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Insights | Displays the total number of accounts that entered ABM, the number of accounts that entered that particular segment, and the number of accounts that exited the segment. |
Performance |
Displays the number of accounts that got engaged with the segment and the total possible revenue in the business pipeline, and the revenue won till date. On clicking Analytics, you will be directed to the Analytics page where you can view:
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Deal Trends |
Displays data over time to identify patterns such as increasing or decreasing sales based on open and closed deals.
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Journeys |
View the journey associated with the segment and the current and participated accounts. By clicking a journey, you navigate to the journey builder page, if the associated journey is in "draft" state, else it will navigate to the Journey Insights page. You can navigate to the journey builder page by clicking the journey.
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Revenue distribution |
Chart presents insights on the distribution of ABM accounts based on the gross income.
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Accounts | |
Filter by techniques |
Apply filter criteria for more specific analysis based on the configured segmentation techniques.
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Filter by fields |
Apply filter criteria for more specific analysis based on the account owner, account name, annual revenue, location, and industry.
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Filter by score | Apply filter criteria for more specific analysis based on the configured account score or contact score. |
Distribution | |
Distribution based on RFM |
A pie chart presents insights on the distribution of all the accounts present in the segment, which is determined by labels in the RFM segment.
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Top 5 locations based on Accounts |
The top 5 locations based on accounts reveal key geographical concentrations within the dataset.
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Distribution based on Firmographics |
A bargraph chart presents insights on the distribution of all accounts in the segment, which is determined by labels in the Firmographics segment.
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Distribution based on engagement labels
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Account distribution based on revenue ($)
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Top 5 industries based on Accounts
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Distribution based on VoC labels
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Distribution based on Recommendation labels
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Voice of the customer | |
Overall Account count by sentiment
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In this pie chart, the metric shows the total number of customers that have given you positive, negative, or neutral feedback.
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Overall Account count by intent
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In this pie chart, the intent analysis goes deeper and identifies whether a piece of text is a complaint, suggestion, or query and so on.
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Competitor overview
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The pie chart displays the sentiment of customers on our competitors. This information is derived from Zia's competitor alert feature.
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Frequently occurring keywords by sentiment
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In this keyword cloud chart, important terms or keywords that are frequently used by your customers are identified and the underlying sentiment of those terms is highlighted.
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All keywords tabular view
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The tabular chart displays all the keywords from all channels, their sentiment and the customer count for each keyword. The chart displays a maximum of 10 keywords for each sentiment, resulting in a total of 30 keywords.
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Deal lost after receiving negative sentiment
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In the bubble quadrant chart, you have information on how many deals lost after receiving negative sentiment across four different quadrants sorted based on revenue and subscription period. Your most important customers are in Quadrant 1, and so on. This is an important inference which calls for swift action, perhaps with better onboarding and support.
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All keywords while mentioning competitor tabular view
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The tabular chart displays all keywords spoken by customers about the competitors across channels. Here, you can filter the records by sentiment and competitor.
Note:
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Keyword-wise Deal lost cohort
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This cohort chart displays the number of deals lost when certain keywords were spoken by contacts over a period of time.
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