Guided Conversations in Instagram
What is Guided Conversations?
How are the benefits of GC?
- Establishing adaptable self-service workflows.
- Constructing automated conversations to assist prospects and customers.
- Developing in-app guidance to support sales and service calls.
- Minimizing the need for developer intervention.
What are blocks?
Why use GC in Instagram?
- Wide user base: Instagram has a large and growing user base, making it an excellent platform to reach a broad audience.
- Ease of use: Instagram interface is user-friendly, making it easy for users to interact with the GC chatbot.
- 24/7 availability: GC chatbot on Instagram can provide round-the-clock customer support, ensuring that users can get assistance at any time. The bot can easily scale to handle increasing numbers of users without compromising performance.
- Instant responses: You can handle multiple queries simultaneously, providing instant responses to users and reducing wait times.
- Automate processes: Routine tasks, such as answering FAQs, processing orders, and scheduling appointments, can be automated, freeing up human resources for more complex tasks.
- User-friendly interface: Instagram offers a familiar and convenient platform for customers to interact with the business, as it's widely used globally.
- Improved customer retention: Increases customer loyalty by providing quick and efficient service, making it easier for customers to resolve their issues.
- Brand image enhancement: Demonstrates a commitment to innovation and customer service excellence, enhancing the brand's reputation.
Types of blocks and their compatibility
- Response cards
- Action cards
Response cards
The response blocks can receive input or display a message to the user.
1. Message cards
Type | Instagram Channel |
Text | Yes, only text. No text formatting and attachments are allowed. |
Info Card | No |
2. Question blocks
Type | Instagram Channel |
Text | Yes |
Image | Yes (only jpg, jpeg, png) |
Video | Yes (only mp4,3gpp) |
Audio | Yes |
File | Yes (only PDF) |
Slider | No |
Yes | |
URL | Yes |
Currency | Yes |
Calendar | Yes |
Number | Yes |
Location | No |
3. Choice blocks
Type | Instagram Channel |
Text | Yes - A total of 3 buttons with a max of 20 characters each |
URL | No |
Image | No |
Video | No |
Audio | No |
Smiley | No |
Feedback | No |
Dynamic button
Type | Instagram Channel |
Text | No |
Choice block
Type | Instagram Channel |
Static card | No |
Dynamic card | No |
Action cards
Type | Instagram Channel |
Jump | Yes |
Fork | Yes |
Operation | Yes |
Webhook | Yes |
Steps to create a new flow for Instagram channel
1. Navigate to Setup > Self Service > Guided Conversations.
Steps to edit a flow and link it to your Instagram conversation
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