How do I achieve goal conversion using GTM?

How do I achieve goal conversion using GTM?

Follow the steps given in the help document and configure goal conversion in your Google Analytics account using the steps below:

If you have a Universal Analytics Property configured

  1. Setup an Event goal in Google Analytics.
  2. Under Goal details, set the conditions as per the tag configuration you have set up and save.

Setting up Goal

If you have a Google Analytics 4 event configured

There are 2 ways to do this:

In your Google Analytics account, go to Configure >  Events. Under Mark as conversion, switch the toggle next to the event that is the most important (For example: submit_form).

Mark as conversion toggle
Alternatively, go to Configure Conversions and click New conversion event. Enter the new event name (For example: thank_you_page_visit) and save.

New Conversion Event


    Zoho CRM Training Programs

    Learn how to use the best tools for sales force automation and better customer engagement from Zoho's implementation specialists.

    Zoho CRM Training
      Redefine the way you work
      with Zoho Workplace

        Zoho DataPrep Personalized Demo

        If you'd like a personalized walk-through of our data preparation tool, please request a demo and we'll be happy to show you how to get the best out of Zoho DataPrep.

        Zoho CRM Training

          Create, share, and deliver

          beautiful slides from anywhere.

          Get Started Now


            Zoho Sign now offers specialized one-on-one training for both administrators and developers.

            BOOK A SESSION








                                You are currently viewing the help pages of Qntrl’s earlier version. Click here to view our latest version—Qntrl 3.0's help articles.




                                    Manage your brands on social media

                                      Zoho Desk Resources

                                      • Desk Community Learning Series


                                      • Digest


                                      • Functions


                                      • Meetups


                                      • Kbase


                                      • Resources


                                      • Glossary


                                      • Desk Marketplace


                                      • MVP Corner


                                      • Word of the Day


                                        Zoho Marketing Automation

                                          Zoho Sheet Resources

                                           

                                              Zoho Forms Resources


                                                Secure your business
                                                communication with Zoho Mail


                                                Mail on the move with
                                                Zoho Mail mobile application

                                                  Stay on top of your schedule
                                                  at all times


                                                  Carry your calendar with you
                                                  Anytime, anywhere




                                                        Zoho Sign Resources

                                                          Sign, Paperless!

                                                          Sign and send business documents on the go!

                                                          Get Started Now




                                                                  Zoho TeamInbox Resources



                                                                          Zoho DataPrep Resources



                                                                            Zoho DataPrep Demo

                                                                            Get a personalized demo or POC

                                                                            REGISTER NOW


                                                                              Design. Discuss. Deliver.

                                                                              Create visually engaging stories with Zoho Show.

                                                                              Get Started Now







                                                                                            You are currently viewing the help articles of Sprints 1.0. If you are a user of 2.0, please refer here.

                                                                                            You are currently viewing the help articles of Sprints 2.0. If you are a user of 1.0, please refer here.



                                                                                                  • Related Articles

                                                                                                  • Why is only one goal conversion recorded even when multiple form submissions are made?

                                                                                                    Only one goal conversion can be recorded per session. A session will end after 30 mins of idle activity. Submitting a form multiple times within the same session, will be recorded only as one goal conversion
                                                                                                  • Steps to debug your Google Tag Manager Configuration

                                                                                                    Before you debug If you have embedded your form on a website, make sure that the form is embedded as an iframe and not using the downloaded HTML/CSS of the form. Make sure that you have configured Google Tag Manager only with a Google Analytics 4 ...
                                                                                                  • Tracking using Facebook Pixel

                                                                                                    If you are using Facebook Pixel to track your campaign goals, you can create custom events to track each completed form submission as a goal. Pre-requisites Create a custom conversion in Facebook Pixel under Events Manager. Enter the event name and ...
                                                                                                  • Tracking using Google Analytics

                                                                                                    If you are using Google Analytics to track your campaign goals, you can track each completed form submission as a goal by configuring Destination Goals. Universal Analytics If you are using the Universal Analytics property in Google Analytics, follow ...
                                                                                                  • Google Tag Manager Configuration with Google Analytics 4 Property

                                                                                                    Installing Google Tag Manager in your form To install Google Tag Manager in your form, In your Google Tag Manager account, go to Workspace and copy the container ID(GTM-XXXXXX) on the top of the window. In your form builder, navigate to the Share tab ...
                                                                                                    Wherever you are is as good as
                                                                                                    your workplace

                                                                                                      Resources

                                                                                                      Videos

                                                                                                      Watch comprehensive videos on features and other important topics that will help you master Zoho CRM.



                                                                                                      eBooks

                                                                                                      Download free eBooks and access a range of topics to get deeper insight on successfully using Zoho CRM.



                                                                                                      Webinars

                                                                                                      Sign up for our webinars and learn the Zoho CRM basics, from customization to sales force automation and more.



                                                                                                      CRM Tips

                                                                                                      Make the most of Zoho CRM with these useful tips.



                                                                                                        Zoho Show Resources