Email Signature Marketing

Email Signature Marketing

An email signature is a combination of image and text that is appended to emails. It contains the sender's name and contact information.

Using Email signature marketing, you can create email signature for your users. When you create signatures and share it with your users, the users are required to copy and paste the signature in the email client service to get the signature appended to their emails.

Apart from this, you can run campaigns on employee signatures. Campaigns are run on a tiny card that is placed below the email signature of employees.

Engaging through email signature marketing:

Campaigning through email signatures is all about efficiently marketing while communicating one-on-one through emails. Whenever a user sends an email to a lead, they can view the campaigns found below the signature of the user who sends it.

In this guide, let's learn how to engage leads through email signature marketing:

Creating an email signature

  1. From the Navigation Toolbar, click Engagement and choose Email signature marketing.
  2. Name your signature in the pop-up form.
  3. Click Edit in the Email signature section
  4. Edit the signature as per your need and save it.

Adding a campaign

After creating the signature, you can add a campaign to it.

  1. Add your URL to be associated with the campaign card in the Campaign URL section.
  2. Click Your card to upload your campaign card or choose from the pre-designed campaign cards.

Upload the campaign card in the following specification - 600 pixels/300 pixels

Scheduling the campaign

Once you finish editing the signature and adding the campaign, schedule the campaign. Your campaign will be active during the time you specify.

  1. In the Schedule campaign section, specify the start and end time of your campaign
  2. Modify the time zone as per your need

Sharing the signature with users

Select the users found in the Users section and click Share to share the signature with your users.

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