Cross-domain tracking is the process of tracking a visitor's journey across different domains to achieve a desired goal or action. For example, your user visits your website's homepage www.technology.com, clicks the blog tab on the page and is redirected to www.blogtechnology.com.
If you don't enable cross-domain tracking, Zoho PageSense will consider a user to be two separate visitors accessing two different web pages. The user session that spans two domains (www.technology.com and blog.technology.com) will also be counted as two different sessions instead of a single session. This leads to incorrect visitor tracking data, which may affect the business decisions you make.
If you enable cross-domain tracking, you will be able to view the actual path taken by the visitor across different domains and produce a cumulative report from all the domains they visit. In this case, the report will track visitors landing on your site and going to the blog section or any other section of your website or other microsites.
You can enable or disable the cross-domain tracking setup for individual projects in Zoho PageSense as required. For example, you run an ecommerce store that uses multiple domains and you want to understand your customer's journey from the moment they land on your website, how they interact with browser items on the page, add products to their cart, and decide to make a purchase. In this case, enabling cross-domain tracking for your project will help provide a more comprehensive view of your buyers' journeys across your various domains, such as from the cart page www.shoppingcart.com to the payments page www.payments.com and track the following metrics for a visitor to your shopping site:
However, if you are concerned about staying compliant with increasingly strict privacy policies regarding tracking users' personal data, you can turn off this option at any time in PageSense and only track visitor information originating from a single business domain.
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