Plan Comparison - Free, Professional, and Enterprise Editions
- Which features are available in each edition.
- Usage limits and data retention differences.
- Which plan is suitable based on your optimization needs.
Edition Overview
- Free Plan – Essential behavioral analytics for small businesses.
- Professional Edition – Complete analytics + engagement toolkit.
- Enterprise Edition – Full experimentation and advanced optimization suite.
Feature Availability by Edition
|
|
|
|
Web Analytics | ✔ | ✔ | ✔ |
Mobile Analytics | ✔ | ✔ | ✔ |
Goals | ✔ | ✔ | ✔ |
Funnel Analysis | ✔ | ✔ | ✔ |
Heatmaps | ✔ | ✔ | ✔ |
Session recording | ✔ | ✔ | ✔ |
Form analytics | ✔ | ✔ | ✔ |
Polls | ✗ | ✔ | ✔ |
Web Push notifications | ✗ | ✔ | ✔ |
Mobile Push notifications | ✗ | ✔ | ✔ |
Pop ups & Banners | ✗ | ✔ | ✔ |
A/B testing | ✗ | ✗ | ✔ |
Split URL Testing | ✗ | ✗ | ✔ |
Full stack | ✗ | ✗ | ✔ |
Visitor & Usage Limits
Capability | Free Plan | Professional | Enterprise |
Monthly Tracked Users | 5,000 | 10,000+ visitors | 10,000+ visitors |
Projects | 1 | 3 | 10 |
Data Retention | 1 month | 6 months | 12 months |
Number of Goals | 5 | 30 | 50 |
Custom Dimensions | - | 30 | 50 |
What Each Edition Is Designed For
Free Plan
- Small businesses
- Early-stage startups
- Teams beginning behavior analysis
Professional Edition
- Growing businesses
- Marketing teams
- CRO practitioners
- Mobile analytics
- Visitor engagement tools (Polls, Push Notifications, Pop-ups)
- Higher limits for goals, projects, and data retention
Enterprise Edition
- Advanced optimization teams
- Enterprises running structured experimentation programs
- Organizations requiring personalization and server-side testing
- A/B Testing
- Split URL Testing
- Personalization
- Full Stack (Server-side) experimentation
- Higher limits and extended data retention
Choosing the Right Plan
- Your monthly visitor volume
- Number of active projects
- Experimentation requirements
- Data retention needs
- Whether you require personalization or server-side testing
If you require engagement campaigns and deeper segmentation, Professional is recommended.
If experimentation and personalization are core to your growth strategy, Enterprise is the appropriate choice.
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