Content and Privacy Settings
The Content and Privacy section in Zoho PageSense Settings allows you to manage how visitor data is collected, stored, and protected on your website. These settings help ensure that your tracking activities remain transparent to visitors while also complying with privacy and regulatory requirements.
Note: The Settings icon is located in the top-right corner of your PageSense interface. From there, navigate to Project Settings → Content and Privacy to configure these options.The Content and Privacy section includes the following configurations:
- Cookie Policy Banner
- HIPAA Compliance
- IP Filter
Cookie Policy Banner
PageSense uses cookies to track visitor behavior, measure engagement, and run experiments on your website. To maintain transparency and comply with privacy regulations, it is recommended to inform visitors that your website uses cookies.
The Cookie Policy Banner allows you to display a notification on your website explaining your cookie usage and privacy policy.
You can choose how visitors are notified about cookies on your website using the following options:
- Selecting this option disables the cookie notification banner. Visitors will not see any message informing them about cookie usage.
- This option may be suitable for internal environments or websites where cookie consent is handled separately outside of PageSense.
- When this option is enabled, visitors will see a notification informing them that cookies are used on the website. However, visitors will not have the option to decline or opt out of cookie tracking.
- This approach is typically used when websites want to inform users about cookie usage but do not require explicit consent controls.
- This option displays a cookie consent banner and also allows visitors to accept or decline cookie tracking.
- Providing this option helps websites comply with stricter privacy regulations by giving visitors more control over how their data is collected.
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Inform visitors that cookies are used on your website
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Maintain transparency about data collection practices
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Align with privacy regulations and compliance standards
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Build trust by giving users control over their tracking preferences
HIPAA Compliance
The Health Insurance Portability and Accountability Act (HIPAA) compliance settings in PageSense help organizations securely manage sensitive healthcare-related information collected through their website.
Organizations such as healthcare providers, patient portals, or medical platforms may collect personal healthcare information through forms or popup fields on their websites. Enabling HIPAA compliance ensures that such data is handled according to strict security and privacy regulations.
- When this option is enabled, PageSense ensures that any personal healthcare information entered by visitors, especially through popup forms or input fields is stored and handled securely in accordance with HIPAA regulations.
- This helps organizations safely collect and process healthcare-related information while maintaining compliance with regulatory standards.
- This option provides an additional layer of security by preventing the export of personal data collected from visitors.
- When this toggle is enabled, users will not be able to export sensitive personal information from PageSense reports or experiment data. This helps reduce the risk of unauthorized access or accidental sharing of sensitive healthcare data.
- Enabling these HIPAA-related controls ensures that organizations maintain strict privacy protection standards while still benefiting from PageSense insights and experimentation capabilities.
IP Filter
Adding an IP Filter
This determines how the IP address should be matched. PageSense provides three filtering conditions:
- Is – Excludes a single specific IP address.
- Range – Excludes a range of IP addresses between a defined From and To value.
- Regex – Uses a regular expression to exclude IP addresses that match a specific pattern.
- A single IP address
- A starting and ending IP address for a range
- A pattern for regex-based filtering
Once the filters are configured, click Save to apply them.
After saving, PageSense will ignore visits from those IP addresses across all experiments and analytics tracking within the project.
Why IP Filtering is Important
- Internal testing does not affect experiment results
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Analytics data reflects real visitor behavior
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Experiment conversion rates remain accurate
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Reports remain clean and reliable
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