Integrate Mixpanel with Zoho PageSense

If you are using Mixpanel to monitor your website's traffic and get more visibility on how customers interact with your site pages, then integrating with PageSense can help you extract powerful insights about your A/B and Split URL experiment data. This integration lets you automatically push all your A/B and Split URL experiment data into Mixpanel reports and collect detailed data about all the visitor actions on your site for each experiment variation.

Enabling this integration is a two-step process:

Toggle the Mixpanel integration on in PageSense.You can toggle the integration on for your entire project or for an individual experiment.
Ensure that the Mixpanel snippet is installed on the pages you'd like to track.

Key benefits of this integration include:

Connect your experiment results to key business metrics you already track using Mixpanel
Streamline workflows and make precise decisions for different business processes using your familiar Mixpanel dashboard
Identify key trends and user behavior on your experiment pages using Mixpanel
Uncover new insights about your experiments using Mixpanel's range of functions.

To integrate Mixpanel with Zoho PageSense:

Note: To enable this integration, you need to ensure that the Zoho PageSense tracking code is added to your experiment website. Remember to launch the A/B and Split URL experiments you want to track data for in PageSense. Learnhow to install the PageSense code snippet on your website.1. Open the project that you want to integrate with Mixpanel in Zoho PageSense.

2. Click the Integrations tab on the top pane, enable the Mixpanel button, and click Continue.

3. Select the A/B (or Split URL) experiment you want to view reports for in Mixpanel.

4. Navigate to the CONFIGURATION tab, click Add Integrations section, and enable the Mixpanel integration.

5. Log in to your Mixpanel account, click the My new project dropdown menu in the top-left corner, enter a project name for your project, then click Create.

6. Click the Set up Mixpanel button in the top-right and you will be taken to the Get Started page.

7. Copy the code snippet from the Install our library section as shown in the screenshot.

8. Go back to the website where you have set up the A/B (or Split URL ) experiment and paste the copied Mixpanel code (in the step above) under the Zoho PageSense code snippet.

9. Paste the following line of code underneath the code you pasted in the previous step:
<script>window.ZAB.MXIntegFunc();</script>

The entire Javascript script should look something like this:

<<script src="https://cdn.pagesense.io/js/XXXXX/*********************.js"/><script>
<script type="text/javascript">(function(e,a){if(!a.__SV){var b=window;try{var c,l,i,j=b.location,g=j.hash;c=function(a,b){return(l=a.match(RegExp(b+"=([^&]*)")))?l[1]:null};g&&c(g,"state")&&(i=JSON.parse(decodeURIComponent(c(g,"state"))),"mpeditor"===i.action&&(b.sessionStorage.setItem("_mpcehash",g),history.replaceState(i.desiredHash||"",e.title,j.pathname+j.search)))}catch(m){}var k,h;window.mixpanel=a;a._i=[];a.init=function(b,c,f){function e(b,a){var c=a.split(".");2==c.length&&(b=b[c[0]],a=c[1]);b[a]=function(){b.push([a].concat(Array.prototype.slice.call(arguments,
0)))}}var d=a;"undefined"!==typeof f?d=a[f]=[]:f="mixpanel";d.people=d.people||[];d.toString=function(b){var a="mixpanel";"mixpanel"!==f&&(a+="."+f);b||(a+=" (stub)");return a};d.people.toString=function(){return d.toString(1)+".people (stub)"};k="disable time_event track track_pageview track_links track_forms register register_once alias unregister identify name_tag set_config reset people.set people.set_once people.increment people.append people.union people.track_charge people.clear_charges people.delete_user".split(" ");
for(h=0;h<k.length;h++)e(d,k[h]);a._i.push([b,c,f])};a.__SV=1.2;b=e.createElement("script");b.type="text/javascript";b.async=!0;b.src="undefined"!==typeof MIXPANEL_CUSTOM_LIB_URL?MIXPANEL_CUSTOM_LIB_URL:"file:"===e.location.protocol&&"//http://cdn.mxpnl.com/libs/mixpanel-2-latest.min.js%22.match(/%5E/////)?%22https://cdn.mxpnl.com/libs/mixpanel-2-latest.min.js%22:%22//cdn.mxpnl.com/libs/mixpanel-2-latest.min.js%22;c=e.getElementsByTagName(%22script%22)[0];c.parentNode.insertBefore(b,c)}})(document,window.mixpanel||[]);
mixpanel.init("XX000");</script>
<script>window.ZAB.MXIntegFunc();</script>

10. The experiment name and the variation names will now be sent to Mixpanel and the data will flow into Mixpanel instantly.

To view your experiment reports in Mixpanel:

1. Click the Analysis button on the top pane and choose the type of report you want to view like Insights, Funnels, Flows, or others.

For example, to get real-time insights into visitors' actions and behavior for different variations, click Insights, navigate to BREAKDOWNS, choose Select property and then select the EVENT option.

2. Select the name of the A/B experiment created in PageSense you want to view reports for from the list.

You can also customize and view your experiment data by a specific date range and select from different chart types available in the Mixpanel report.
Learn more about how to interpret reports in Mixpanel.

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Create funnels in PageSense to quickly see which pages visitors use to enter your website, where they navigate to next, and which pages they decide to leave without converting.

Visualize your visitor's behavior with color codes

Set up heatmaps in PageSense to see where users have clicked more, how far they've scrolled, and on which parts of a page they've spent the most time using color-coded patterns in reports.

Measure customer engagement with your web forms

Use form analytics in PageSense to see how people interact with different fields in your form, whether they complete the form successfully or not, and where exactly they drop out on your form.

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Use session recordings in PageSense to watch a video of all the visitor actions performed on your website including the pages they navigate, the buttons they click, the UX issues they face, and more.

Test and optimize webpages for better conversions

Run A/B or Split URL tests in PageSense to figure out which version of your web page works best for your business and results in the best conversion rate.

Give each customer a unique website experience

Use personalization in PageSense to deliver customized versions of your website for every individual customer based on their demographics, local weather, browsing history, and more.

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Run polls on your website using PageSense to understand what your customers think about your products/services and what needs improvement on your site.

Send timely updates that customers love

Use web push notifications in PageSense to schedule and notify your customers about an upcoming flash sale, product releases, promotional coupons, and a lot more that can spark conversions on your website.

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Use pop-ups in PageSense to instantly grab the attention of visitors by showing attractive signup offers, coupon code discounts, or email newsletters that can eventually convert them into subscribers.

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Use PageSense's advanced features like creating mutually exclusive groups, enabling cross-domain tracking, configuring customized project JS, and more to get deeper insights about your website.

Try easy-to-use extensions

Download the PageSense extension app available for your web browser with a few clicks and start collecting all of your required website metrics in real time.

Discover your favorite integrations with PageSense

Get a deeper look at your website's data by seamlessly integrating PageSense with a host of popular third-party apps like Google Analytics, Mixpanel, Intercom, and more.

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