Edit static and dynamic content in an A/B test variation
Choosing the right method to edit static and dynamic content in a variation
Let's look at an example to understand the effect of editing the HTML of a dynamic element on a website: You own a SaaS business and you want to test the color of a CTA button that has personalized content for all new users landing on your web page: "Lucy, start your trail now!".Here, the name "Lucy" (which is the username) changes dynamically based on the user's input and you decide to change the color of this button from green to blue using the editor's floating toolbar, or changing the CSS color property of the button without affecting this content.
This button will now be blue on all the web pages that are included in this variation of your A/B test.
However, if you replace the text with "Get started now, Lucy!", which contains the dynamically generated name "Lucy" that changes based on different users, then along with this piece of text, the entire text string will become static content.
That means every “<username>, Start your trail now!" button will instead read “Get started now, Lucy!” on all the web pages that are included in this variation of your A/B test, regardless of what the user inputs as their name.
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