Reports for Pinterest

Reports for Pinterest

Pinterest provides metrics to analyze the number of pin clicks, saves, outbound clicks, and other metrics to measure the performance of your pins. 

Summary Reports

Performance Summary - The performance of your pins on Pinterest through the below metrics:
  1. Pin click - The number of clicks on the pins you have posted on your Pinterest profile.
  2. Pin click rate - The ratio of the number of times your pins were clicked to the total number of times your pins were displayed on users' screens.
  3. Save - The number of times your pins were saved by users.
  4. Save rate - The ratio of the number of times your pins were saved to the total number of times your pins were displayed on users' screens.
  5. Outbound click - The number of times users click on a destination URL in your pins that takes them away from Pinterest.
  6. Outbound click rate - The ratio of the number of times users click on a destination URL in your pins that will take them outside Pinterest to the total number of times your pins were displayed on users' screens.
Engagement Summary - The overall engagement received for your pins.
  1. Engagement - The total engagement includes the number of saves, pin clicks, outbound clicks, carousel card swipes, idea pin swipes, and collections clicks.
  2. Engagement rate - The ratio of the total engagement for your pins to the total number of times your pins were displayed on users' screens. 
Impression Summary - A summary of the impressions created by your pins. 
  1. Impression - The total number of times your pins were displayed on users' screens.