Reports for Threads
You can understand how your Threads profile is performing based on various reports in the audience, posts and engagement, and performance sections. Studying these metrics over a period of time will help you understand which trends are working and which aren't, so that you can create more content that aligns with your audience.
Summary Reports
Audience Summary - This card gives you an idea of your followers' growth and your current follower count.
- Total Followers - The total number of followers on your Threads profile.
- New Followers - The number of new followers acquired on your page over a period of time and the average per day.
Posts and engagement Summary - This card explains how your posts have been performing and shows the engagement received for these posts.
- Total posts - The total number of posts on your Threads profile
- Total engagement - The total engagement received on all Threads posts and the average engagement received per day.
- Top post - The top performing post based on maximum engagement.
- Engagement by post type - The distribution of various engagement received for different types of posts.
Performance Summary - This card provides an overall summary of your page's performance.
- Total profile views - The total views your profile has received and the average views per day.
Audience Reports
Follower growth - A visual graph of how your followers have grown over a period of time, the total follower count, and the average increase in new followers per day.
Followers by country - The countries from which people follow your page.
Followers by city - A city-wise split of your followers.
Posts and engagement Reports
Number of posts vs engagement - A comparison of the number of posts published in a day/week/month/quarter with the engagement received for them, and the average posts per day.
Posts by type - The distribution of different types of posts such as text, image, video, poll, carousel, and audio posts published over a specified date range.
Top posts by - This card lists the top post based on the maximum number of likes, replies, reposts, quotes, engagement, and the engagement rate.
Posts by publishing apps - A comparison of the engagement received for your Threads posts based on the publishing application used to publish the post.
Post engagement - Total engagement received for all your posts for a specified date range.
Engagement by post type - The distribution of engagement received for different types of posts you've published.
Engagement actions - The different types of engagement actions such as likes, replies, reposts, and quotes received for your posts over the specified date range.
Performance Reports
Profile views - The total number of people who viewed your Threads profile over the specified date range.