Facebook Pixel

You can use Facebook Pixel to track the activity and conversions from your surveys. The events of the survey being tracked get listed within Overview> Events tracking in their corresponding accounts.

You can track the following events of your survey by clicking on each event and viewing its details: 

Access to survey
Access to survey from each page (Survey_[unique_id]_Page_[page_id])
Survey completion (on survey submission)
Access to survey end page (in case you have a custom end page, summary response end page, or a submitted response end page)

Note

You can hover over the event parameters to find out the category of each event.

To link your Facebook Pixel code to your survey:

Navigate to Builder >Settings >Track.
Click Create in the Facebook Pixel section.
Enter the tracking code that you generate from Facebook Pixel.
Click Save.

Note

Click here to learn how to generate Facebook Pixel tags.

To edit the Facebook Pixel tracking ID:

Navigate to Builder >Settings >Track.
Click Track.
Click Manage in the Facebook Pixel section.
Click Edit.
Make the necessary changes and click Save.

To remove the Facebook Pixel tracking ID:

Navigate to Builder >Settings >Track.
Click Track.
Click Manage in the Facebook Pixel section.
Click Remove.

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Set up goals in PageSense to measure every single action performed by visitors on your website like button or link clicks, form submissions, and page engagements.

Understand the customer journey on your website

Create funnels in PageSense to quickly see which pages visitors use to enter your website, where they navigate to next, and which pages they decide to leave without converting.

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Set up heatmaps in PageSense to see where users have clicked more, how far they've scrolled, and on which parts of a page they've spent the most time using color-coded patterns in reports.

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Use form analytics in PageSense to see how people interact with different fields in your form, whether they complete the form successfully or not, and where exactly they drop out on your form.

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Use session recordings in PageSense to watch a video of all the visitor actions performed on your website including the pages they navigate, the buttons they click, the UX issues they face, and more.

Test and optimize webpages for better conversions

Run A/B or Split URL tests in PageSense to figure out which version of your web page works best for your business and results in the best conversion rate.

Give each customer a unique website experience

Use personalization in PageSense to deliver customized versions of your website for every individual customer based on their demographics, local weather, browsing history, and more.

Grow your business through customer feedback

Run polls on your website using PageSense to understand what your customers think about your products/services and what needs improvement on your site.

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Use web push notifications in PageSense to schedule and notify your customers about an upcoming flash sale, product releases, promotional coupons, and a lot more that can spark conversions on your website.

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