Zoho ZeptoMail is primarily designed for transactional emails—messages triggered by user actions or specific events, such as order confirmations and password resets. It is not intended for sending bulk marketing or promotional emails.

Transactional and promotional emails follow different deliverability patterns. Using the same sending channel for both can affect inbox placement, especially for transactional emails, which are often time-sensitive and confidential. To ensure consistently high deliverability for transactional emails, ZeptoMail maintains a clear separation between transactional and marketing use cases.

If you’re looking to send marketing or promotional emails, Zoho Campaigns is a great option.

To learn more about transactional emails, take a look at our page.

For further questions, write to us at presales@zeptomail.com