Understand what User Profile Label controls

1. Visually identify different types of users across the community
2. Make user roles or categories easier to recognize without opening the full profile
3. Highlight users based on profile information or internal classification
4. Create a clearer and more informative member experience

Create a new user profile label

Use Create Label when you want to define a new label for users.

1. Click Create Label.
   
   
   
   
2. Enter the label name.
3. Choose the label color.
4. Review the preview.
5. Add a short description.
   
   
   
   
6. Click View Fields to Choose the profile fields that should apply for this label.
7. Click Create.
   
   

This helps a superhost define a label that is both visually clear and functionally meaningful. 

Choose how the label appears

When creating the label, choose a color and review the preview of how it will appear.

This is important because labels are meant to be noticed quickly. The preview helps you confirm whether the label is visually clear and distinct before publishing it.

For a superhost, this makes it easier to build a consistent visual system across the community, especially when multiple labels are used for different groups of users.

Define which profile fields apply

While creating the label, choose the profile fields that should apply for that label.

This helps connect the label to the right kind of user information. It gives the label more structure and makes it easier to use labels in a meaningful way rather than as a purely visual tag.

For a superhost, this is useful when labels are meant to reflect actual member information or profile-based classification, instead of being assigned without context.

Assign labels to users

After creating a label, click the Members icon to assign it to users.

You can assign the label in two ways:

1. Search and assign users individually
2. Use Bulk import to assign the label in bulk through CSV.

This gives a superhost flexibility to apply labels either one by one for smaller adjustments, or in bulk when rolling out labels across a larger user base.

Bulk assignment is especially useful when:

1. You are labeling existing members at scale
2. You want to classify a group of users at once
3. You are introducing a new label structure into an already active community

After selecting or importing the members, click Assign to assign the label

Manage an existing label

To manage a label after it is created, use the three-dot menu next to that label.

You can choose:

1. Edit
2. Enable or Disable
3. Delete

Use Edit to update the label name, description, and profile fields.

Use Enable or Disable when you want to temporarily show or hide the label without removing it completely.

Use Delete when the label is no longer needed and should be removed permanently.

This gives a superhost flexibility to evolve the labeling structure over time, especially as the community grows or user classification needs change.

Know what happens when a label is deleted

If you delete a label, it is removed from all user profiles where it was previously assigned.

This is important to understand before deletion, because the label does not remain attached to users once it is removed. For a superhost, this means deletion should be used only when the label is no longer needed at all, not when it simply needs to be hidden temporarily.

If you only want to stop showing the label for a period of time, Disable is the safer option.

User profile labels are a simple but powerful way to make identity clearer across the community. They help a superhost make user roles, recognition, or classification more visible without changing the actual access permissions of those users.