Auto Upgrade moves your account to the next plan tier when your visitor count exceeds the limit on your current plan. This ensures your landing pages continue to run and capture leads without interruption. If the upgrade takes place mid-billing cycle, you will only be charged for the additional usage on a pro-rata basis.
For example, if you are on the Professional plan with a 5,000-visitor limit at $27/month and your visitor count exceeds that limit, auto-upgrade moves your account to the 10,000-visitor tier at $37/month automatically, so your pages stay live and every lead is captured. This is especially useful during high-traffic periods such as product launches or promotional campaigns, when visitor volumes can spike without warning.
If you prefer to manage plan changes yourself, you can disable auto-upgrade at any time from Account Usage Settings.

To enable or disable Auto Upgrade:
With Auto Upgrade active, your account moves to the next plan tier automatically whenever visitor traffic exceeds your current limit, so your campaigns continue without interruption.