Generate a Snapchat Business Token for Zoho LeadChain

Generate a Snapchat Business Token for Zoho LeadChain

Snapchat Business Tokens are authentication credentials that allow Zoho LeadChain to connect with Snapchat and send conversion event data to help businesses track customer actions and measure ad performance.

Snapchat user access tokens have limitations when sending conversion event data, but Business Tokens don't expire or require renewal, reducing manual token maintenance and helping maintain continuous conversion tracking in Zoho LeadChain.

Follow the steps below to generate a Snapchat Business Token and add it to Zoho LeadChain.

Prerequisites  

  1. Ensure that you have access to the Snapchat Ads Manager account associated with your business to access the business settings.
  2. Verify that you have the Organization Admin role in Snapchat Business Manager to generate a Conversions API token.

To generate a Snapchat Business Token  

  1. Log in to Snapchat Business Manager.
  2. Open the Business Settings in the top-left corner.
  3. Select Business Details and scroll down to the Conversions API Tokens section.



  4. Click Generate Token. Your Snapchat Business Token will be generated.
  5. Copy the generated token and return to Zoho LeadChain, where you are configuring the Snapchat integration.
  6. Click Add Token to open the token configuration pop-up.
  7. Enter the copied Snapchat Business Token in the designated field.



  8. Click Submit to save the token.

    After saving the token, you can continue configuring the Snapchat integration in Zoho LeadChain.
Notes
If you missed adding the token during the initial configuration, you can add it later by clicking the chain in the Chains module on the Zoho LeadChain dashboard.