1. What is Zoho TouchPoint?

Zoho TouchPoint is a digital identity and customer engagement platform that connects your physical and digital touchpoints (NFC cards, QR codes, email signatures, and short links) to measurable business interactions.

Unlike a basic QR code generator, Zoho TouchPoint lets you decide what happens after someone scans, taps, or clicks. You can route every interaction to a destination of your choice, such as a lead form, appointment calendar, digital profile, survey, or app store link, and track the results end to end within the Zoho ecosystem.

2. How it works: Modes & Destinations

Modes: Tap, Scan, or Click

A Mode is the physical or digital object that someone interacts with. Zoho TouchPoint supports four modes in version 1.0:

In addition, every destination automatically gets a short URL (Click mode) that you can share anywhere online, including social media, WhatsApp, SMS, email, bio links, and more.

Destinations

A Destination is the landing page that opens after someone interacts with your mode. TouchPoint offers 11 destination types, grouped in the app into four categories: Share who you are, Send people somewhere, Capture interest, and Drive action. A fifth group, Reuse, lets you pick a destination you have already created instead of building a new one. Ten destination types are available now; Survey Form is coming soon.

3. Who is it for?

Zoho TouchPoint is designed for anyone who regularly connects with customers, prospects, or partners, in person or online. Common users include:

• Sales teams and field reps: Replace paper business cards with NFC cards linked to lead forms or CRM-connected profiles.
• Marketing teams: Power QR codes on print campaigns, billboards, events, and OOH advertising with tracked, changeable destinations.
• Consultants and freelancers: Share a professional profile or appointment booking link via a single tap or scan.
• Event managers: Use one QR code for pre-event registration, on-site schedules, and post-event feedback surveys, just change the destination each time.
• Retailers and e-commerce businesses: Use QR codes on packaging for warranty registration, app downloads, or loyalty enrolment.
• Recruiters: Direct candidates to hiring campaigns directly from career fair standees or printed ads.
• Agencies: Manage multiple client brands and campaigns from a single white-labelled workspace.

4. Plans & Pricing

Zoho TouchPoint is available in three editions: Standard (free forever), Enterprise, and Ultimate. All editions include unlimited taps, scans, and clicks. Accounts in India are billed in INR (₹). Accounts in every other region, including the United States, Australia and New Zealand, Canada, and Europe, are billed in USD ($).

India Pricing

Global Pricing (USD)

All other features are identical to the India edition. See the table above for the full feature breakdown.

NFC Card Pricing

NFC cards are purchased separately using NFC credits, which can be bought as an add-on at any time:

• ₹999 per NFC credit (India) / $19 per NFC credit (Global). 1 credit = 1 NFC card.
• Cards are re-programmable anytime. Change the destination from your dashboard without ordering a new card.

Add-ons (India)

Add-ons (Global)

5. Step 1: Create your account

1. Visit the Zoho TouchPoint website and click Sign Up Free. You can sign up directly, with no invitation required.
2. Sign in using an existing Zoho account, or create a new one with your work email address.
3. Choose your edition. You can start on the Standard (free) edition, or select Enterprise or Ultimate if you're ready to upgrade. You can start free and upgrade at any time.
4. Give your organization or workspace a name. This is used in your dashboard and in any team or collaborative workflows you set up.
5. Choose a short link name for your TouchPoint account. This creates your unique URL in the format zohotouchpoint.com/[your-link-name] and is used to generate destination page URLs. The link name must be between 4 and 6 characters, so your destination URLs stay compact and easy to share. Choose carefully, as this is used across all your destination pages.

6. Step 2: Create your first touchpoint

Once your account is set up, you land on the Create page, the home screen that shows all available modes and destinations. Here's how to create your first touchpoint from scratch.

Option A: Start with a Mode

Choose this approach if you already know the physical or digital format you want (for example, you want to create a QR code for a brochure).

1. From the home screen, pick your mode: NFC Card, Digital Card, Email Signature, or Dynamic QR Code.
2. Give your touchpoint a descriptive name (for example, "Trade Show QR - Mumbai 2026"). This name is used in your analytics reports.
3. Select a template and customize it. You can change its colors, add your logo, adjust text, and resize elements. You can also generate five AI-powered design variations from your base design.
4. Choose what people see when they interact with this mode: a profile page, lead form, appointment calendar, or any of the 10 destination types.
5. Configure and customize the destination page. For forms, set your fields. For profiles, add your bio, media, and CTA buttons. For appointment forms, connect your calendar.
6. Download your QR code or digital card, add it to an NFC card order, or install your email signature. Your touchpoint is live.

Option B: Start with a Destination

Choose this approach if you know what action you want people to take (for example, you want to collect leads), and you'll decide the format later.

Select any destination from the home screen. A QR code and short URL are automatically generated for that destination. You can use them immediately, or later attach them to a designed NFC card, digital card, or email signature.

Using the Design Studio

The Design Studio is available for all mode and destination types that have a visual output (NFC cards, digital cards, profiles, link pages, email signatures). Key features include:

• Template library with categorized, industry-specific designs
• Color theme customization and logo upload
• Background remover for uploaded images
• Free-form text and image placement with resize handles
• Built-in QR code placement (NFC cards and digital cards) and CTA button placement
• AI design variations: generate 5 alternative versions of your design with one click
• Collaboration: share designs with team members for co-editing or comments (Enterprise / Ultimate)

7. Step 3: Connect the Zoho ecosystem

What makes Zoho TouchPoint different from a standalone QR code tool is its deep integration with the Zoho ecosystem. Every touchpoint interaction can automatically flow into a Zoho workflow.

How integrations work

• Standard (Free) users get access to selected Zoho apps, enough for basic use cases like capturing leads into Zoho CRM.
• Enterprise and Ultimate users can connect all Zoho apps as well as third-party tools (Salesforce, HubSpot, and more).
• Zoho One subscribers get the Enterprise edition of TouchPoint included; all integrations are active by default. See Section 8.

To connect an app, navigate to the relevant destination's settings and select Connect to [App]. You'll be guided through a one-time authorization. No additional fee is required to connect apps you already subscribe to.

8. Zoho One users

The Enterprise edition gives you up to 50 users, 200 Pro destinations, 2,50,000 contacts, premium templates, collaboration tools, and priority email support, all included within your existing Zoho One subscription.

As a Zoho One user, your TouchPoint integrations with CRM, Bookings, Survey, Campaigns, Recruit, and Analytics are active by default, using your existing data, pipelines, and configurations. There is no need to reconfigure connections.

9. Next steps

Now that you have an account and your first touchpoint is live, here are the most common things to explore next: