Engage your leads before and after webinars through email campaigns. Integrate your Zoho Webinar account with Zoho Campaigns to sync webinars created in Zoho Webinar with Zoho Campaigns. Promote webinars to your contacts lists using templates that contain pre-filled webinar data. After your webinar, send follow-up emails to attendees and registrants, and keep engaging interested leads through newsletters and updates.

With this integration, you can:

1. Engage leads before and after webinars

2. Use email templates with pre-filled webinar data

3. Send follow-up campaigns to registrants and attendees after your webinar

4. Keep engaging your webinar leads through monthly newsletters and other emails

 Watch the webinar recording: Promote webinars through email marketing by integrating Zoho Webinar with Zoho Campaigns

How-to

Enable integration

1. Log in to Zoho Campaigns.

2. Click Settings.

3. Under Integrations, select Apps.

4. Click Continue to integrate with Zoho Webinar.

• If you do not have an account in Zoho Webinar, click Try now to create an account and take a trial of Zoho Webinar along with the integration.

• If you are in the free edition, click Buy now to subscribe to a paid edition of Zoho Webinarand use the integration.

Note:

This integration is only available in the trial and paid editions of Zoho Webinar. 

 Sync services Setup 

• Navigate to Contacts → Sync Services in Zoho Campaigns.

• Under Zoho Webinar, click Associate New Account, then Setup.

• Map your registrants and attendees lists.

• Toggle Sync status on, then hit Activate.

 Migration to Unified Integration 

• If you see a Migrate Now banner (or go through Settings → Apps → Integrations), this migration is admin-only.

• After migration, only a single, org-wide sync will run; older webinar-specific syncs will be disabled.

Promote a webinar  

After you have enabled the integration and synced your Zoho Webinar account with Zoho Campaigns, the details of webinars you create in Zoho Webinar will be synced with Zoho Campaigns.

To create a promotional webinar campaign:

1. Log in to Zoho Campaigns.

2. Click Campaigns in the top panel and select Advanced campaigns. To view only your campaigns, you can use the Filter by owner option at the top of the campaigns list.

3. Click Create campaign.

4. Click Webinars, then select Regular campaigns.

5. Enter the name of your campaign.

6. Select the name of your webinar from the dropdown.

7. Enter the subject for your emails, the sender’s name, email address, and the reply-to address.

8. You can include the recipient’s name in the to-address field, if you want.

9. Click Next.

10. Select a pre-designed template and click Use this template.

11. Edit the content and select the appropriate tags using the Merge tags option.
    
    

    Note: All pre-designed webinar templates will have the required webinar tags (webinar name, webinar time, presenter’s name, etc.) already merged into it.
    
    

12. Click Save and proceed.

13. Optionally, add a pre header, then click Next.

14. Select Recipients and click Next. Learn how to add a recipient list in Zoho campaigns.

15. If you have finalized your content, click Send for review. You can see the preview of your email and send test emails to verify your content.

16. After your campaign is reviewed, you can schedule your campaign. The emails will be sent out at the time and in the manner you choose.