A couple quick questions from a newbie.  So I am testing out the broadcast email capabilities in the system.

I sent a test email to myself with the personalization merge fields included.  You can see below.

My question is, what if someone does not have a first name in our system?  What gets populated in the name location?  Hoe can i verify that this is indeed correct in sending?  Do I have to have a test recipient be a contact prior to test sending?  Thanks!  Email below...

Hi FNAME,

I recently presented at Etail East some of our top performing tests from the last 6-12 months.  It provides great data into real life experiments you can try on your website.

Check them out here:   http://bit.ly/30F6qZy

If you have any thoughts or insights, would love to hear them.

Cheers,

Craig

Craig Smith
Founder & CEO
Trinity Insight
www.trinityinsight.com


PS:  Follow the link bellow to get real life conversion data to help you improve your website
http://bit.ly/30F6qZy