how can I conect a link to the funccion

how can I conect a link to the funccion

We want to conect the link

with special caracters
 http://www.evacolor.com/pagina.php?pag=28  
to the funccion VIEW IN A BROWSWER in the top of the EMAIL.
In this link has been put our Email in HTML Versión to see in the browser.
This link is not accepted by ZOHO CAMPAIGNS.
how can we link it with Click here
How can we achieve this?

Thank You
George