Tips and Tricks #22: How to localize your product prices in Zoho Subscriptions

Tips and Tricks #22: How to localize your product prices in Zoho Subscriptions

Adjusting your products’ pricing based on where your customers are located can help in providing a tailored check-out experience for your customers.

The first step in achieving this is to display your products’ price in your customer's local currency. You can do this easily using Zoho Subscription's automatic exchange rate feeds and API hosted payment pages, that is, the price that you've set for a product will be shown to your customers in their local currency with the latest exchange rates.

However, to truly localize your prices, you will want to set country-specific rates for your products. That's what we will look into in this week's post. 

This post is part of a series of tips and tricks for Zoho Subscriptions. Go ahead and check out our previous post about using custom schedulers, in case you missed it.


How will this help your business?

Having country-specific rates for your products can help you win over more customers by appealing to their price sensitivity, since every country has its own purchasing power. You can even price your products a little higher in some countries depending on the demand and market saturation of your product.
Pricing is a delicate game, but if done correctly, it can lead to a substantial increase in your revenue.

A few points to note about setting the right prices for your product: 
  • Understanding the local market condition is critical. If possible, try to perform localized pricing studies to know how much a potential customer is willing to pay for your product.
  • It's always a good idea to take your competitor's pricing into consideration before deciding your own product prices.
  • Ensure that your country-specific prices are displayed on your website and on any other medium where you showcase product prices to your customers. 
How does it work?

We'll use our powerful Pricebooks API to handle this. It lets you set different plan prices for every currency and applies them when a customer with any of these currencies buys a subscription. 
Note: The country-specific prices which you set for your plans will be applied only on API Hosted Payment Pages. Also, they will not be visible within Zoho Subscriptions' web or mobile apps and are API-only, i.e. they will not be applicable for non-API hosted payment pages, for now at least.

How do you set it up?

Prerequisite: A REST API client, such as Postman, to make and receive API calls.

Once you've decided your country-specific prices, it's time to start creating Pricebooks.

A Pricebook will contain information about a plan's pricing for a particular currency. Pricebooks can contain only one currency. For example, if your base currency is USD and if you sell in both Australia (AUD) and Canada (CAD), you'll have to create two separate Pricebooks for each currency.

Note: The domain (".com") of the API endpoints mentioned in the section may have to be changed, depending on which data center you're accessing Zoho Subscriptions from. Learn more.

You can specify the currency of a Pricebook using the currency's ID. To obtain a list of all currency IDs in your Zoho Subscriptions organization, make a GET call to the following API endpoint:

​
Next, you will have to create the Pricebook. Here's how: 

JSON body for this request:
  1.  {
  2.    "name":"PB 1",
  3.    "description":"Pricebook 1",
  4.    "currency_id":"{{currency_id}}",
  5.    "type":2
  6.  } 
Replace the highlighted parts with your actual values in the JSON body. The "type":2 key-value pair should remain the same for every Pricebook that you create.

You'll receive a Pricebook ID in response to this POST call. Copy this ID to your clipboard, as you'll need it for the next step.

Now, your Pricebook has been created with the currency and all that's left is to fill it up with your plans and their prices. You can do this by downloading this sample CSV file and replacing the dummy values for the Plan Code, Pricebook Name and Price with the actual values from your organization. Once you've made these changes to the CSV file, update it in your Pricebook. To do this, import the file into your REST API client and make a POST call to the following endpoint:

https://subscriptions.zoho.com/api/v1/import/uploadfile

Refer this image while uploading the CSV file from your API client

You'll receive an Import ID in the response of this call, which you'll need later. 

The last step to import your CSV file requires a PUT request to the following endpoint:


Note: Replace the highlighted part of this endpoint with the Import ID from the previous step.

You're all set! Your Pricebook has been configured and you can now use it generate hosted payment pages via the API by passing the pricebook_id node in the JSON. You can also pass this node while creating a customer via API. For such customers, Pricebooks will be applied on API-based hosted payment pages without needing to pass the pricebook_id node.

Note: If you want to change the prices in a Pricebook, you need to create a new Pricebook with the updated prices and use the new Pricebook's ID.

We've taken this a step further to make this whole process easier for you by creating a Postman Collection with all the API calls mentioned above. With this, all you have to do is configure Postman for Zoho Subscriptions and import the CSV file as mentioned above.

Try it out and let us know how this helped your business. Feel free to write to us at support@zohosubscriptions.com or simply leave a comment below if you need any help in regard to this tip.

Cheers,
Varun Steven
The Zoho Subscriptions Team

    • Sticky Posts

    • Tip #4 : Refer and Earn Workflow system for your Subscription Business

      Hello everyone, We've been coming up with a tip every week to address specific business scenarios which can be implemented for your business. In continuation to the previous post, this week we will be seeing about how you can implement the Refer and Earn Workflow system to acquire more customers. Why are Referrals important? Customer Acquisition is crucial for any business to sustain itself in a constantly evolving market. It involves persuading new consumers to purchase your products. Customers

    • Tip #2 - Cancellation of Offline Subscriptions based on the Expected Payment Date

      Hello everyone, As you all know, we are coming up with a custom function workflow every week to address specific business scenarios. In continuation of this previous blog, this week we will be seeing about Cancellation of Offline Subscriptions based on the Expected Payment Date. Business Scenario: In general, for any business, the customers make payments via online as well as offline. In case of subscription where the automatic collection of charge is enabled (aka online subscription), the customer's

    • Tip #3 : Send SMS Reminders for your Subscription Business

      Hello everyone, As you all know, we are coming up with a tip every week to address specific business scenarios. In continuation to the previous blog, this week we will be seeing how you can use SMS reminders for your Subscription Business. Using SMS messages for your Subscription Business: While managing your subscription business, more often than not, you need to keep your customers informed about upcoming renewals, payment reminders and cancellations. By keeping them informed in advance, you can

    • Tips And Tricks - Announcement

      Hello everyone, Every business is unique and each of them follows a specific workflow. While managing your customers' subscriptions with Zoho, you might have some needs unique to your business. Custom Functions helps you address such needs. This is a start to a series of posts, where we will be coming up with a custom function workflow every week that addresses specific business scenarios. Watch this space for further updates! Also, if you have any specific business scenario which needs to be addressed,

    • Tip #6 : Accessing external URLs from Zoho Subscriptions

      Hello everyone, We have been sharing a tip every week to address specific business scenarios which you can implement for your subscription business. Last week, we shared a tip about implementing the Approval Workflow system. This week, let's look at how you can access external URLs with the help of Custom Link. Business Scenario: Every business functions differently and has its unique requirements. At times, businesses might want to access other websites or applications by appending specific information

      • Recent Topics

      • 'Statement of Accounts does not exist' error received, when creating PO using api in Zoho Inventory

        Here is request json -- JSONString = { "date": "2019-09-24", "purchaseorder_number": "PO-6-1", "delivery_date": null, "delivery_org_address_id": 36221200000056XXX, "vendor_id": 362212000000564XXX, "attention": "Testing", "line_items": [{ "unit": "Pieces", "account_id": 36221200000003XXX, "quantity": 1, "item_id": 362212000000049XXX, "tax_type": "", "tax_name": "", "name": "One HD", "purchase_rate": 85, "tax_percentage": 0, "item_total": 85.00, "tax_id": "", "warehouse_id": 362212000000564XXX }] }

      • Zoho Projects API 100 requests/2 min. Limit

        Hi Requesting clarification on the API documentation. "You can invoke or call an API for 100 times in a span of two minutes. If you invoke more than 100 times, the particular API request will be locked for the next 30 minutes. " Does this limit apply

      • Integrate your Outlook/ Office 365 inbox with Zoho CRM via Graph API

        Hello folks, In addition to the existing IMAP and POP options, you can now integrate your Outlook/Office 365 inbox with Zoho CRM via Graph API. Why did we add this option? Microsoft Graph API offers a single endpoint to access data from across Microsoft’s

      • Zoho Projects - Attachments added to Task and Bug emails are not saved

        Hi Projects team, I have been experimenting with emails into projects to create tasks and bugs. I have noticed that attachments added to the emails are not saved to the task or bug. Is this normal behaviour? Thanks, Ashley

      • Zoho Inventory's latest shipping integration updates at a glance.

        Hello Users, We would like to share some important news about our latest improvements in the Shipping integration capabilities of Zoho Inventory that we achieved in 2024 with some of our major integration partners in key editions across APAC, North America,

      • Sorting a list of record acquired from the zoho.crm.searchRecords function.

        This is something for which I'm trying to figure out a straightforward way to do. The searchRecords does a great job fetching me the records that I want. However, in some cases, where it returns multiple records, I want it to sort the returned list by date of creation of that record, so that when I do records.get(0), I get the most recent record.  As an example, here's my sample pseudo code: records = zoho.crm.searchRecords("Clients", "Office_Number:equals:123456"); Now the "records" list above contains

      • Zoho Inventory Custom Field Update

        Hello All, In this post I am describing how can we Update the Custom Field Value in Zoho Inventory. // Get Org ID orgid = organization.get("organization_id"); // Field Value resvp = ifnull(item.get("purchase_rate"),null); // Record ID iid = item.get("item_id");

      • Alphabetically

        How can i arrange alphabetically - (Manage Manufacturer) Field in Item Master 

      • Can i set a default value for country and state in address field in zoho creator?

        Can i set a default value for country and state in address field in zoho creator?

      • Convert HTML to PDF & Send as Email Attachments in Zoho Creator (Deluge)

        This approach is useful for sending welcome letters, instructions, or promotional offers after order creation. // 1. Define the variables using the submitted input customerName = input.Customer_Name1; orderID = input.ID; customerEmail = input.Email_Address; //

      • Redirect after submission is not working after a few submission

        I have setup redirect url correctly and everything works as expected. However, it seems that there's a limit to the number of submissions before the redirect stops working. After the "limit" is reached, the page redirects to a seemingly zoho hosted page,

      • Enhancement Request for Multi-Asset Work Order Feature

        Hello Latha, Thank you for your continued support. The multi-asset Work Order feature is extremely helpful. I did some testing based on our requirements, and during the process, I noticed a few areas where we need your team’s support to improve the feature

      • Marketing Tip #8: Run limited-time offers

        Exclusive offers that don't last long make shoppers purchase right away instead of waiting. Run a flash sale or limited-time discount to convert interest into sales. Try this today: Set up a "Buy X Get Y" coupon in Zoho Commerce valid for a limited time

      • Add Option to Mass Dispatch by User

        Hello! We are using the dispatch console to dispatch service appointments to our service ressources. Right now, the process is our dispatcher verifies each ressource's route for the day and dispatches it after validation. Sadly, there doesn't seem to

      • Zoho Projects - Email notification relabelling of modules not present on default templates

        Hi Projects Team, I noticed that in the default email template notification, the word "bug" was not renamed to the lable I am using in my system. As many users may used the Bugs modules for various purposes including Changes, Revisions, Issues, etc...

      • Include the "Added Email ID" to the Filters of a Report

        Hi, With a Report and lots of entries, a normal thing is to filter entries by the submitter, but that is not included in the Auto Filter of Reports and you can't add a custom filter to a Report without specifying the actual value. I would like to be able

      • Loops in Deluge

        Hi, Can someone tell me how I do a simple loop in deluge? For example, if i have a variable "X" containing a number of loops to perform, i would like to perform an action X amount of times. X = 10; do while (Y < X){       // ... do something } to further explain, the equivalent in PHP of what i am trying to acheive would be: $X = 20; for($Y = 1; $Y < $X; $Y++ ){       // ... do something } Thanks

      • I am facing a problem with an if-else condition

        If I use if, else if, and else conditions in Deluge with the same variable name, sometimes the variable causes an error because the same variable name is present in every block

      • Zoho Projects - Reply by email to @ mentions posted on the Feed.

        When mentioning someone on the Feed (Status), it would be great if that mentioned person could reply to the email notification to update the Feed thread.

      • Product Updates in Zoho Workplace applications | October 2025

        Hello Workplace Community, Let’s take a look at the new features and enhancements that went live across all Workplace applications this October. Zoho Mail Create Signature from Compose window You can now effortlessly create a Signature using the Create

      • Subform data to Sheets

        I have been trying to setup a Zoho Flow automation to bring any Subform input to a Zoho Sheets but it seems impossible to post the subform entries to a Zoho Sheet. Is there any way to do it via Zoho Sheet API? https://www.zoho.com/sheet/help/api/v2/#CONTENT-Insert-row-with-JSON-data

      • Edit Contact Roles in the Potentials Mod

        New to ZOHO so I need some help. I work the same people on different projects concurrency. Their contact info remains the same but their role changes from project to project. In the Potential Mod you can pick contacts and assign a Role to them. I know

      • Is there a way to disable the Activity Reminders Pop-Up Window every time I log in?

        Just wondering if there is a setting to disable the window from opening every time I open my CRM? Thanks Chris

      • Rich-text fields in Zoho CRM

        Hello everyone, We're thrilled to announce an important enhancement that will significantly enhance the readability and formatting capabilities of your information: rich text options for multi-line fields. With this update, you can now enjoy a more versatile

      • Font Size 11 - Zoho CRM Email Templates

        Our company communicates with our vendors exclusively using Calibri Font Size 11, as this is the standard formatting for professional emails. Since the CRM only allows for the selection of font sizes 10 & 12, we have been unable to utilize the CRM email

      • Error 400 Booking

        Added a custom domain to Booking. Am Getting a SSL Error that has some other domain on the SSL and giving a 400 error. Followed instructions and it stated it verified our domain.. However it is not working. Please Help!

      • Zoho Projects - Email Notifications for Feed Updates

        Hi Projects Team, I'm working with a client who wants a simple way to communicate with their customers on projects. Getting the customer to add comments to Tasks or Bug records is not ideal, as we need a way which is easy with minimal training, and has

      • Zoho Analytics Export API

        Hi Team, I’m working on some integration tasks and wanted to confirm if it’s possible to retrieve a Zoho Analytics table as JSON data using a Deluge script. I’ve already stored my custom data from multiple sources and combined it into a single source.

      • Request to Remove LinkedIn Verification from My Emai

        I would like to submit a complaint regarding my Zoho Mail account. I previously used this email address to verify a LinkedIn account, but that LinkedIn account has now been closed. I need to remove or cancel the verification associated with the closed

      • Introducing the all-new email parser!

        Greetings, We are pleased to introduce to you, a brand-new, upgraded version of the Zoho CRM Email Parser, which is packed with fresh features and has been completely redesigned to meet latest customers needs and their business requirements. On that note,

      • Zoho Projects - Refine Access to Collaboration Menu

        Hi Projects Team, I noticed that Calendar, Chat and Meeting menu options in the Collaboration section are visible to client users, even when they don't have access to the features. This could be confusing and frustrating, because if it's there you expect

      • Extracting Images from a Zoho Creator Report into a Pages

        If you’ve uploaded images in a form and can see them in your report, you might also want to display those same images inside a Page (custom HTML page). This is useful for dashboards, profile pages, or any place where images should be visible dynamically

      • Zoho is blocking emails I subscribe to from one sender

        About 4 months ago I stopped receiving newsletters that I subscribe to from @thedispatch.com. They tell me that zoho's server is blocking them. I've added them to my contacts list, but they're not even reaching my inbox. I don't know how to troubleshoot

      • Inactive Items - Make Less Prominent by Default

        Currently, when one marks an Item as "Inactive", it really doesn't do much of anything to hide it or get it out of the way. Search and reporting within Finance should, by default, hide inactive Items from standard reports, searches, etc. If one specifically

      • How to calculate GST based on "Ship To Address"

        We into the interior designing work, providing "Works Contract Services" to our clients across India. We are registered under GST in Maharashtra state. For works contract services as per the GST rule, we need to decide place of supply based on "Ship to

      • I NEED TO NUMBER TO TEXT NO HERE

        =NUMBERTEXT NEEED

      • Auto-fill New Row with Previous Row Values

        rowsize = input.Order_Items.count(); for each row1 in input.Order_Items { rowsize = rowsize - 1; if(rowsize == 1) { row.Door_Model = row1.Door_Model; row.Door_Color = row1.Door_Color; row.Materials = row1.Materials;

      • Python - code studio

        Hi, I see the code studio is "coming soon". We have some files that will require some more complex transformation, is this feature far off? It appears to have been released in Zoho Analytics already

      • API question - adding a thread to an existing ticket

        Hi Is there an API function for the customer to add to an existing ticket thread? example, customer puts in new support ticket. support replies and ask for more details. customer replies with more details -what api function is used for this (will add record append to same ticket number?) Thanks

      • Calendar week view: Today + 6

        Is there anyway to have the calendar change dynamically based on the date? Due to the amount of events, we only display a week at a time, but towards the end of the week, we can no longer see ahead to next week (without changing it manually every time).

      • Next Page