Kaizen #203 - Answering Your Questions | Handling API Limits and Error Responses

Kaizen #203 - Answering Your Questions | Handling API Limits and Error Responses



Hi Everyone,
Welcome back to yet another post in the Kaizen Series! 
We appreciate your keen participation in the 200th milestone celebration of the Kaizen series. We will continue to answer the queries we received through the feedback. 
When working with Zoho CRM APIs, you must respect API limits, handle errors properly, and deliver meaningful experiences—even when things go wrong. In this post, we will discuss handling API limits and error responses.

Understanding Zoho CRM API Limits

Zoho CRM enforces API limits based on the purchased user licenses and add-on credits, and this is to ensure availability to all users and prevent abuse of its APIs. The following limits are applicable to Zoho CRM REST APIs.

  • API Credits Limits: Each edition (Free, Standard, Professional, etc.) comes with a set number of API credits per rolling 24-hour window. For example, Enterprise/Zoho One offers a baseline of 50,000 plus 1,000 per user license, with a cap up to 5,000,000 credits including add-one credits. You can refer to our help documentation on API limits for more details.
  • Concurrency Limits: Concurrency is the number of parallel API calls that are active at one time instance. Apps are capped at concurrent requests based on CRM edition: Free (5), Standard (10), Professional (15), Enterprise (20), Ultimate (25).
  • Sub-Concurrency Limits: Some resource-intensive APIs have their own concurrency limits (typically 10 concurrent requests): bulk updates, queries, lead conversion, mail, etc. Exceeding these returns a TOO_MANY_REQUESTS error.
  • Limits per Call: Different APIs have specific limits for the number of resources that can be inserted/updated. For example for insert, update, or upsert records, you can pass up to 100 records in one API call. Refer to the individual help documentation for any such limits.

Tips:

  • Monitor Usage: Use Zoho’s dashboard to track API credits in real time. Set alerts if you are approaching limits. Alternatively, keep an eye on the header X-API-CREDITS-REMAINING which denotes the remaining credits that will be present in the response when your API usage exceeds 50 percent or the daily available credit limit. Also, you can customize your usage notification to receive an email alert.
  • Batch Operations: Prefer bulk inserts/updates (up to 100 records/call) to reduce wasteful requests. Use composite APIs when multiple APIs need to be executed. 
  • Space Out Calls: When integrating, use logical intervals and avoid call bursts to prevent concurrency /subconcurrency limit getting applied. We have covered this in more detail in our previous Kaizen post : How to effectively handle API calls to optimize API credits?

Limits in Zoho CRM GraphQL APIs

Like our REST APIs, our GraphQL API calls also consume credits based on the type and number of resources queried. Maximum allowed credits per call is 10 credits.
Complexity for each query is calculated based on the type and number of resources requested, and maximum allowed complexity is 1,000 per query. 
Depth refers to the number of nesting layers of a field. Depth up to seven for metadata and three for records is allowed.
You can refer to our GraphQL API documentation on Credits, Complexity, and Depth for more details.

Handling Errors

 Zoho CRM REST APIs return 200 status codes for every successful API call. Each API error has these sections:
  • Status Code 
  • Error Code 
  • Message 
Different sections of an error response
Here "resource_path_index": 0 in the response indicates which segment of the URL path contains the error, counting after the API version.

Common Errors

  • 400 Bad Request:  
    • INVALID_MODULE
      • Cause: Incorrect module name (e.g., "Lead" vs "Leads").
      • Fix: Use exact API names from Setup > Developer Space > APIs.
    • INVALID_DATA
      • Cause: Malformed JSON/wrong data type.
      • Fix: Validate field formats.
    • DUPLICATE_DATA
      • Cause: Unique field value exists elsewhere.
      • Fix: Disable "Do not allow duplicates" or change value.
    • MANDATORY_NOT_FOUND
      • Cause: Missing required field (e.g., Last_Name in Contacts while trying to insert a new record in Contacts module).
      • Fix: Include all mandatory fields in the request.
  •  401 Unauthorized: 
    • AUTHENTICATION_FAILED
      • Cause: Wrong domain URL .
      • Fix: Use the correct domain-specific URL.
    • INVALID_TOKEN:
      • Cause: Expired OAuth token is used for making API call.
      • Fix: Refresh access token using the refresh token.
  • 403 Forbidden: 
    • NO_PERMISSION
      • Cause: User lacks permission for the resource.
      • Fix: Obtain necessary permission to access the resource.
  •  404 Not Found: 
    • INVALID_URL_PATTERN
      • Cause: URL syntax error.
      • Fix: Verify endpoint structure in API docs.
  •  429 Too Many Requests: 
    • TOO_MANY_REQUESTS
      • Cause: Number of API requests for the 24 hour period is exceeded or the concurrency/sub-concurrency limit of the user for the app is exceeded.
      • Fix: Make calls in accordance with the limits.
  • 207 Multi-Status: 
    • In some cases when the API is partially successful, 207 status code is returned.

Tips

  • Mandatory Fields: Provide all mandatory fields in the response body.
  • OAuth Issues: Ensure correct scopes.
  • Inspect Every Response Body: Parse responses even if the HTTP status code returned is 2XX. 
  • Validate Data Before Calling: Ensure your request matches the expected format. Clean data before submission to prevent 400-range errors (e.g., MANDATORY_NOT_FOUND, DUPLICATE_DATA).
  • Token Issues: Respond to INVALID_TOKEN with a token refresh workflow.

Error Status Code in GraphQL APIs 

Zoho CRM GraphQL APIs return errors in 200 and 400 status codes depending on error type. 200 HTTP status codes are returned in two cases. 
(a) Issue in the input when validated against the schema .
(b) Runtime errors due to credits, depth, and so on.

Refer to the Status Codes and Responses page in GraphQL for more information.
We hope you found this post useful. We will be back next week to answer another query we received.
Let us know if you have any questions in the comments or drop us an email at support@zohocrm.com.

    • Sticky Posts

    • Kaizen #217 - Actions APIs : Tasks

      Welcome to another week of Kaizen! In last week's post we discussed Email Notifications APIs which act as the link between your Workflow automations and you. We have discussed how Zylker Cloud Services uses Email Notifications API in their custom dashboard.
    • Kaizen #216 - Actions APIs : Email Notifications

      Welcome to another week of Kaizen! For the last three weeks, we have been discussing Zylker's workflows. We successfully updated a dormant workflow, built a new one from the ground up and more. But our work is not finished—these automated processes are
    • Kaizen #152 - Client Script Support for the new Canvas Record Forms

      Hello everyone! Have you ever wanted to trigger actions on click of a canvas button, icon, or text mandatory forms in Create/Edit and Clone Pages? Have you ever wanted to control how elements behave on the new Canvas Record Forms? This can be achieved
    • Kaizen #142: How to Navigate to Another Page in Zoho CRM using Client Script

      Hello everyone! Welcome back to another exciting Kaizen post. In this post, let us see how you can you navigate to different Pages using Client Script. In this Kaizen post, Need to Navigate to different Pages Client Script ZDKs related to navigation A.
    • Kaizen #210 - Answering your Questions | Event Management System using ZDK CLI

      Hello Everyone, Welcome back to yet another post in the Kaizen Series! As you already may know, for the Kaizen #200 milestone, we asked for your feedback and many of you suggested topics for us to discuss. We have been writing on these topics over the
      • Recent Topics

      • Alias Email Id already exists

        Hi, I just verified my domain sesque (dot) com and now I am trying to create the admin account using admin (at) sesque (dot) com, but I am getting an error saying "Alias Email Id already exists". I used to have another Zoho account with this email address,
      • Unable to connect to smtp server, connection timed out

        Hi Team, I am facing below issue, while sending out emails from thunderbird client. It used to work, facing this issue from morning. Error: Sending of the message failed. The message could not be sent because the connection to Outgoing server (SMTP) smtp.zoho.com
      • javax.mail.authenticationfailedexception 535 authentication failed

        Hi, I am facing 535 authentication failed error when trying to send email from zoho desktop as well as in webmail. Can you suggest to fix this issue,. Regards, Rekha
      • Issue with Creator's IF logic

        Hi, I found the following code produces unexpected results: if(-1.0 < 0.0000000) {       info "True"; } else {       info "False"; } if(-1.0 < 0.000000) {       info "True"; } else {       info "False"; } The output returned is: False True However, the
      • Kaizen #217 - Actions APIs : Tasks

        Welcome to another week of Kaizen! In last week's post we discussed Email Notifications APIs which act as the link between your Workflow automations and you. We have discussed how Zylker Cloud Services uses Email Notifications API in their custom dashboard.
      • Client Portal ZOHO ONE

        Dear Zoho one is fantastic option for companies but it seems to me that it is still an aggregation of aps let me explain I have zoho books with client portal so client access their invoice then I have zoho project with client portal so they can access their project but not their invoice without another URL another LOGIN Are you planning in creating a beautiful UI portal for client so we can control access to client in one location to multiple aps at least unify project and invoice aps that would
      • Zoho Creator customer portal users

        Hi, I'm in a Zoho One subscription with our company. I'm running a project now that involves creating a Zoho Creater application and using the Zoho Creator Customer Portal.  At most we need 25 customer portal users. In our Zoho One plan we only get 3
      • DKIM Verification Failed (Namecheap)

        Hi! I have already set up the TXT records in Namecheap but I keep getting the "Verification Failed" pop up. Was wondering if I'm the only one who has this problem and can anyone help me with this? Thanks!
      • Emails stuck in Queue

        Hi there, Since yesterday I have a few out going emails stuck in a queue. It say it will auto retry sending however nothing is happening. It seems to be affecting roughly 50% of my outgoing emails. Please help Thanks
      • Soft Bounce from transational emails from BREVO (Sendinblue)

        I manage the website of a client who uses your EMAIL service for the domain floranativadobrasil.com. And I use the BREVO email service, previously called SendinBlue, to send transactional emails about events specific to the website. All emails sent to
      • Ability to Edit YouTube Video Title, Description & Thumbnail After Publishing

        Hi Zoho Social Team, How are you? We would like to request an enhancement to Zoho Social that enables users to edit YouTube video details after the video has already been published. Your team confirmed that while Zoho Social currently allows editing the
      • Introducing Multi-Asset Support in Work Orders, Estimates, and Service Appointments

        We’re excited to announce a highly requested enhancement in Zoho FSM — you can now associate multiple assets with Work Orders, Estimates, and Service Appointments. This update brings more clarity, flexibility, and control to your field service operations,
      • Getting an error Address not found Your message wasn't delivered

        Hey, I'm trying to configure zoho mail for my website https://businessentity.org/ The email is meredith.karter@businessentity.org I'm able to successfully send the mails but when someone sends an email to above mail, this error shoots up: Address not
      • Support Uploading YouTube Videos Longer Than 60 Minutes

        Hi Zoho Social Team, How are you? We would like to request support for uploading YouTube videos longer than 60 minutes directly through Zoho Social. Your support team informed us that Zoho Social currently cannot upload videos over 60 minutes due to “API
      • Need Faster Help? Try Live Chat Support

        Hello there, We understand that sometimes, whether you’re facing an issue, exploring a feature, or need quick clarification, sending an email and waiting for a response just doesn’t cut it. You need answers, and you need them now. That’s exactly why we
      • Can't deactivate Spell Check

        Hi Community, right now I'm using the Zoho Mail Desktop-Software. So far, so good.. many possibilities. Overall very nice. What is extremely annoying right now, is that we are not able to deactivate the Spell Check feature. And we are barely able to focus
      • Zoho Toolkit Email Signature Generator

        I'm having real issues with the email signature generator with no matter where I host the photo, Zoho doesn't seem to show the photo on the link provided?
      • Company Policy Upload - Request All EE to review and sign

        How can I upload policies into Zoho People and have the employees review them and sign off saying they agree, etc.? Also, if I make a revision to a policy, I would like that changed or updated policy to be distributed or have the employees notified that
      • Zoho Sign Global Settings vs. Template and Document

        Hello, We are running into an issue on a current use case. We already use Zoho Sign. Now that KBA is available, we want to begin using it in our tax delivery process, by allowing clients to sign electronically, but also download a copy of their return
      • Zoho Mail Desktop Crashes on Linux - Ubuntu 24 LTS

        Hi, I have been trying to run the desktop app on Ubuntu for the past few day with no luck. I have tried both the .deb package and the appImage. When I attempt to open the app. It just crashes immediately. The crash error dialog appeared once and I cant
      • Can't login to Zoho mail

        I'm logged into Zoho but when I try to go in zoho mail I get: Invalid request! The input passed is invalid or the URL is invoked without valid parameters. Please check your input and try again. I just set up my mx records and stuff with namecheap a few
      • Zoho IP blocked by SpamCop

        Hi, Many of my emails are blocked and I receive this:  INVALID_ADDRESS, ERROR_CODE :550, ERROR_CODE :spamcop.mimecast.org Blocked - see https://www.spamcop.net/bl.shtml?136.143.188.51. - https://community.mimecast.com/docs/DOC-1369#550 [DGwIYPPSOfWI
      • Can I execute two 'functions' when completing a mail merge from CRM?

        Hi, I have set up a mail merge from CRM Deals to a template. I want a copy of this to be saved in Workdrive, and then a copy also saved back into the deal record from which the merge occurred. I can do both independent of each other, and managed to get
      • Differences between Zoho Books and Zoho Billing

        Without a long drawn out process to compare these. If you were looking at these Books and Billing, what made you opt for one and not the other. Thanks
      • Auto-sync field of lookup value

        This feature has been requested many times in the discussion Field of Lookup Announcement and this post aims to track it separately. At the moment the value of a 'field of lookup' is a snapshot but once the parent lookup field is updated the values diverge.
      • Custom validation in CRM schema

        Validation rules in CRM layouts work nicely, good docs by @Kiran Karthik P https://help.zoho.com/portal/en/kb/crm/customize-crm-account/validation-rules/articles/create-validation-rules I'd prefer validating data input 'closer to the schema'
      • No Ability to Rename Record Template PDFs in SendMail Task

        As highlighted previously in this post, we still have to deal with the limitation of not being able to rename a record template when sent as a PDF using the SendMail Task. This creates unnecessary complexity for what should be a simple operation, and
      • Server error when trying to Data > Sort > Custom Sort

        Been using Data > Sort > Custom Sort for a while, now it has suddenly stopped working. When selecting the same data range and trying to execute, I get "Sorry! There was a problem saving your last edit. Please try again."
      • To Assign a genrated pdf to a file upload field using delug

        content = "<html><body>HTML Content on page One <div style='page-break-after:always'></div> HTML Content on page Two </body></html>"; file = zoho.file.convertToPDF(content); file.setFileName("Name of the file"); <variableName> = <FormLinkName>[ID == input.ID];
      • TArgets To Accounts (Modules)

        How can i set sale target to Customers (Accounts Module)
      • Breaking barriers with multilingual WhatsApp templates in IM

        Ever wondered what it feels like to be greeted in your own language by a brand you love? A “Welcome!” feels nice, but a “¡Bienvenido!” or “स्वागत है!” feels personal. In today’s global world, conversations often need to cross both time zones and cross
      • Super Admin Logging in as another User

        How can a Super Admin login as another user. For example, I have a sales rep that is having issues with their Accounts and I want to view their Zoho Account with out having to do a GTM and sharing screens. Moderation Update (8th Aug 2025): We are working
      • How to share private Opportunities with whole org at an account level

        Opportunities are currently set to private, so our sales team only sees their own opportunities, along with their manager and upper leadership. The need is the ability for the rest of the Org to see the opportunities at an account level, not within the
      • New in Smart Prompt: Record Assistant for contextual assistance, and support for new AI models

        Smart Prompt helps teams stay informed and move faster by providing relevant suggestions where work happens in CRM. With this update, Smart Prompt becomes more adaptable to your organization’s AI preferences. You can now choose which Large Language Model
      • Subform edits don't appear in parent record timeline?

        Is it possible to have subform edits (like add row/delete row) appear in the Timeline for parent records? A user can edit a record, only edit the subform, and it doesn't appear in the timeline. Is there a workaround or way that we can show when a user
      • Problema Verificacion con proveedor NIC.AR

        No puedo realizar la verificación del correo, he seguido los pasos indicados y configurado los MX. Y no puedo verificar el correo. He leido en el foro que otros han tenido el mismo problema. Alguno pudo solucionarlo?
      • How to remove some users in zoho accounts

        How to remove some users in Zoho accounts.
      • Reupload and rename from one field to another field (file upload)

        Hi Everyone, Sorry, i have question to use invoke url for rename and reupload attachments file to another field. Tested on development mode. Zoho C6. Refer to https://www.zoho.com/creator/help/api/v2/upload-file.html look my error notification. Does anyone
      • Unified Inbox for all, including fetched mails

        I fetch mails from different third-parties mailboxes. But I need to switch mailbox too see fetched mails. It's strange. All mailboxes have one shared disk space for own mail and fetched mail, but why do we need to switch mailbox (on the left bottom) to
      • Whatsapp Limitation Questions

        Good day, I would like to find out about the functionality or possibility of all the below points within the Zoho/WhatsApp integration. Will WhatsApp buttons ever be possible in the future? Will WhatsApp Re-directs to different users be possible based
      • Next Page