Marketer's Space - Responsive Email Design
In the previous post of this week's marketer's space, we discussed the second technique involved in designing emails responsive across multiple devices. In this post, we shall discuss our second technique - Changing content from device to device. Changing content from device to device
In the recent past, we've witnessed a huge increase of internet enabled devices. The range of device screen size and resolution has widened. So, the email we design will definitely not look the same in all kinds of devices and email clients. Now that being so, it is as important to render our email equally good in all devices and email clients as is designing a creative one. We could easily accomplish this with responsive designing.
Responsive design uses CSS and media queries to define style across devices. You can resize content and image, hide content, stack columns, rendering completely different view for various devices.
- CSS - Style language that defines how HTML elements are to be displayed.
- Media Query - Module that enables content rendering in various screens sizes and resolutions.
Attached with this post is the responisve html code that can be used in your emails.