New in Cadences: WhatsApp follow-ups, upgraded limits, and options for add-ons

New in Cadences: WhatsApp follow-ups, upgraded limits, and options for add-ons

Hello everyone,

We're rolling out two key updates to help you engage better and scale smarter with Cadences in Zoho CRM.

Reach customers on WhatsApp, directly from Cadences  

Previously, Cadences have enabled you to automate follow-ups through emails, calls, and tasks. You can now add WhatsApp messages as follow-ups inside any Cadence, alongside your existing emails, calls, and tasks.


Say you run a retail brand promoting festive discounts for new customers. You can now create a Cadence that starts with a WhatsApp message to your new leads with this welcome offer; once they interact with the message, you can schedule a follow-up call for further offers and discount-related discussions. This multichannel approach increases your chances of engagement without extra effort.

WhatsApp follow-ups are supported for Leads and Contacts modules.

Here's how it works:

  • Add WhatsApp as a follow-up step when building your Cadence.

  • Choose a pre-approved WhatsApp template (for example: payment reminders, offers, feedback requests).

  • Schedule when the message should go out, just like you would with emails or calls.

  • Automatically move records to the next follow-up based on whether the WhatsApp message was delivered or failed.

You can also use WhatsApp responses in reports, filters, and unenrollment conditions for better visibility and smarter automation.

Increased Cadence limits and add-ons

We've also made changes related to Cadence limits:

  • We've raised the number of Cadences you can create and keep active per module—so you can build and manage more Cadences as required without worrying about limits.

  • We've also done away with individual limits for each follow-up type in a Cadence and introduced new combined limits for all follow-up types. So whether it's an email, call, task, or the all-new WhatsApp follow-up, you'll have the freedom to choose how many of each you want to keep in your Cadence.


Alongside these increased limits, we're also introducing an add-on option to give you more flexibility as your needs grow—without changing your pay plan. You can extend usage only when you need to and pay only for what you use.

With this update, you can increase your active Cadences limit to up to 70 per module, inclusive of what's already in your plan.

For example, in the Standard edition of Zoho CRM, by default you can create up to 20 Cadences per module and have 10 active Cadences at a time.

Now, let's say for your business requirements you run 30 Cadences simultaneously. In this case, you can buy 20 add-on limits. You'll now be able to have up to 30 active Cadences (10 base + 20 add-ons) and up to 40 Cadences created (20 base + 20 add-ons).

Your existing subscription and pricing remain unchanged; this add-on simply gives you room to scale without added complexity.

Changes related to Cadences permissions

We've also refined how permissions work in Cadences to give you clearer and more flexible access controls.

You can now grant standalone permissions to View and Manage Cadences without needing to enable the Manage Automation permission entirely. This means you can decide exactly who gets to view or manage Cadences while keeping automation permissions separate.


That's all for these enhancements. Please share your feedback in the comments below.

Alert

Release plan:

  • Support for WhatsApp notifications as follow-up in Cadences is being released in phases, and are currently available for users in EU, JP, AU, CA, SA DCs.

  • All the new limits mentioned and the options for add-on limits are currently in effect for all users across all DCs.

  • The new permission settings will be available for all users in a couple of weeks.

Thanks,

Nizamuddin


      • Recent Topics

      • Adding a developer for editing the client application with a single user license

        Hi, I want to know that I as a developer I developed one application and handed over to the customer who is using the application on a single user license. Now after6 months customer came back to me and needs some changes in the application. Can a customer

      • Problem with Email an invoice with multiple attachments using API

        I have an invoice with 3 attachments. When I send an email manually using the UI, everything works correctly. I receive an email with three attachments. The problem occurs when I try to initiate sending an email using the API. The email comes with only

      • Reverse payment on accidentally closed invoice.

        An invoice was closed accidentally with the full payment added. However, only partial payment was paid. How can I reopen the invoice and reverse this to update it to show partial payment?

      • New integration: Track booking page appointments in Google Analytics 4

        Hello all, Greetings from the Zoho Bookings team! We’re excited to introduce our new Google Analytics 4 (GA4) integration designed to help you track booking activity, understand customer behavior, and measure marketing performance, all in one place. What

      • Zoho Books Sandbox environment

        Hello. Is there a free sandbox environment for the developers using Zoho Books API? I am working on the Zoho Books add-on and currently not ready to buy a premium service - maybe later when my add-on will start to bring money. Right now I just need a

      • Zoho CRM- Authorize your Microsoft Teams account issue

        Hi, I tried to link Zoho CRM with Teams and I got the following message: Clicking "Authorize now" sent me to the following page, Microsoft tried to start a session but, after 3 seconds the page closed and nothing happened. I get the same message each

      • How to list emails in a folder, e.g. Inbox, on multiple pages when using Zoho mail webpage?

        Something as shown in the figure. There are totally 50 emails in Sent folder. If "Mail per page" equals 20, then the Sent folder is split into 3 pages. When I wander through Sent folder, I can just select a specific page to jump to. BTW, it seems that

      • Need the ability to have read only fields on a form.

        There needs to be functionality in Creator that allows a field on a form to be read only. Most screen building software applications have this capability. I know you can hide certain fields from specific users and that you can also make the whole form read only but that's not the functionality I need. I want to be able to create a form where certain fields are editable and other are for display purposes only (read only). For example if the form was displaying information on an item that the user

      • Zoho Calendar soft bounce on @hotmail.com and @yahoo.com email addresses

        Hello, our Zoho calendar recently does not send the calendar invites to emails with hotmail and yahoo domains and comes back with a "soft bounce". other domains like Gmail works fine. Also sending "email" to the same emails to the above domains work well

      • IMAP Server not responding.

        Trying to connect a phone via IMAP and getting "imap.zoho.com not responding." Is the server down, for maintenance or otherwise? I've tried this on two different devices and got the same error on both.

      • Elevate your CX delivery using CommandCenter 2.0: Simplified builder; seamless orchestration

        Most businesses want to create memorable customer experiences—but they often find it hard to keep them smooth, especially as they grow. To achieve a state of flow across their processes, teams often stitch together a series of automations using Workflow

      • ERROR CODE :512 - 5.4.4 DNS error:NXDOMAIN.

        Suddenly we cant send mail, we are getting this error for all outbound mail to multiple domains.

      • Option to Disable Knowledge Base Section in Feedback Widget Popup Hello Zoho Desk Team

        Hello Zoho Desk Team, How are you? We are actively using Zoho Desk and would like to make more use of the Feedback Widget. One of the ways we implement it is through the popup option. At the moment, the popup always displays the Knowledge Base section,

      • New in Cadences: WhatsApp follow-ups, upgraded limits, and options for add-ons

        Hello everyone, We're rolling out two key updates to help you engage better and scale smarter with Cadences in Zoho CRM. Reach customers on WhatsApp, directly from Cadences Previously, Cadences have enabled you to automate follow-ups through emails, calls,

      • Zoho CRM Analytics - Allow To Reorder Dashboards

        I would like to suggest that you add the ability to reorder dashboards in the Analytics Module. I can see that this has been requested some time ago, the latest 9 years ago. I am not sure if this is a big or small endeavor, but such a small fix can go

      • Can Zoho Flows repeat Actions more than once?

        I'm attempting to make an intentional Zoho Flow loop using the below layout. However, when "WithinLimit" condition is met, the program fails to execute the action "Get & Add Request Co..." again. Is this by design? Is Zoho Flows unable to repeat actions

      • Unveiling Cadences: Redefining CRM interactions with automated sequential follow-ups

        Last modified on 01/04/2024: Cadences is now available for all Zoho CRM users in all data centres (DCs). Note that it was previously an early access feature, available only upon request, and was also known as Cadences Studio. As of April 1, 2024, it's

      • Zoho Devops

        We have a Zoho one account which we have integrated with an SAS educational product, sold on a subscription model, using webhooks and API calls. We make some use of custom fields and cross module lookups and relationships. We utilize CRM, Books and billing

      • customer data security

        We are exploring ways to enhance our within Zoho CRM. Our Goal: We want to fully integrate RingCentral with Zoho CRM to enable click-to-call functionality for our sales team. However, to comply with data privacy regulations and protect customer contact

      • Zoho Cliq not working on airplanes

        Hi, My team and I have been having this constant issue of cliq not working when connected to an airplane's wifi. Is there a reason for this? We have tried on different Airlines and it doesn't work on any of them. We need assistance here since we are constantly

      • Sync CRM inventory data with Zoho Books

        I just switched everything over to ZoHo books, but I am trying to find out why the CRM Estimates, Invoices, and Sales Orders created in ZoHo CRM are not then duplicated in ZoHo Books? I had Quickbooks before, and had to do everything twice, I thought

      • mask Customer phone number and agents cant see customer phone number

        Is there any way we can integrate Zoom Phone with Zoho CRM while ensuring that customer phone numbers remain masked? We need a solution where agents can make outbound calls but cannot see customer phone numbers. Please let us know if there is any solution

      • How can I track which zoho users are actively using Zoho CRM

        I have several licenses of Zoho CRM. We now need to add a new user. I could purchase a new license, but before I do, I would like to see if any of our existing users are not actively using the license assigned to them. How can I determine the activity

      • Presenting ABM for Zoho CRM: Expand and retain your customers with precision

        Picture this scenario: You're a growing SaaS company ready to launch a powerful business suite, and are looking to gain traction and momentum. But as a business with a tight budget, you know acquiring new customers is slow, expensive, and often delivers

      • how to differentiate if whatsapp comes from certain landing page?

        I create a Zobot in SalesIQ to create a Whatsapp bot to capture the lead. I have 2 landing pages, one is SEO optimized and the other want is optimized for leads comes from Google Ads. I want to know from which landing page this lead came through WhatsApp

      • New in Cadences: Option to Resume or Restart follow-ups when re-enrolling records into a Cadence, and specify custom un-enrollment criteria

        Managing follow-ups effectively involves understanding the appropriate timing for reaching out, as well as knowing when to take a break and resume later, or deciding if it's necessary to start the follow-up process anew. With two significant enhancements

      • Email Reminders on Shared Calendars

        How do we turn off the setting that emails reminders to everyone who has accepted or declined a calendar invite? If 8 of us have been invited to the same meeting, we receive 8 notifications for every step of the process, from invitation to decision.

      • Default Sorting on Related Lists

        Is it possible to set the default sorting options on the related lists. For example on the Contact Details view I have related lists for activities, emails, products cases, notes etc... currently: Activities 'created date' newest first Emails - 'created

      • additional accounts

        If I brought 5 emails to my account. Can I later buy additional emails.

      • Passing the CRM

        Hi, I am hoping someone can help. I have a zoho form that has a CRM lookup field. I was hoping to send this to my publicly to clients via a text message and the form then attaches the signed form back to the custom module. This work absolutely fine when

      • Zoho Workdrive - Communication / Chat Bar

        Hi Team, Please consider adding an option to allow admins to turn on or off the Zoho Communication Bar. Example of what I mean by Communication Bar: It's such a pain sometimes when I'm in WorkDrive and I want to share a link to a file with a colleague

      • WebDAV / FTP / SFTP protocols for syncing

        I believe the Zoho for Desktop app is built using a proprietary protocol. For the growing number of people using services such as odrive to sync multiple accounts from various providers (Google, Dropbox, Box, OneDrive, etc.) it would be really helpful if you implemented standard protocols such as WebDAV / FTP / SFTP so that alternative inc clients can be used.

      • Open Sans Font in Zoho Books is not Open Sans.

        Font choice in customising PDF Templates is very limited, we cannot upload custom fonts, and to make things worse, the font names are not accurate. I selected Open Sans, and thought the system was bugging, but no, Open Sans is not Open Sans. The real

      • What's New in Zoho Inventory | Q2 2025

        Hello Customers, The second quarter have been exciting months for Zoho Inventory! We’ve introduced impactful new features and enhancements to help you manage inventory operations with even greater precision and control. While we have many more exciting

      • Zoho CRM in Microsoft Power Automate Custom Connector

        Hi everyone, I’m building a Power Automate flow that integrates Microsoft Bookings with Zoho CRM. The goal is to automatically create a meeting (event) in Zoho CRM whenever a new appointment is booked via Microsoft Bookings. To achieve this, I created

      • How to refresh a ticket view ?

        I am doing a widget where I send a rest api call to make a new draft to the ticket I am viewing. The issue is sometimes it refresh a ticket view and I can see inserted draft right away, but sometimes I do not see it even if it is inserted correctly and

      • Ugh! - Text Box (Single Line) Not Enough - Text Box (Multi-line) Unavailable in PDF!

        I provide services, I do not sell items. In each estimate I send I provide a customized job description. A two or three sentence summary of the job to be performed. I need to be able to include this job description on each estimate I send as it's a critical

      • Automatic Project Owner change

        Is there a way to change Project Owner automatically once a specific Milestone in a project is marked as completed. Different Teams are working on projects in our Org, they have their own Milestones to complete and so we transfer the project from team

      • Supervisor Rules - Zoho Desk

        Hi, I have set up a Supervisor Rule in Zoho Desk to send an email alert when a ticket has been on hold for 48 hours. Is there a way to change it so that the alert only sends once and not on an hourly basis? Thank you Laura

      • ResponseCode 421, 4.7.0 [TSS04] Messages from 136.143.188.51 temporarily deferred due to user complaints

        Had email bounce. Let me know if you can fix this. Thanks. Michael

      • Next Page