Next Level - Turn this product into an Adobe Experience Manager Competitor

Next Level - Turn this product into an Adobe Experience Manager Competitor

I think Zoho Marketing Automation can best differentiate itself from the Zoho Campaigns and other Marketing related products better by tying the entire suite of marketing tools together not only in a viewable instance but in terms of developing internal team collaboration to make seamless visitor and customer experiences.

In Adobe Experience Manger this is accomplished through their software acting as the hub for the CMS (Content management/ECM (Enterprise Content Management) not only configuring a unified planner but also by connecting the separate marketing software into one content management and digital asset management system to make the storage, reuse, and tracking of all content within the marketing departments accessible for building engagement through online community experiences through brand-owned and non-owned user groups and forums.

I can see how this is being done so far through the back-end integration of Zoho's other marketing related software. It seems others cannot see it as they may not have experienced this comparative tool in action.  Here is where some additional integrations and training from Zoho could simplify this possible end game for marketing teams

Consider upgrading Zoho Marketing Automation through Workdrive integration for the creation of a Digital Asset Management tool where we can connect to unique digital  scaling within Zoho Campaigns, Sites, Marketing Automation, or Commerce?  

I like the Administrative Experience Efficiencies of reporting and monitoring as well that may be the best and easiest efficiency that users of MA should get which is faster deployment tools than the users of standalone apps.

    • Sticky Posts

    • Marketer’s Space - Automating CRM Actions with Journeys – Part 2

      Hello marketers! Welcome back to another post in Marketer’s Space. In our previous post, we explored how CRM actions in Journeys help marketing and sales teams work together by nurturing CRM leads and pushing only engaged prospects back to sales. If you
    • Introducing automation and utility conversations in WhatsApp marketing

      We’re excited to announce the addition of two new features to our WhatsApp integration: Automation and Utility conversations. These enhancements will allow you to streamline your marketing efforts and engage with your customers more effectively by automating
    • Tip of the week 02 - The art of 'seeing' your leads

      What's the last page that your lead visited before signing up for your brand? What was the page that first convinced your lead to explore more about you? Where are your leads coming in from? Well, these are some perennial questions today's marketers live upon. And, knowing the answers to these questions is crucial, considering the vitality of leads in every business. In the journey of finding lead opportunities, it's important to understand that every detail about a lead is useful. While the channels
    • Zoho Marketing Automation Update: Topics, Contacts, and List Management

      At Zoho Marketing Automation, our highest priority is making it easier for you to use our product to accomplish your business goals. With that in mind, we are updating three of our pivotal features: Topic, Contacts, and List Management.   These existing
    • Important: Zoho MarketingHub is now Zoho Marketing Automation

      Hello Everyone,   We hope you all are doing well. We'd like to notify you that we have rebranded Zoho MarketingHub to Zoho Marketing Automation. We'll discontinue using the term "MarketingHub" from May 26, 2021. However, there will be no changes in the
      • Recent Topics

      • not able to access Zoho from home WIFI

        for some reasone i am not able to access Zoho on my laptop or my iphone while i am connected to my home Wifi, i am able to access these sites both on laptop as well as Iphone and associated apps on any other Wifi as well as when I am on my 4G connection
      • Five Guided Conversations Updates in Zoho Desk

        Hello everyone, Guided Conversations is getting updates that make it easier to create more inclusive customer experiences, retain important conversation context, customize your widget, keep track of changes, and connect with external services. Here are
      • zoho desk

        Hello, Did Zoho Desk have any issues today? Are tickets coming in late? I have an email account linked, and messages seem to be arriving with a delay—some email threads aren't coming through completely, and so on.
      • Is Zoho Assist Secure Connect even practical for 1 person shop?

        I was gun ho with Zoho Assist to replace my existing Remote Access product I have been using but I need to implement MFA on each unattended connection. Right now each of these connections in my other product has a rotating token that I have enter off
      • An important update for Zoho Cliq desktop users

        The latest version of the Zoho Cliq desktop app (v1.8.0) will no longer be supported on macOS 10.15 Catalina and earlier versions. This is because the framework we use (Electron) no longer supports some older macOS versions. If you’re using macOS 10.15
      • Simplify eSignatures: Automate document workflows with Zoho WorkDrive

        Hello everyone, We’re excited to invite you to our upcoming live webinar, where Zoho WorkDrive and Zoho Sign will come together to show you how to simplify and automate document workflows. From creating and collaborating on documents to approvals, e-signatures,
      • Function #7: Fetch a value from Deal in Zoho CRM to the related Estimate in Zoho Books

        We're here with another function for those using the integration with Zoho CRM. You know that potentials can be linked to transactions in Zoho Books. But if you're including additional details about a Deal (potential) in Zoho CRM and you want to inherit
      • Turn off workflow Applied pop-up

        hi We are new to Desk. I have a rule to set to "waiting for customer" when agent sends reply. This comes up every time. How to i turn off? Or am i seeing as admin.
      • Smarter holiday planning with yearly-specific Holiday Lists

        Hello everyone! Managing holidays and business hours is now easier and more efficient. Holiday Lists now support holidays that fall on different dates every year, while business hours now supports more than one holiday list. This helps businesses manage
      • Workflows being applied and the Large unwanted popup

        When a workflow is being applied do to an action, then the Agent is left with a large Window asking if they would like the see the changes this workflow did. Is there any way to disable this prompt from appearing?
      • Maintenance notice for Zoho CommunitySpaces US data centers on August 23, 2026

        Dear customers, We have scheduled a maintenance activity for Zoho CommunitySpaces in our United States (US) data centers on August 23, 2026, from 1:30 a.m. to 2:00 a.m. During this 30-minute maintenance window, Zoho CommunitySpaces will be temporarily
      • Knowledge base: The nitty-gritty of SEO tags

        A well-optimized knowledge base with great SEO can benefit your company by allowing customers to find help articles and support resources using search engines. This enables customers to quickly and efficiently find the information they need without direct
      • zoho desk: Can tickets be created from Microsoft Teams messages?

        I am trying to see if there is a way to integrate Microsoft teams with zohodesk. we have a few customers who prefer to communicate requests through Teams, and it would be great to create tickets when they do.
      • ´´Send Email Reply´´ action does not work when the message body contains placeholders.

        Hi Community, I am working on a workflow where the Customer contact is notified via email when their ticket status goes On Hold. To do that, I chose the Send Email Reply action, and the minute I add a placeholder, the workflow does not work and the ticket´s
      • Zoho ERP | Product updates | July 2026

        Hello users, We're back with another round of updates to help you streamline your operations. This month's release brings new features and enhancements designed to help you work more efficiently. Read on to discover everything that's new in Zoho ERP this
      • Zoho Forms Spam Submissions

        Hello community! It seems that after updating the Recaptcha settings on our newsletter form (Zoho Forms), we keep getting low quality spam emails subscriptions. I first used 0.5 treshold on invisible google captcha, then raised it to 0.7 but to no avail.
      • Migration from Hosted Exchange Server

        I am looking for documentation on how to migrate from a hosted version of Microsoft Exchange to Zoho Mail.  The existing material is very good for non-hosted Exchange or local Outlook account but I have been unable to locate information to move from a hosted Exchange environment. This is complicated by not being able to have access to the Exchange Server (other than login credentials) and the lack of a local PST file (local Outlook uses OST files). I am to the point that all I need to do is migrate
      • Subform edits don't appear in parent record timeline?

        Is it possible to have subform edits (like add row/delete row) appear in the Timeline for parent records? A user can edit a record, only edit the subform, and it doesn't appear in the timeline. Is there a workaround or way that we can show when a user
      • Unable to view existing or create new WhatsApp IM templates on Zoho Desk

        Hi there, Is there a issue with WhatsApp templates in Zoho Desk currently [17 Aug 2026]? I am unable to view existing or create new WhatsApp IM templates. It's saying "Oops, something went wrong. Please try again later."
      • WhatsApp Business Calling API

        Dear Zoho SalesIQ Team, I would like to request a feature that allows users to call WhatsApp numbers directly via Zoho SalesIQ. This integration would enable sending and receiving calls to and from WhatsApp numbers over the internet, without the need
      • WhatsApp Calling Integration via Zoho Desk

        Dear Zoho Desk Team, I would like to request a feature that allows users to call WhatsApp numbers directly via Zoho Desk. This integration would enable sending and receiving calls to and from WhatsApp numbers over the internet, without the need for traditional
      • Automating CRM backup storage?

        Hi there, We've recently set up automatic backups for our Zoho CRM account. We were hoping that the backup functionality would not require any manual work on our end, but it seems that we are always required to download the backups ourselves, store them,
      • Zoho CRM Kiosk Upload Files

        Hello all, We are trying out Kiosks at the moment to see where it can fit best in our business. We are still a bit off in the application but lets say we will sort this out. My question is the following - when I create a Kiosk I can add "File Upload"
      • Add Support to Upload Inventory Items with Categories or Enable Separate Upload for Inventory Categories

        Currently, Zoho Inventory does not support uploading new items along with their parent and sub inventory categories using the item import feature. This creates challenges for businesses with structured inventory hierarchies when trying to upload items
      • About products & categories URL

        hello guys, I'm trying to migrate date from Magento 2 to Zoho Commerce and I have some doubt about URL. In my M2 for product I have "Url Key" field with value like this: "product-url" and page appear like this: "www.sitename.com/product-url.html" In ZC
      • Which Zoho CRM tasks would you want an AI assistant to handle?

        I’ve started delegating my Zoho CRM work to AI – and many tasks now take me half the time. It has been so useful that we’re now working to make it available to everyone. Instead of clicking through records and tabs, I simply describe what needs to be
      • Export Campaign to another document?

        How can I export my Campaign to Word and PDF? I want to create a PDF archive on my website with old campaigns /Peter
      • Filter isn't

        The ability to filter the history of a given flow to a specific status however it would be great to have the ability to filter to a status that isn't something for example if i want to find all history that isn't complete.
      • Zoho CRM Functions: Redesigned Interface, Rich Analytics, and Multi-Language Support

        Hello everyone! We have given Functions in Zoho CRM a major overhaul with a new interface that makes it easier to build, organize, monitor, and troubleshoot your functions throughout their lifecycle. As part of this revamp, we have also introduced a unified
      • Gemini Action - Add "inineData" Support

        Thank you guys for adding a Gemini action. I like Gemini models for the "grunt work" of AI, as they have the cheapest tokens of the trustworthy providers One thing that's missing in the action, though, is the ability to pass file data. If you pass a base64-encoded
      • LinkedIn RSC is now live in Zoho Recruit

        LinkedIn Recruiter System Connect (RSC) is here. Your Zoho Recruit data (candidates, jobs, notes, stage updates, resume attachments, and more) now syncs with LinkedIn in real time. Note: LinkedIn RSC is included with your LinkedIn Recruiter Corporate
      • What's New in Zoho Inventory | April & May 2026

        Hello users, We're excited to roll out the latest Zoho Inventory updates for April and May 2026. These enhancements are designed to make your daily operations smoother and more efficient, from advanced inventory management and flexible pricing to automated
      • Old Gmail inbox migration to Zoho mail

         Hi, I have been checking Zoho products for a while. This week finally decided to migrate my company mail accounts from Gmail to Zoho. I was looking for sometime and could not found a way to perform this; only found the way to take a backup of my old account into Zoho connecting throught pop3 server; but I'm not looking for that, I want that in my new Zoho Mail inbox appear all my mail messages and conversations as I see it in Gmail. Searching in Google and in Zoho Mail docs the workaround begun
      • Zoho CRM Copilot Connector

        Hello, Are there plans to release a connector for Zoho CRM and Copilot? I'm in the early research stages of potentially switching our CRM solution to Microsoft Dynamics because of its out of the box integration with Copilot. The advantage being that we
      • 100 Rows in a Subform is too limited

        We have a custom Module in CRM called Price Sheets, when we get a PO from a client we add the items from the PO to it and then check with our vendors for pricing and add our margin etc And after it is complete we have setup custom scripts to create a
      • Drop Down Menu - Adding up values

        I have a form that has 22 drop down fields each having a value of 0-10 to choose from. Is it possible to have it add up the total value of those selected numbers and have it tally it up in another field at the end? So example: if each of the 22 fields
      • Global Sets for Multi-Select pick lists

        When is this feature coming to Zoho CRM? It would be very useful now we have got used to having it for the normal pick lists.
      • [Webinar] Conversational AI: The new paradigm for agentic analytics

        From hard coding to powerful agents, data and analytics is undergoing a tectonic shift, and conversational agents are at the forefront of this transformation. This goes beyond democratizing business intelligence; it's about accelerating the path from
      • Make Rich Text fields available in Canva Print Views

        Everything is on the title. I don't really understand why this is not already possible as Rich Text Fields are available in Canva Detailed Views for example.
      • How to RSVP an invite using the Zoho API

        Perhaps I am missing something, but I don't see any way to use the Zoho API to RSVP an Invite. This what I've tried: PATCH https://calendar.zoho.com/api/v1/calendars/{cal}/events/{event} ?attendeedata={"attendees":[{"email":"me@example.com","status":"ACCEPTED"}],
      • Next Page