Tip #15: Utiliza la información de tus visitantes web en Zoho CRM

Tip #15: Utiliza la información de tus visitantes web en Zoho CRM

Tips and tricks #15, adaptado de Aishwarya EK
¡Hola!

Bienvenidos a nuevo capítulo en la serie de Tips and Tricks de CRM en español. El tip de esta semana se basa en la integración de dos de nuestras aplicaciones: Sales IQ y CRM. Para aquellos que no lo sepan, Sales IQ es nuestra aplicación para el seguimiento de visitantes web y chat en línea. Al usarla en tu página web, puedes recoger más información sobre tus visitantes (posibles prospectos) y clientes, y usarla en tu CRM. Para más información sobre SalesIQ, haz clic aquí.

Tip #15: Utiliza la información de tus visitantes web en Zoho CRM.
Cuando tu trabajo se basa en atender y vender a los clientes en una tienda física, la mayor parte del tiempo puedes detectar si alguien está interesado en comprar algo, o simplemente está "mirando". A partir de ahí, puedes adaptar tu mensaje. Sin embargo, cuando tu trabajo se realiza a través de una tienda online o telefónicamente, nunca puedes estar del todo seguro. Al menos, hasta que tengas acceso a la información contextual de su visita. Esta información de visitante web dentro de Zoho CRM aumenta tus posibilidades de alcanzar a tus posibles clientes y llevarlos a la conversión a cliente. Veamos cómo:

Identifica a los Visitantes Online
Cuando lo tienes todo a punto para empezar a vender, encontrarte con posibles clientes o clientes no interesados podría desanimarte. Este es un truco que puede salvar el día - busca los puntos verdes en los módulos correspondientes.



Los puntos verdes significan que tus posibles clientes o contactos están viendo tu web en estos momentos - por lo que es muy probable que estén abiertos a recibir tu llamada. O si lo prefieres, puedes usar la opción de enviar un correo masivo haciendo clic en Seleccionar "Todos los contactos en línea" al marcar uno de ellos (ver en la parte superior).



Usa los filtros avanzados basados en parámetros de Seguimiento de Visitantes web
Estos parámetros, que pueden encontrarse entre los filtros avanzados, pueden ayudarte cuando quieras incrementar tus oportunidades de conversión de posibles clientes. Algunos ejemplos son:

Caso 1: Visitantes de larga estancia
Cualquier visitante que haya pasado mucho tiempo en tu página web es con bastante certeza un caso de prospecto. Puedes filtrar en el módulo de Posibles Clientes según su Tiempo medio de Permanencia (Minutos) y Días visitados.



Caso 2: Chats perdidos
No permitas que ningún chat perdido se permita en una oportunidad perdida - más si uno de los contactos que ha iniciado el chat está relacionado con una de tus oportunidades más grandes. Utiliza el filtro avanzado de Chats Perdidos en los módulos de Tratos y Contactos para identificarlos.



¡Adelante! Usa la información de tus visitantes web en tu CRM. Puedes encontrar más información sobre las vistas de CRM en este enlace.

¿Conocías esta función? ¿Qué te parece? ¡Añádelo en los comentarios!

      • Recent Topics

      • How to upload file to Connect using API?

        Hi there. I looked at the API documentation and nowhere did it mention how to use the API method to upload a file even though it is mentioned that it is possible to be done so. Please help.

      • Items Landed Cost and Profit?

        Hello, we recently went live with Zoho Inventory, and I have a question about the Landed Cost feature. The FAQ reads: "Tracking the landed cost helps determine the overall cost incurred in procuring the product. This, in turn, helps you to decide the

      • Group Tax in Service Line Items

        Hi FSM Team! I noticed that when you update a tax in the service line item the group tax is not showing up as an option. Let me know what can be done thank you!

      • Zoho Campaigns - Why do contacts have owners?

        When searching for contacts in Zoho Campaigns I am sometimes caught out when I don't select the filter option "Inactive users". So it appears that I have some contacts missing, until I realise that I need to select that option. Campaigns Support have

      • FSM Improvement Idea - Show an Import button when there is no data

        I am setting up FSM for a client and I noticed that there is no option to import data, see screenshot below. Even when you click Create Contact there is only an option to Import from Zoho Invoice. It is only after you add at lease 1 record that the Import

      • Zoho FSM API Delete Record

        Hi FSM Team, It would be great if you could delete a record via API. Thank you,

      • OAUTH_SCOPE_MISMATCH Error for Marketing Automation APIs with CRM Plus Account

        I'm trying to integrate Marketing Automation journey triggering via API but getting OAUTH_SCOPE_MISMATCH errors. I need clarification on API access for CRM Plus users.

      • Access token generate from the refresh token not working for API

        Dear Sir/Madam, When I use my refresh token to obtain new access_token, that token return INVALID_TOKEN when the same API is called. I made sure that my api site is correct and match the auth web site. However the original access_token work fine.

      • Function #4: Schedule Customer Statements

        Regularly sending statements to customers is an imperative part of many business processes as it helps foster strong customer relationships and provides timely guidance on payments. While you can generate the statement of accounts and have it sent over

      • Limiting search or dependencies with an asterisk "*".

        I have a form with several dependency fields with options still developing for each field. Since these options were developing and not yet ready to be a selection in the field, I placed a filter for the dropdown field. In this filter, I selected fields

      • Improved RingCentral Integration

        We’d like to request an enhancement to the current RingCentral integration with Zoho. RingCentral now automatically generates call transcripts and AI-based call summaries (AI Notes) for each call, which are extremely helpful for support and sales teams.

      • Cross Data Center Support for 1:1 Chats with External Users

        Hello Zoho Cliq Team, We hope you're doing well. We appreciate the recent enhancement that enables cross data center collaboration in external channels, which has already improved communication across distributed teams. However, we’ve noticed that this

      • Support Bots and Automations in External Channels

        Hello Zoho Cliq Team, How are you? We actively use Zoho Cliq for collaboration, including with our external developers. For this purpose, external channels are a key tool since they work seamlessly within the same interface as all of our other channels

      • Answer Bot and Personalized Questions

        Hi there, I have the same problem using the SalesIQ Answer Bot and the Zoho Desk Answer Bot (which really need different names, to be honest, in order to avoid confusion...) Customers that visit our website ask questions in the form of "What do you do?"

      • Handling Greetings/Small Talk at the Beginning of a Zobot Conversation

        Hello everyone, I’m currently configuring a **Zobot** in Zoho SalesIQ and everything is working as expected, except for one specific scenario at the very beginning of the conversation. My target audience has the habit of starting with a **greeting or

      • Regex in Zoho Mail custom filters is not supported - but it works!

        I recently asked Zoho for help using regex in Zoho Mail custom filters and was told it was NOT supported. This was surprising (and frustrating) as regex in Zoho Mail certainly works, although it does have some quirks* To encourage others, here are 3 regex

      • Importing a new list into campaigns

        I'm in the middle of switching my email platform to campaigns. I have a list that I want to import, and it overlaps with my existing Zoho CRM list. The fields in my Zoho CTM are more robust. Will this new list that I upload into my campaigns overwrite

      • Client Script Payload Size Bug

        var createParams = { "data": [{ "Name": "PS for PR 4050082000024714556", "Price_Request": { "id": "4050082000024714556" }, "Account": { "id": "4050082000021345001" }, "Deal": { "id": "4050082000023972001" }, "Owner": { "id": "4050082000007223004" }, "Approval_Status":

      • when I email a invoice how can i see it was sent and also were i can go to see all emails sent

        when I email a invoice how can i see it was sent and also were i can go to see all emails sent?

      • Export Invoices to XML file

        Namaste! ZOHO suite of Apps is awesome and we as Partner, would like to use and implement the app´s from the Financial suite like ZOHO Invoice, but, in Portugal, we can only use certified Invoice Software and for this reason, we need to develop/customize on top of ZOHO Invoice to create an XML file with specific information and after this, go to the government and certified the software. As soon as we have for example, ZOHO CRM integrated with ZOHO Invoice up and running, our business opportunities

      • Showing description in timesheet and timelogs.

        I am wondering if it’s possible in version 5 of Zoho People to have the description show by default or with a manipulation on the user’s part. Let me show you what I mean. As you can see this is the view for the users. Now if they want to see the full

      • How can I see content of system generated mails from zBooks?

        System generated mails for offers or invices appear in the mail tab of the designated customer. How can I view the content? It also doesn't appear in zMail sent folder.

      • CRM Blueprint Notification by Cliq

        Dear Zoho team, In Workflow, there is nofication by cliq, but in blueprint, there is no option as cliq notification. I think it is very convenient to get notified by Cliq , as there are multi modules in apps, but we will always check Cliqs

      • Zoho People Attendance Regularization – Wrong Total Hours Displayed

        While using Zoho People, I observed that the attendance regularization is showing wrong total hours when applied to past dates. For example, if a check-in is added at 10:00 AM and check-out at 6:00 PM for a previous date, the system sometimes calculates

      • Sync Contacts in iOS

        What does the "Sync Contacts" feature in the iOS Zoho Mail app do?

      • Live webinar: Craft the ideal sales pitch deck with Show

        Every great sale starts with a great story. And your pitch deck? That’s where the story takes shape. But too often, these presentations end up looking generic, overloaded with text, or lacking structure. The good news is, it's easier to fix than you think!

      • Project Statuses

        Hi All, We have projects that sometimes may not make it through to completion. As such, they were being marked as "Cancelled". I noticed that these projects still show as "Active" though which seems counter intuitive. In fact, the only way I can get them

      • 👋 Welcome to the Zoho MCP Community

        Hello all, glad to have you here! This is your space for everything AI agents, MCP tools, and intelligent business apps. This community is for you — developers, partners, creators, and businesses exploring how agents can transform work. Whether you’re

      • Suitability of Zoho One (Single User License) for Multi-State GST Compliance & Cost Analysis

        Hello Zoho Team, I am an e-commerce business owner selling on platforms like Amazon, Flipkart, and Meesho, and I'm currently using their fulfillment warehouses. I have two GSTIN registrations and am planning to register for an additional 2-3 to expand

      • DNS Manager

        Where Can I find my DNS manager so I can link this to click funnels or AWEBER

      • Forwarder

        Hi, I tried to add a forwarder from which emails are sent to my main zoho account email . However, it asks me for a code that should be received at the forwarder email, which is still not activated to send to my zoho emial account. So how can I get the

      • Forwarder

        Hi, I tried to add a forwarder from which emails are sent to my main zoho account email . However, it asks me for a code that should be received at the forwarder email, which is still not activated to send to my zoho emial account. So how can I get the

      • How do I sync multiple Google calendars?

        I'm brand new to Zoho and I figured out how to sync my business Google calendar but I would also like to sync my personal Google calendar. How can I do this so that, at the very least, when I have personal engagements like doctor's appointments, I can

      • Need to extract date from datetime field

        I have a datetime field and need only the date part from it. I am unable to find a built-in function that would be <DateTime>.Date(). I don't think I want to go the string conversion route of converting the datetime to string and then parsing out values and create a date out of it. Any one out there has a better solution to this? Thanks in adavnce. Regards Moiz Tankiwala Smart Training & IT Solutions

      • How to Hide Article Links in SalesIQ Answer Bot Responses

        I have published an article in SalesIQ, and the Answer Bot is fetching the data and responding correctly. However, it is also displaying the article link, which I don’t want. How can I remove the link so that only the message is shown?

      • New in Cadences: WhatsApp follow-ups, upgraded limits, and options for add-ons

        Hello everyone, We're rolling out two key updates to help you engage better and scale smarter with Cadences in Zoho CRM. Reach customers on WhatsApp, directly from Cadences Previously, Cadences have enabled you to automate follow-ups through emails, calls,

      • additional accounts

        If I brought 5 emails to my account. Can I later buy additional emails.

      • Issue in Zoho People Regularization – Incorrect Hour Calculation

        I have noticed that when applying attendance regularization in Zoho People for previous dates, the total working hours are not calculated correctly. For example, even if the check-in is 10:00 AM and check-out is 6:00 PM, the system shows an incorrect

      • Why I am unable to configure Zoho Voice with my Zoho CRM account?

        I have installed Zoho Voice in my Zoho CRM, but as per the message there is some config needed in Zoho Voice interface. But when I click on the link given in the above message, I get an access denied page.

      • Issue with Hour Calculation in Zoho People Attendance Module

        I have noticed an issue in the attendance regularization feature of Zoho People. When trying to regularize past dates, the total working hours are not calculated correctly. For example, if I enter a check-in and check-out time for a previous day, the

      • Next Page