Community Question: Renewal vs Invoicing

Community Question: Renewal vs Invoicing

This is a question for the community. Does anyone else consider there to be a difference between a subscription renewal event and sending out a recurring invoice for a subscription?

For example, let's say customer XYZ purchases a 1-year subscription to be billed monthly. IMHO, I would say that at the end of the year the customer may choose to renew the subscription for another year or not but the monthly invoicing that takes place during the year of the subscription is just that monthly/recurring invoicing. 

This is in contrary to the way Zoho views subscriptions as they are using the word "renewal" for the monthly/recurring invoicing and have no concept of what I describe above as an actual renewal event. 

If my organization is the only one that works this way I'd like to know but if there are other's I would like support in suggesting that Zoho update their billing/subscriptions app to distinguish between the recurring invoicing event and a renewal or subscription extension event. To allow for different email templates to be used for these 2 different types of events. And for the ability to capture/track the renewal/subscription extension event in addition to the recurring invoicing events.

Please upvote if you believe this would be helpful. 


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