Marketing Tip #27: Add a favicon and social preview image for your online store

Marketing Tip #27: Add a favicon and social preview image for your online store

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Small branding details can make a big difference in how professional your store looks online. A favicon (the tiny icon shown in browser tabs) helps customers recognize your store instantly, especially when they have multiple tabs open.

A social preview image is what appears when someone shares your store link on WhatsApp, Facebook, X, or LinkedIn. Instead of showing a random image or blank preview, you can control how your store looks when shared, which makes your brand look more trustworthy and clickable.

Pro tips:

  • Use a simple logo mark for the favicon (avoid text-heavy designs).

  • Keep your social preview image clean with a logo, tagline, and one strong product visual.

  • Use a high-contrast design so it looks good on both dark and light themes.

Try this today:
Upload a favicon and set a clean social preview image using your logo and brand colors.

Steps:
In your Zoho Commerce web app, go to the Online Store menu on the left pane –> Click the Online Store module –> Click the Edit button against "Online Store Details" and upload the Favicon and Social Preview Image –> Click Save.

Regards,
Divya R
Zoho Commerce