"Puvi" is here for Zoho CRM

"Puvi" is here for Zoho CRM

Dear All,

We hope you're doing well!

We're here with an exciting UI enhancement to Zoho CRM's typography. Let's dive right in!

Puvi is a homegrown font type developed by Zoho a couple of years ago. "Puvi" (புவி) is a word from an Indian language—Tamil—that means "Earth" and is synonymous with humility.

The font is styled to be legible and prominent upon the first read. Here are some interesting facts about its design.

Puvi and Zoho CRM

Until now, we've been using Lato in Zoho CRM's UI. To be uniform across our ecosystem, we've now adopted the new font for CRM, as well.

Here's how it will look!

Along with the font update, we also have updated our background color, font size, and font color across CRM for consistency. In the following images, you can compare the old UI vs the new UI.

Home page

Record detail page

Layout editor

Workflow rules

Wizard builder

Review Process

Journey Builder


Likewise, the UI has been updated for most screens in CRM.
That's about it for the update. We have opened this UI update for all organizations in US DC. For other DCs, we will open the font face in the coming days.

Thanks and have a good one!

Kind regards, 
Saranya Balasubramanian


      • Sticky Posts

      • Enrich your CRM data and keep them updated

        You spend a lot of your time and efforts in generating quality leads for your business. While generating leads is a challenge in itself, the real deal begins when sales reps try to nurture these leads and convert them as customers. So how equipped is your sales team with information about your leads matters a lot.  For example, you might be using webforms to generate leads and collect customer information from your website. The lesser your webform fields are, the more your sign-ups right? From optimizing
      • Zoho CRM Digest - February 2024

        We're thrilled to bring you the February digest, packed with exciting product updates and engaging discussions from the Zoho CRM Community. Keep reading to stay in the loop! Product Updates: Zia Enhancements Be it Tasks, Calls, or Meetings, Zia's activity
      • Canvas templates can now be shared with different CRM organizations

        ----------------------------------------Moderated on 14th February, 2023------------------------------------------- Dear all, This feature is now open for all users in all DCs. To learn more about importing and exporting canvas templates, read our help
      • Introducing Zia Presentation in Zoho CRM

        ----------------------------------------Moderation 2.0, Date: 22nd March' 24----------------------------------------- The Zia Presentation feature is now available for organizations in both Enterprise and Ultimate editions with 20+ user licenses in the
      • Blueprint enhancements - Parallel and multiple transitions, and more

        Last modified on Sep 4, 2023: All Zoho CRM users can now access these enhancements. Initially, these features were available only on an early access basis and by request. However, as of August 2, 2023, they have been made available to all users in all