Integrate with WooCommerce using Wordpress Plugin

​

We’re thrilled to announce a powerful update to the Zoho Marketing Automation WordPress plugin with WooCommerce integration! This enhancement enables new possibilities for businesses running online stores using WooCommerce, empowering them to merge seamless marketing strategies with e-commerce operations.

What’s New?

Previously, our WordPress plugin offered tools like the Web Assistant and signup forms to help you engage with your website visitors. Now, we've significantly expanded its capabilities with:

WooCommerce Integration:

• Seamless Data Sync: Automatically import customer data, order details, and customer segments into Zoho Marketing Automation for a comprehensive view of your audience.  
• Targeted Campaign Automation: Launch automated emails for cart abandonment, post-purchase follow-ups, or personalized product recommendations based on buying behaviour.  
• Purchase-Based Segmentation: Create dynamic lists using purchase data to deliver hyper-relevant promotions or loyalty programs.  
  
• ​ROI Measurement: Measure how marketing efforts directly impact sales by linking campaigns to WooCommerce transactions.  
  
  

Signup Forms:

• Effortless Lead Capture: Capture leads directly on your WordPress site with high-converting signup forms.

• Customizable Design: Design beautiful, brand-aligned forms to match your website's look and feel.

• Easy Embedding: Embed forms anywhere on your site effortlessly using simple shortcodes.

• Automatic Lead Sync: Captured leads sync automatically to Zoho Marketing Automation for immediate follow-up.

• Visibility Control: Easily control form visibility with a simple on/off toggle.
  
  

​

Web Analytics:

• Visitor Behavior Insights: Gain powerful insights into how visitors interact with your website.

• Engagement Tracking: Track time spent on pages and engagement patterns across your site.

• Granular Tracking: Track all pages, specific content, or designated categories for detailed analysis.

• Time-Based Analysis: Implement time-based tracking to focus on specific periods or new content.

• Instant Activation: Activate or deactivate website tracking instantly from your WordPress dashboard.
  
  

Why this matters to your WooCommerce store

For every WooCommerce store owner, this integration represents a significant step towards unifying your marketing and sales efforts. Imagine the possibilities of automatically nurturing new customers with tailored content after their very first purchase, or re-engaging shoppers who have left items lingering in their cart, all happening automatically.

By leveraging real-time, actionable data from your WooCommerce store, you can craft highly personalized and effective marketing campaigns that are proven to drive conversions, significantly boost customer retention, and ultimately maximize your roi. This integration empowers you to move beyond generic marketing and create meaningful connections with your customers that translate directly into business growth.

Enhanced Capabilities, Simplified Workflow  

Setting up is effortless—activate the integration within your WordPress dashboard and watch your store and website data flow into Zoho Marketing Automation.

Quick and easy plugin installation

• From your WordPress dashboard, navigate to Plugins > Add New.

• Search for "Zoho Marketing Automation" and click Install Now.

• Click Activate.

We are confident that this powerful WooCommerce integration will be an invaluable asset for your business, enabling you to build stronger customer relationships, drive more sales, and achieve your e-commerce goals.

Happy marketing!

Best regards
Zoho Marketing Automation Team

• Topic Participants

• Moncy Samuel

  

• Paulina J.

• Jeshua Edward

  

• Sticky Posts

• Marketer’s Space - Automating CRM Actions with Journeys – Part 2

  Hello marketers! Welcome back to another post in Marketer’s Space. In our previous post, we explored how CRM actions in Journeys help marketing and sales teams work together by nurturing CRM leads and pushing only engaged prospects back to sales. If you

• Introducing automation and utility conversations in WhatsApp marketing

  We’re excited to announce the addition of two new features to our WhatsApp integration: Automation and Utility conversations. These enhancements will allow you to streamline your marketing efforts and engage with your customers more effectively by automating

• Tip of the week 02 - The art of 'seeing' your leads

  What's the last page that your lead visited before signing up for your brand? What was the page that first convinced your lead to explore more about you? Where are your leads coming in from? Well, these are some perennial questions today's marketers live upon. And, knowing the answers to these questions is crucial, considering the vitality of leads in every business. In the journey of finding lead opportunities, it's important to understand that every detail about a lead is useful. While the channels

• Zoho Marketing Automation Update: Topics, Contacts, and List Management

  At Zoho Marketing Automation, our highest priority is making it easier for you to use our product to accomplish your business goals. With that in mind, we are updating three of our pivotal features: Topic, Contacts, and List Management.   These existing

• Important: Zoho MarketingHub is now Zoho Marketing Automation

  Hello Everyone,   We hope you all are doing well. We'd like to notify you that we have rebranded Zoho MarketingHub to Zoho Marketing Automation. We'll discontinue using the term "MarketingHub" from May 26, 2021. However, there will be no changes in the

• Recent Topics

• Passing the CRM

  Hi, I am hoping someone can help. I have a zoho form that has a CRM lookup field. I was hoping to send this to my publicly to clients via a text message and the form then attaches the signed form back to the custom module. This work absolutely fine when

• Capture Stripe’s Customer ID

  Does anyone know of a way to capture Stripe’s customer ID that is created when the form/payment is processed? I would like to have the customer ID stored in our CRM so we could utilize in some custom functions down the road.

• Shortcut to fill a range of cells

  Good evening: I'm writing because I haven't been able to find a feature that allows you to select a range of cells, type in one of them, and then use a key combination to type in all of them. In Excel, the keyboard shortcut is Ctrl+Enter. I haven't found

• External User onboarding for zoho connect is not really intuitive.

  So the external user is sent an invite, which has a button that directs them to login to zoho to view the invite, but if they don't have a zoho account, they cannot access that invite, which seems kinda silly, as there is not real way on for them to create

• Playback and Management Enhancements for Zoho Quartz Recordings

  Hello Zoho Team, We hope you're all doing well. We would like to submit a feature request related to Zoho Quartz, the tool used to record and share browser sessions with Zoho Support. 🎯 Current Functionality As of now, Zoho Quartz allows users to record

• Bigin Android app update: Zoho Books integration

  Hello everyone! We’re excited to introduce Zoho Books integration on the Bigin Android App. Once the integration is completed in the web(bigin.zoho.com), the Zoho Books tab will be visible in detail View of Contacts, Companies, and Pipeline records. The

• IMAP Migration from Gmail

  I have been trying to import my email from a Gmail server and keep receiving the following error. I have reduced the security, activated imap and no improvement. The link to the Google support item has not helped. Unable to connect to your account. Please

• Your Incoming has been blocked and the emails will not be fetched in your Zoho account and POP Accounts Click here to get unblocked.

  When entering my account, this error is thrown at me, and I deleted a good part of my deleted messages, but I still can not unblock it, I would appreciate your help. reservas@lineasperutravel.com

• Email login error

  Login successfully but email page error

• I want to add my other zoho account in same pc

  why does zoho restrict me doing many things as i also want to add my second mail account bit its not allowing me to do that

• Request for Creating Multiple Email Accounts on One Mobile Number

  Dear Zoho Team, I am planning to shift all my work-related communication to Zoho Mail because of its reliability and features. For my work, I need to create 3–4 separate email accounts for different purposes. Could you please confirm if it is possible

• Automatically Add Recurring Zoho Meeting Events to Zoho Calendar / Zoho Meeting Calendar

  Hello Zoho Meeting Team, Hope you are doing well. We would like to request an enhancement regarding recurring meetings created inside Zoho Meeting. At the moment, when we schedule a recurring meeting in Zoho Meeting, it does not appear in Zoho Calendar

• Signature issue

  Problem: The signature does not appear when replying or forwarding an email. solve issue: settintgs/Signature Check option place a signature above the content with quotation marks

• Unable to Receive Emails on Zoho Mail After Office 365 Coexistence Setup – Error: 553 Relaying Disallowed

  Hello, My domain name is bigniter.com, and I’ve been using Zoho Mail as my email service provider without any issues. Recently, I followed the steps outlined in the Zoho documentation to enable Coexistence with Office 365: 🔗 https://www.zoho.com/mail/help/adminconsole/coexistence-with-office365.html#multi-server

• mail admin not loading

  i am trying to login to mailadmin ... gears keeps rotating forever... its not a password issue whats so ever ... not cookies issues whatsoever from android app i can login but there so few things to do from there .. i changed ip address the same... i

• Unify All Zoho Video Meeting Experiences into One Standardized Platform

  Hi Zoho Team, We would like to share an important user experience concern regarding the current state of video meeting functionality across the Zoho ecosystem. The Problem Within Zoho, there are multiple ways to initiate or schedule a video meeting: Zoho

• Unify All Zoho Video Meeting Experiences into One Standardized Platform

  Hi Zoho Team, We would like to share an important user experience concern regarding the current state of video meeting functionality across the Zoho ecosystem. The Problem Within Zoho, there are multiple ways to initiate or schedule a video meeting: Zoho

• Unify Overlapping Functionalities Across Zoho Products

  Hi Zoho One Team, We would like to raise a concern about the current overlap of core functionalities across various Zoho applications. While Zoho offers a rich suite of tools, many applications include similar or identical features—such as shift management,

• Zoho One Backup of entire account

  Hello, When using Zoho one is there a way to backup your entire account of all apps that you are using \ activively using in a single step or do you have to backup each applications data individually? Thanks,

• CRM Mobile reports

  When our engineers finish a job they like to email the customer a job report. This is best done todate as an email template but we can find no way to include an image field from that module. Is there any other options?

• why cant i access my email account. it keeps asking me for reverifiying my account by entering my password.

  I cant access my account. it keeps asking me for reverifcaton by entering my password. once its entered it asks for it over and over.

• Issue with “CC” and “Subject Details” of the initial mail when reply / replied all / forward using Zoho Mail Client (Desktop / Web Mail / Mobile App)

  It is observed that when I reply / reply all / forward a mail using Zoho Mail Client (Desktop / Web Mail / Mobile App), the “CC” and “Subject Details” are omitted from the mail which was replied/forwarded. However this is not the case with outlook mail

• Unable to send Emails - 452 4.3.1 Temporary System Error

  Whene ever i request smtp server to send the email (without attachment). i recieve error "452 4.3.1 Temporary System Error"

• I can't receive email

  I cannot receive any email sent to my Zoho email after the free upgrade plan trial is finished.

• Help for the alisa adding

  Sorry, I would like to add a paypal alias on my domain email address. However, the system blocked it. How can I do it?

• Problem with Writer and Workdrive

  Hi team, I’m the super admin for our Zoho One org. WorkDrive is active, and Zoho Docs is deprecated for our org. However, Zoho Writer cannot connect to WorkDrive at all — we’ve cleared cache, tried incognito, and restarted several times. I was able to

• Lite plan attachment said 250mb but actually 25mb ?

  Lite plan attachment said 250mb but actually 25mb ? I can't attach over 25mb files, and can't receive mails has attached files over 25mb too

• How to change a BAS that has been filed

  I have discovered that a group of expense transactions were accidentally placed in a asset account rather than an expense account. As a result I need to adjust the transaction and consequently most of my BAS to correct the error. Because the BAS have

• Zoho Books | Product updates | August 2025

  Hello users, We’ve rolled out new features and enhancements in Zoho Books. From the right sidebar where you can manage all your widgets, to integrating Zoho Payments feeds in Zoho Books, explore the updates designed to enhance your bookkeeping experience.

• Closing Accounting Periods - Invoice/Posting dates

  Hi, I have seen in another thread but I'm unsure on how the 'transaction locking' works with regards to new and old transactions. When producing monthly accounts if I close December 24 accounts on 8th Jan 25 will transaction locking prevent me from posting

• Feature Request: Email Follow-Up Sequences Similar to Zoho CRM

  I’m wondering if Zoho Recruit is planning to introduce a feature similar to the Email Automation – Follow-Up Sequences that is available in Zoho CRM. In CRM, this allows users to send a series of timed follow-up emails triggered by specific actions (for

• Zoho Projects - Visual improvement to parent and sub-task relationship

  Hi Projects Team, My feature request is to improve sub-task visibility. Please see screenshot below. I really think parent child relationships could be visually improved. Even if the first letter of the parent task was inline with other same level tasks

• Zoho Projects - Task Owner filter at Project level

  Hi Projects Team, The feature requests I would like to raise is the ability to create a custom view at the project level for projects with tasks owned by a user or users. For example "Ashley's Projects" custom view might contain a list of project in which

• Good news! Calendar in Zoho CRM gets a face lift

  Dear Customers, We are delighted to unveil the revamped calendar UI in Zoho CRM. With a complete visual overhaul aligned with CRM for Everyone, the calendar now offers a more intuitive and flexible scheduling experience. What’s new? Distinguish activities

• Create an Eye-Catching Announcement Widget for Your Help Center

  Hello Everyone! In this week’s edition, let’s explore how to keep your customers updated with exciting news in the Help Center. See how ZylkerMobile wowed their customers by bringing updates right to their portal. ZylkerMobile, the renowned brand for

• Option to Customize Career Site URL Without “/jobs/Careers”

  Dear Zoho Recruit Team, I hope you are doing well. We would like to request an enhancement to the Career Site URL structure in Zoho Recruit. In the old version of the career site, our URL was simply: 👉 https://jobs.domain.com However, after moving to

• API Pagination Error: 'from' Parameter Limit

  Hello, I am encountering an error while paging through the Zoho Desk API results: Status code: 422 - {"errorCode":"UNPROCESSABLE_ENTITY","message":"The value passed for field 'from' exceeds the range of '0-4999'."} Is 5000 the maximum number of records

• Changing Account in Quote form does not update address information.

  I am trying to update the address information in a quote I've created. I corrected the address in the "Account" but that did not change in the quote. If I re-enter the Account Name in the Quote form, nothing updates. How do I fix this?

• Old vs New Value for Deleted Lookup Values

  Suppose the following scenario, where a value in a lookup is deleted: 1. User has countries form 2. Form A has a lookup to countries form 3. User selects Italy in Form A and saves it with the Italy ID 4. Form A report shows Italy 5. Italy is inadvertently

• Send mass email using my secondary email

  Hello, When I send an email to just one person from Zoho CRM, a complete email editor appears, where I can choose which of my email addresses I want to use in the From field. When I send a mass email, there is not such option. I can only select the email template. When I configure an email template, I can choose who is in the From field, but I can't set it to use my secondary address. The only way to send a mass email using my secondary address that I can think of is swapping my two addresses in

• Next Page