Media & Publishing industry has evolved in recent times. It offers subscriptions, bundles digital and print access, runs sponsored content, and sometimes even sells ad spaces. If you run a media or publishing business, you will always get into a situation where you get paid in advance, but how do you determine what part of the money is earned today versus what needs to be deferred for the future? Can you recognize all of them upfront? Or should it spread across issues or impressions?
How do publishers and media platforms handle revenue?
Revenue Recognition Scenarios in Media & Publishing
Subscriptions, advertising contracts, bundled content, and sponsored campaigns often complicate revenue recognition in media and publishing. Though accounting guidelines like ASC 606 and IFRS 15 apply, how you use them varies based on how you deliver content.
Subscription Revenue
When a customer pays for a weekly, monthly, or annual subscription, the revenue must be spread across the subscription period, as content is delivered over time rather than upfront.
Example: A $120 annual magazine subscription should be recognized at $10 monthly over 12 months.
Bundled Offerings
You may offer print+digital access, or magazine+e-book bundles. Each component should be recognized separately based on delivery schedules and relative values.
Example: A $240 subscription includes $180 of weekly print magazines and $60 for e-book access. Revenue is recognized $15/month for print and $60 once access is granted.
Advertising Revenue
Advertising may be sold per issue, impressions, or based on clicks. You can recognize revenue only after delivery of an impression or publication, not when the ad is sold or paid for.
Example: A $5000 ad campaign for 1,00,000 impressions recognizes revenue only as impressions are delivered (say $500 for every 10,000)
Sponsored Content or Paid Articles
Sponsored stories or influencer placements should be recognized on publication date or campaign completion, depending on the agreement.
Example: A $2000-paid article is published on July 5th, and revenue is recognized on the same day.
Cancellations & Refunds
If a subscriber cancels mid-cycle and gets a partial refund, revenue must be adjusted with only the earned portion as recognized.
Example: $120 yearly subscription cancelled after 3 months. Only $30 will be considered recognized.
These scenarios highlight how delivery, not payment, drives revenue recognition. With multiple formats and monetisation models in place, manual revenue recognition handling is a huge task prone to errors and misstatements.
Scenario:
Your publishing company sells an annual subscription package at $240. This subscription covers weekly print magazine work of $15 and on-demand access to the digital library, which is valued at $60. The customer pays upfront on the 1st of January.
Zoho Billing for Media Revenue Recognition
Publishers and content creators will be able to work with Zoho Billing to define revenue recognition rules based on content delivery and access architecture.
For the scenario above, you may go with the following revenue recognition rule configuration,
Component | Recognition Frequency | Recognition Method | Recognition Time |
Print Magazines | Monthly | Evenly Distributed Prorated | Period Start |
Digital Library | Once | One-Time (Daily) | Period Start |
Even though the $240 is received upfront, revenue must be split evenly for the subscription-based service.
Reports in Zoho Billing
Let's say you are checking the reports during March.
i) Recognized Revenue Report
Component | Recognized Revenue | Description |
Digital Library | $60 | Fully recognized on the subscription start date |
Print Magazine | $45 | $15x3 issues delivered |
Total Recognized | $105 | recognized at the end of three months |
ii) Deferred Revenue Report
After three months of offering, nine print issues are still pending delivery.
Component | Deferred Amount |
Digital Library | $0 |
Print Magazine | $135 (9 months of deliverables) |
Total Deferred | $135 |
iii) Revenue Waterfall Report
Month | Digital Library | Print Magazine | Total |
Month 1 | $60 | $15 | $75 |
Month 2 | ---- | $15 | $15 |
Month 3 | ---- | $15 | $15 |
Month 4 (upcoming) | ---- | $15 | $15 |
Month 5 (upcoming) | ---- | $15 | $15 |
Month 6 (upcoming) | ---- | $15 | $15 |
Month 7 (upcoming) | ---- | $15 | $15 |
Month 8 (upcoming) | ---- | $15 | $15 |
Month 9 (upcoming) | ---- | $15 | $15 |
Month 10 (upcoming) | ---- | $15 | $15 |
Month 11 (upcoming) | ---- | $15 | $15 |
Month 12 (upcoming) | ---- | $15 | $15 |
Total (after 3 months) | $60 | $45 | $105 |
Only at the end of one year will the full payment you received be considered recognized revenue.
Best Practices for the Media Industry while recognizing revenue
- Break Down Subscriptions: Separate print, digital, access, ads, and events into individual deliverables.
Match Revenue to Delivery: Recognize only when issues go out, impressions are served, or access granted.
Account for Returns & Refund: Handle cancellations by adjusting the deferred revenue schedules automatically.
Monitor Reports Monthly: Revenue Waterfall and Deferred reports ensure timely recognition tracking.
Up Next: Common Mistakes while Recognizing Revenue
Recent Topics
Map Dependency Fields - How can can I limit picklist values from a multi-select Parent field?
I know the "Map Dependency Fields" feature doesn't allow a multi-select parent field. However, I need the functionality. Can I do it through a deluge function, and would it still support color coding picklists? We need the color coding for quick scanning
DYK 1 - Color Palette for Enhanced Visual Identification of Status
Introducing the Did You Know series of posts. The goal of this series is to familiarize users with certain features or enhancements in Zoho Projects that may not be evident at first glance. The first post in this series deals with color palettes for indicating
Invalid field in the COQL query
Dear Zoho Support! I believe that you already helped me with a similar problem a few years ago. One of my clients has a custom field named "LOB" in the "Deals" Module (see the field's metadata below). The COQL query using this field: : "select id, Deal_Name,
Automating Employee Birthday Notifications in Zoho Cliq
Have you ever missed a birthday and felt like the office Grinch? Fear not, the Cliq Developer Platform has got your back! With Zoho Cliq's Schedulers, you can be the office party-cipant who never forgets a single cake, balloon, or awkward rendition of
Transferring domain registration to new registrar and switching email hosting at the same time?
I need to transfer an existing domain uv cure adhesive that's currently with SiteGround to Porkbun. I also need to move the existing custom email addresses from SiteGround to Zoho Mail. I'm not sure if I should transfer the domain first and then tackle
Split deposits
Can Zoho do split deposits. One deposit, two checks for two separate invoices from different customers. This is one of the most common tasks I can imaging. When I mark the two invoices paid, there are two deposits in bank register. When I try to match,
Deactivate Desk Contact without Deleting Contat
We have a client who has multiple tenants for regulatory purposes, and as such, has a few users that have email addresses in both tenants. They've then emailed into the ticketing system, so we have multiple contacts (no big deal, we want to keep their
[Free Webinar] Learning Table Series - Zoho Creator for Asset Management with AI Enhancements
Hello Everyone! We’re excited to invite you to another edition of Learning Table Series, where we showcase how Zoho Creator empowers industries with innovative and automated solutions. Each month highlights a specific sector, and this time our focus is
Menu Building is completely broken
I have been 3 hours, I have not been able to edit the menu. Either it is completely broken, very little intuitive or I do now know anything... There is no way to create a megamenu, no way to create a menu. Despite the fact I go to menu configurartion
Can you sell Subscriptions using Zoho Commerce?
In addition to physical products and the apparently coming soon 'Digital Products', it is possible to sell Subscriptions using Zoho Commerce?
Kaizen #197: Frequently Asked Questions on GraphQL APIs
🎊 Nearing 200th Kaizen Post – We want to hear from you! Do you have any questions, suggestions, or topics you would like us to cover in future posts? Your insights and suggestions help us shape future content and make this series better for everyone.
Multiple Languages for Product Names
Hi, I use 2 languages: spanish and english. I want to have for every product a name in spanish and a name on english. I want to have to possibility of choosing one of these languages when making an invoice or a purchase order. Is there any way to do
Item with name in different languate
Hello, is there a way to have an item with its name in different languages? For example: I sell an item in different markets and I'd like to have a Proposal and the Invoice with the Item Name in a specific language. Rino Bertolotto Zoho Specialist, STESA srl
Contacts with most tickets? Alarm for multiple tickets?
Is it possible to see through the analytics/reports which contacts are creating the most tickets (not the most discussed ones)? Also, is there a way to set up a notification if a contact creates multiple tickets within a certain time frame?
Issue with Template Subject Line Format in Zoho CRM
Hi Team, I’ve noticed that when I update the subject line of an email template in Zoho CRM, it sometimes appears in an incorrect format when used. Please see the attached screenshot for reference. Kindly look into this issue and fix this issue from backend
Two Data Labels in Bar Chart
I need to create a bar chart that has both the SUM and COUNT. I've concatenated them into a formula but it converts it into a stacked bar / scattered chart. The bar chart is no longer accessible. Since i'm comparing YOY, it would be best to have it in
Disable field on subform row
Hi, Is it currently possible to disable a row item on a subform? I was just trying to do something whereby until another value is entered the field is disable but for the deluge scripting interface threw up an error saying such a function is not supported on a subform. Thanks in advance for your help. Shaheed
Leads - Kanban view fit to screen
Hey guys, I created a custom layout for my leads, staged by lead status. I have 10 types of status. In Kanban view I see only 4 columns/stages and need to scroll to the right to see the rest. Is there a way to make columns/stages be displayed all together?
Request to Differentiate Auto-Closed WhatsApp Conversations in SalesIQ
Hi Zoho Support, I’d like to raise a request related to the way WhatsApp conversations are auto-closed in SalesIQ. Every Monday, our Sales team has to manually review each closed WhatsApp conversation from the weekend to identify which ones were automatically
Kanban View UI gets a revamp
Hello everyone, In the coming week you will notice design related enhancements in Kanban View. The UI has been changed and a new option is introduced under Kanban View Settings that allows to change the color of the category headers. Please, note that the functionality is not changed. These changes will not apply to the Activities and Visits modules. Here are the details of the changes: 1. The column widths have been fixed to 300 px. The records will have a box around them for clear distinction.
Issue with Anchor Link on Zoho Landing Page (Mobile/Tablet View)
Hi Team, I have created a landing page using Zoho Landing Page and added an anchor link to it. The anchor link is working fine on desktop view; however, it does not work properly on mobile or tablet view. I’ve tried debugging this issue in multiple ways,
Simplest way to convert XML to a map?
I've reviewed the help info and some great posts on the forum here by Stephen Rhyne (srhyne). At the moment I'm using XPath to generate a list of xml nodes, iterating through that to fetch the field name/value pairs and adding them to a map (one map for each record in the data). I then convert the row map to a string and add it to a list. Here's the function: list xml.getRecordListFromXML(string xml_data, string ele_name) { result = List(); // get list of record nodes rec_list = input.xml_data.toXML().executeXPath("//"
Introducing Creator Simplified: An exclusive learning series to enhance your app development skills
Hey Creators! Welcome to Zoho Creator's new learning series, Creator Simplified. In this series, we'll dive into real-world business use cases and explore how to translate your requirements into solutions in your Creator application. You can also expect
[Product update] Updated Data Synchronization Process for QuickBooks - Zoho Analytics Integration.
Dear QuickBooks integration users, We’re making an important update in the way data is currently synced in your QuickBooks integration within Analytics workspace. What’s changing: Previously, with every data synchronization, Zoho Analytics used to fetch
Zoho CRM new calander format cannot strikethrough completed task
Hi, Recently there is a new format for calendar within Zoho CRM However, found out that a completed task will not cross out or strikethrough like previous format. Without strikethrough, it will be difficult to identify which task is still in Open status.
How to edit form layout for extension
I am working on extension development. I have created all the fields. I want to rearrange the layout in Sigma platform. But there is no layout module in Sigma. How can I achieve this for extensions other than Zet CLI and putting the fields into widget
Employees not Users
Hello, We are a construction company that has +180 employees and most of them are in remote location working onsite with no access to internet. Is it possible that we have data stored for all employees but have only 5-10 users who will be in charge of entering employees data? or do we have to pay for all +180 employees? even though they won't be using the system?
Zoho people generatimg pdf
Hello , now i want to make a customm button in zoho people that is inside a deduction module , that fetches all the records and generate a pdf with a template that i have done in the mail merges template , i was told that i have to upload template on
Ability to Filter Alias Mailboxes in Zoho Recruit
Dear Zoho Recruit Team, I hope you are doing well. We would like to request a feature enhancement regarding the handling of alias mailboxes in Zoho Recruit. Currently, when we connect an alias mailbox (e.g., jobs@domain.com) from our Zoho One account
zohorecruit.com career form postcode bug
Dear, When I select a postcode from the drop down on a zohorecruit.com career form, the street text field is automatically filled with the name of the city, which should not happen. Any idea how I can fix this? Thanks, Bart
Office-365-agenda and Microsoft Teams Integration
Dear, I have a trial version of Zoho Recruit and trying to evaluate the Microsoft Teams Integration in Zoho Recruit. After registering with my Office 365 account and checking the result of the registration/sign-in at https://mysignins.microsoft.com/ (which
Delegate Access - Mobile iOS/iPad
We’re over the moon that delegate access is now available in Zoho Mail as we were nearly ready to switch platforms because of it! Is there a timeline on when delegate mailboxes will be accessible from the iOS and iPad OS applications? Thanks, Jake
How to add Connector in developer platform zoho?
Hi, I am working on creating an Extension, and part of the development is to retrieve Email templates. In my CRM instance I can invokeURL by creating Zoho OAuth connection and get the template. But developer platform does not provide Zoho OAuth or any
How to archive Lost/Junk Leads so sales reps don’t see them, but keep them for reporting?
Hi everyone, In our Zoho CRM we have two Lead Status values: Lost Lead and Junk Lead. What I want to achieve is: When a lead is marked as Lost or Junk, it should disappear from my sales reps’ Lead views (so they only see active leads). At the same time,
Zoho CRM Canvas Copy Original Layout
Hello all, I want to use Canvas to make small changes to certain views, not to make huge changes. Is it possible to copy the original Zoho layout and set-up and start from there? I checked and all I can find are some templates which are far from the original
Revenue Management: #5 Revenue Recognition in SaaS
If you're building or running a SaaS business, you've probably encountered this. You get paid upfront for a subscription and a one-time onboarding fee, but you end up with confusion about when to consider it revenue. Can I book all of it now? Should I
MS Teams for daily call operations
Hello all, Our most anticipated and crucial update is finally here! Organizations using Microsoft Teams phone system can now integrate it effectively with Zoho CRM for tasks like dialling numbers and logging calls. We are enhancing our MS Teams functionality
Zoho Learn Course Access Issue
One of the learners in a specific course can't see any lessons. They are registered as both a user and learner for this course in Zoo Learn. What could be the reason?
ZOHOLICS Japan 2025 開催のお知らせ(再投稿)
【コミュニティユーザーの皆さまへお知らせ】 Zoho 最大のユーザーイベント「ZOHOLICS Japan 2025」を9月19日(金)に開催します。 AI活用に関する特別講演、ユーザー事例、Zoho 製品の活用例のご紹介など、Zoholicsならではのセッションをご用意しています。 Zoho コミュニティ開催のMeetupとはまた違った雰囲気のイベントです。 ご都合のつく方はお気軽にご参加ください✨ 詳細はこちら https://events.zoho.jp/zoholics2025#/?affl=forumpost2
Phone Number format for Bulk Upload via csv for Zoho Sign
What is the phone number format that we need to use for a bulk recipient upload via csv in zoho sign, should the country code be included for ex if its US should it be +18889007865 ior 18889007865 or without country code 8889007865? the sample csv provided
Next Page