It would be nice to be able to send out  an automated  whats app message template  on moving stages or creation of a ticket (same as you can do for automated emails).  Currently only automated emails can be sent. 

Also, if whats app could be used more effectively to get a response from a customer. eg. Customer could approve a quote , or give a go ahead on whats app  just by clicking yes or no on whats app.  Some airlines you can check-in on whats app now just by replying to a whats app message. 

whats app is widely used now as opposed to sms, and this functionality would be very useful.