【開催報告】顧客体験向上のためのZoho 活用術|ユーザー交流会 東京 2023 vol.3

【開催報告】顧客体験向上のためのZoho 活用術|ユーザー交流会 東京 2023 vol.3

皆さま、こんにちは。コミュニティチームの中野です。

 

10/27(金)にハイブリッド形式にてユーザー交流会(Meetup)を開催しました。

本投稿では、その様子をお届けします。当日の登壇資料など、こちらに共有いたしますので、ご参加できなかった皆さまもご確認ください。

 


 
















今月の開催回のテーマは「顧客体験向上のためのZoho 活用術」ということで、MIGACT 濵田 規史さんによるZoho CRM / Zoho Survey / Zoho SalesIQ のユーザー事例セッションのほか、弊社マーケティング部河田によるZoho CRM のアップデート情報やZoho SalesIQ - LINE連携を解説するZoho セッションを実施。

お楽しみ会は、Zoho サービスを活用し、顧客満足度アップを実現したこと、または今後満足度向上に向けて取り組みたい内容を共有し合うグループワークを行いました。

 

登壇いただいた濵田さん、そして参加いただいたZoho ユーザーのみなさん、ありがとうございました!

 


事例セッション

顧客満足度・対応品質向上に向けた事例共有
Zoho CRM / Zoho Survey / Zoho SalesIQ 


 

現在Zoho One を利用中の濵田さん。今回はCRM Plus内のサービス(Zoho CRM / Zoho Survey / Zoho SalesIQ )の活用例を発表いただきました。

 

 《利用イメージの全体像》 


 

取り上げたトピック *一部抜粋

・Zoho CRM 

 メモを入力すると、Zapier 連携でSlackに通知が飛ぶように

 ワークフローで設定した日程に近づくとリマインドメールを送信


 



・Zoho Survey (アンケートやフォーム用途として活用)

  Zoho CRM との連携:問い合わせフォームに入ってきた情報を見込み顧客に。CRM 上の契約プランに連携し、ステータス管理を自動的に反映。

 Wordpressとの連携


  



 


 

・Zoho SalesIQ

 自社Webページにチャットボットを設置し、回答内容に応じた分岐を作成。

 ウェブサイトの訪問状況をトラッキング。

 


 

 《まとめ:気づいた点・失敗談》 



「3. 作り込みすぎは要注意」の内容で、Zoho CRM のワークフローが競合してしまうお話が非常に興味深かったです。機能の利用目的を整理しておくことは、サービスを運用する上で常について回るものだと改めて実感しました。

 

 

Zoho セッション

顧客体験向上は小ワザの積み重ね! 意外に使えるZoho の新機能を紹介



Zoho CRM の直近のアップデート情報や、Zoho SalesIQ - LINE 連携の解説や、先日行われたZoholics Japan 2023 のダイジェストを共有しました。

 

取り上げたトピック *一部抜粋

 ・Zoho CRM

      差し込み文書機能

   配信停止ページのカスタマイズ

   メールの信頼性レポート など

 ・Zoho SalesIQ

     LINE 連携

    Open AI 連携(会話の要約、メッセージ作成支援)


 

お楽しみ会「みんなで考えよう! Zoho を使った顧客満足度アップの方法」 

Zoho サービスを活用し、顧客満足度アップを実現したこと、または今後満足度向上に向けて取り組みたい内容を共有し合うグループワークを行いました。

 

 

 

当日の作品を一部、こちらで紹介します。

・Zoho Social で自社のSNSモニタリング を行い、特定のキーワードに該当する投稿があった際にフォローアップを行う

・Zoho Campaigns によるサンクスメール自動配信

・Zoho Forms (問い合わせ、資料請求フォーム) とZoho CRM 連携し、Forms から問い合わせがあった際に、CRM からフォローメールを配信 

・Zoho CRM で商談履歴を確認しながら顧客対応


最後に

 

今後もこのようなユーザー交流会や、課題解決型のワークショップイベント 「Zoho ワークアウト」を引き続き開催していきますので、ぜひご参加ください。

次回のZoho ワークアウトは11/16に開催します)

 

次回のユーザー交流会については、12月に大阪、名古屋、東京の三都市で開催します。

参加登録についても開始していますので、ご興味のある方は以下より登録下さい。開催テーマなど詳細が決まり次第あらためて当フォーラムでお知らせします。

 

▼12月ユーザー交流会 参加登録はこちらから

大阪開催(12/7)

名古屋開催(12/8)

東京開催(12/15)

 

前回の東京開催の様子はこちら

 

今後ともZoho コミュニティをよろしくお願いいたします!

 

ゾーホージャパン コミュニティチーム


    Zoho Desk Resources

    • Desk Community Learning Series


    • Digest


    • Functions


    • Meetups


    • Kbase


    • Resources


    • Glossary


    • Desk Marketplace


    • MVP Corner


    • Word of the Day


      • Sticky Posts

      • 【6/22〜6/24開催】Zoho CRM 管理者向けトレーニングのご案内

        「Zoho CRMを導入したばかりで、初期設定や基本操作に不安がある」、「短期間で基礎から理解を深め、運用開始までをスムーズに行いたい」「Zoho CRMを基礎から再度学び直したい」といった課題や要望をお持ちの管理者に向け、Zoho CRM 管理者向けオンライントレーニングを実施します。 2022年6月の開催回よりトレーニング内容を刷新し、有償にて実施いたします。   ─────────────────────────────────── >詳細・お申し込みはこちら:https://www.zoho.com/jp/crm/crmtraining/
      • 【12/17(金)Meetup開催】参加者にはノベルティプレゼント!Zoho サービス相談会/情報交換会もあります

        こんにちは、Zoho Japan コミュニティチームの今成です。 12月17日(金)16:00から、今年最後のMeetup(ユーザー交流会)を開催します! ●詳細はこちら:https://www.zohomeetups.com/ZohoJapanCommunityMeetup2021vol4/ 前半は今年9月にZoho サービスを導入したユーザー様のセッションとして、現状の利用状況とこれからどのようにZoho サービスを利用していくか、これからの構想談をお話いただきます。 後半では、Zoho CRM
      • 【6/29(火) 初心者向け】カスタム関数勉強会のご案内

        先日のMeetupでも告知しましたが、以前より多くのユーザーさまからご要望いただいていたZoho の「カスタム関数」に関する基本の勉強会を6/29(火) 17:00に、開催します! 関数の基本的な書き方や、Zoho CRM で活用できる関数例のデモなどについて、Zoho の技術メンバーがわかりやすく解説します。 関数の基本を掴みたい方はぜひ、ご参加くださいませ。 >>申し込みはこちら:‌attend.zoho.com/luy0 以下詳細です。 ーーーーーーーーーーー 日時:6月29日(火) 17:00~
      • 【3/19(金)】Meetup(ユーザー交流会)開催のご案内。Zoho CRM ユーザー事例やZoho Sign の紹介、Zoho CRM 相談会など

        こんにちは、Zoho Japan コミュニティチームの今成です。 2021年1回目となるMeetupを、3月19日(金)16:00~ 開催いたします! ●詳細はこちら:https://www.zohomeetups.com/ZohoJapanOnlineMeetup2021vol1 毎回好評のZoho ユーザーさまによる活用事例をはじめ、Zoho の電子署名ツール「Zoho Sign」の製品デモや、グループディスカッションをご用意しています。 前半/後半のみのご参加も可能ですので、お気軽にご参加ください!
      • 【12/17(木) 16:00-】ユーザー同士で情報交換を行う、グループディスカッションもあります。オンラインMeetup Vol.4 開催のお知らせ

        Zoho コミュニティチームの今成です。最近寒くなってまいりましたが、みなさまいかがお過ごしですか? Zoho Japan Communityでは、今年最後のオンラインMeetup(ユーザー交流会)を開催いたします!以下、詳細のご案内です。 ーーーーーーーーーーーーーーーーーーーーー <日時>2020年12月17日(木) 16:00-18:00 <参加費>無料 <開催方法>オンライン <概要> 前半(16:00〜17:00)  自社活用事例「Zoho 社員は、1日の中でどのサービスをどれくらい使っているのか」(ゾーホージャパン株式会社 コミュニティチーム)

      Zoho CRM Plus Resources

        Zoho Books Resources


          Zoho Subscriptions Resources

            Zoho Projects Resources


              Zoho Sprints Resources


                Zoho Orchestly Resources


                  Zoho Creator Resources


                    Zoho WorkDrive Resources



                      Zoho Campaigns Resources

                        Zoho CRM Resources

                        • CRM Community Learning Series

                          CRM Community Learning Series


                        • Tips

                          Tips

                        • Functions

                          Functions

                        • Meetups

                          Meetups

                        • Kbase

                          Kbase

                        • Resources

                          Resources

                        • Digest

                          Digest

                        • CRM Marketplace

                          CRM Marketplace

                        • MVP Corner

                          MVP Corner




                          Zoho Writer Writer

                          Get Started. Write Away!

                          Writer is a powerful online word processor, designed for collaborative work.

                            Zoho CRM コンテンツ






                              ご検討中の方

                                • Recent Topics

                                • Can not send campaign

                                  Hi, I'm trying to send a newsletter to my subscribers, but seems is not working - or maybe I did some wrong steps re. upgrades. I'm the admin for this account, no other person is using Zoho for my campaigns and I did not access the platform during last
                                • Does Zoho campaign de-duplicate based on mobile for SMS campaigns?

                                  Hi - We recently sent our first SMS campaign using Zoho Campaign integrated into Burst SMS and got feedback that some of our customers received multiple messages. Upon inspection, this was due to multiple contacts in our list containing the same mobile
                                • Multilingual Newsletter

                                  Hi, Can Zoho campaign give the possibility to create and send a campaign in English and French, giving the possibility to the person receiving it to switch from default language chosen for a campaign? thnaks
                                • Converting Time and Time Zones

                                  Hi Everyone I am trying to convert a time Zone to the local time of the user. I am fetching some data from an API, and it is coming back in this format: 2024-12-09T16:49:23Z This is in UTC/GMTZulu time. I am looking to convert it to the user time. In
                                • Build custom AI solutions with Catalyst’s QuickML capabilities in CRM

                                  Hello everyone, We’re thrilled to announce an improvement for our Zoho CRM Enterprise users: the ability to create custom AI solutions using Catalyst’s QuickML directly from Zoho CRM. As you may already know, Zia, Zoho CRM’s AI-powered assistant, offers
                                • Top Menu Disappeared from Blog Page

                                  Hi, Our top menu disappeared at Blog Posts page. However, it's still visible any other page on the website. I attached two screenshots, so it can be understood clearly. How can we bring back top menu? Thanks, K.
                                • Tip of the week 34 - 5 ways to maintain your email list

                                  A proper email list often reflects the reach of an institution. This reach is coveted by all but achieved by some. We often forget about drawbacks and incline towards numbers. Success is often reflected by quality and not quantity. This simple message reverberates in maintaining a hygienic email list. Here are five tips which will help you maintain a proper email list.    Organic email lists   Non-stop competition can make us susceptible to shortcuts like buying and renting lists from third party
                                • Add Comment/Notes to Each Action in Zoho Flow for Internal Documentation

                                  It would be great if Zoho Flow could introduce a field to every action where we can make an internal note about why we are doing something with a specific action. This is especially helpful if more than one person from the organization handles automation
                                • Questions about To Do

                                  1. I created a To Do note on Android and there is a line sorting option in the options drop down menu. But I didn’t find such an option in the PC client. I really need this option. 2. Why is there no search in To Do on the PC client? 3. Why is there no
                                • Tip of the week 03 - Sending emails in batches

                                  Today's marketers not only want their email marketing to be efficient, but also smart. For an email campaign, you may think you have all the essential elements for lead conversion—a big mailing list, an attractive template design, and the most-engaging message content, but after hitting the ‘send’ button, you may not get the expected conversions. Wondering why? Here’s one of the major reasons. Many marketers miss out on sending the email campaign the right way. Did you know that you should not be
                                • Sites Speed and Performance Grades

                                  I noticed that there are no recent inquiries or complaints about load speed or performance issues with Zoho Sites websites. However, I wanted to understand what Zoho has done to ensure that speed remains optimized, images are compressed and lazy loaded,
                                • Feature Request - Configurable Payment Icons + Pay Now link in email.

                                  The PAY NOW buttons (icons) on invoices are really small. It would be great if we could make that a big, colored icon. Better would be to add a button to emails as well. 
                                • Website Access Blocked (from one pc only) when attempting unattended access to any device

                                  Hello From one of my laptops I cannot access any remote device using unattended access. A Zoho Assist error page didplays 'Website Access Blocked. See attached.
                                • Survey end date extension

                                  Hi, Is there any way to extend the end date of my survey? I needed more time in finding respondents that is why I need to extend the end date of my survey. Help. Thanks
                                • AI read notes or explanation

                                  It would be such a great feature to have AI voices be able to read our Notes or Explanation If not having the AI speak the notes at run time, how about a feature where inside of Zoho Show you can have it look at all the notes of all the slides and have
                                • Managing Prepaid Hours for Consulting

                                  We are a consulting firm that bills clients a flat upfront annual fee plus an hourly rate and offer a discount for pre-paying a block of hours. Hours that surpass the pre-paid block are billed monthly at the normal rate. If there are any pre-paid hours remaining at the end of the project they are banked for future use. I'm not seeing a method of doing this in Projects/Books/CRM... thoughts?
                                • ZOHO Widget SDK not loading in html

                                  I have this code below, I have imported the widgetsdk however I get the error shown in the image, I have tried many different ways of importing and initiating the function ZOHO but nothing is working. can someone explain what I'm doing wrong, if I am
                                • Enhancements to Zoho Corp Help Center "Team Requests" View

                                  Dear Zoho Team, I hope this message finds you well. The ability to view both my tickets and my team’s tickets in the Zoho Corp Help Center is a fantastic feature, especially as the focal point for Zoho in our organization. However, we’ve encountered a
                                • Allow Multiple Scheduled Appointments with Zoho Support

                                  Dear Zoho Team, I hope you're doing well. First, thank you for introducing the option to schedule support calls via the Zoho CRM booking link. This has been a fantastic enhancement, eliminating the need for back-and-forth coordination when scheduling
                                • Projectwise budget ---

                                  Can we have a Project wise subject in addition to the Monthly, and quarterly ACCOUNT LEVEL budget?
                                • WorkDrive API Documentation

                                  WorkDrive provides users and developers an extensive set of APIs to help integrate functionalities of Zoho WorkDrive with other Zoho applications and third-party tools. We have published the official WorkDrive API Documentation page for all external users.
                                • Error 403: Forbidden When Updating Email Signature via API

                                  Hi Zoho Desk team, First, congratulations again on the excellent Zoho API. But, I’m encountering an issue while attempting to update an email signature via the API. Whenever I make a request to update the signature, the response returns an HTTP 403 Forbidden
                                • Who can see draft replies on tickets?

                                  We have noticed that we are able to see draft replies made by other agents. Which settings can limit this visibility? It makes sense to me that admins and the agent who created the draft would be able to see the draft, but no one else. How can we make
                                • Serious question: Are there actually "solo-preneurs"/small business owners who made Zoho-one work well for them?

                                  L.S. After already many years of continued struggle with Zoho-One, I am seriously wondering if there are actually solo-preneurs (one person small business owners - without a large, dedicated IT dept.) who got it (Zoho-One) to work well for their businesses.
                                • Major iOS issues when accessing forms via the browser

                                  Hi, We have been using forms for some time, while the office staff are accessing the forms via the app on Android mobiles, we have a fleet of sub contractors that we would not like them having access to the main app as some of the forms are confidential
                                • All notes disappeared

                                  I've been using the notebook app for over five years on my phone without being logged into an account. A few days ago I opened the app and all my notes had disappeared. Since then I tried restarting my phone, updating the app and logging into my account,
                                • How to Iterate a Function in Zoho Desk Workflow with Delay Between Calls?

                                  Hi everyone, I’m working on a function in Zoho Desk that searches for a specific ticket record. If the ticket is not found, I need to retry the search multiple times with a delay between each attempt until the ticket is located or a maximum number of
                                • How to Iterate a Function in Zoho Desk Workflow with Delay Between Calls?

                                  Hi everyone, I’m working on a function in Zoho Desk that searches for a specific ticket record. If the ticket is not found, I need to retry the search multiple times with a delay between each attempt until the ticket is located or a maximum number of
                                • Work Orders / Bundle Requests

                                  Zoho Inventory needs a work order / bundle request system. This record would be analogous to a purchase order in the purchasing workflow or a sales order in the sales cycle. It would be non-journaling, but it would reserve the appropriate inventory of
                                • Zoho Books API Limit Is RIDICULOUS!!!!!!!!!!!!!

                                  The 2,500 API call limit in Zoho Books is about as useful as AOL dialup.  Seriously Zoho, not only can I use up 2,500 API calls in no time with my own app but YOUR OWN STUPID IPAD APP blows through them super fast too, so if any one of my clients wants
                                • QR codes in templates

                                  I'm excited about the new QR code generator. I have included a QR code that contains the record ID setting "${ID}" as input data. In the report detail it works perfectly but when printing it in a template the code is not shown.
                                • Button Display Conditions

                                  Hi Guys, Is it at all possible to have extra button conditions? Context: We have data in our deals module which has a custom button which converts the deal into contacts + set up relationships between them. At the end of the conversion we set a field
                                • Knowledge base: The nitty-gritty of SEO tags

                                  A well-optimized knowledge base with great SEO can benefit your company by allowing customers to find help articles and support resources using search engines. This enables customers to quickly and efficiently find the information they need without direct
                                • Social Media Simplified with Zoho Social: Make the best out of the publishing calendar

                                  Are you a marketer who likes visualizing your plan of action before you start social media posting? Are you part of a team that works on social media on a rotational basis, so the most important task is to collaborate to avoid overlap and confusion? Or
                                • Custom function daily limit and procedural programming

                                  Dearest Zoho Today, support confirmed that if I call a custom function from another custom function then I will use up two, with regards to my daily limit. A few times, we have blown our daily limit and that means that ordinary business processes don't run for the rest of the day. I have to mop these up the following day and there is no guarantee that I will get it right. Therefore, I can't afford to waste any. Procedural programming has been around for over 50 years now and it greatly simplifies
                                • Unified customer portal login

                                  As I'm a Zoho One subscriber I can provide my customers with portal access to many of the Zoho apps. However, the customer must have a separate login for each app, which may be difficult for them to manage and frustrating as all they understand is that
                                • Welcome Link Expired

                                  Hi The links sent to the users didn't get clicked on in time and now all the links have expired. Is there a way to send a new link without deleting them and re-adding them>
                                • New enhancements: Changing portal users' email addresses and new customization options for templates

                                  Dear All, Portals have enabled organizations to extend access to various CRM modules to their customers, vendors, partners, and end users, per their business requirements. When a portal is created, an invitation email is sent to portal users with a link
                                • Granular Time Frame Settings for Message Deletion and Editing in Zoho Cliq

                                  Dear Zoho Team, I hope you're doing well. Currently, the settings for message deletion and editing in Zoho Cliq are configured globally under: Admin Panel > Organisation > Configurations > Conversations Delete messages: Time frame to allow message deletion
                                • New Built In QR/Barcode Generator Print Settings

                                  I'm trying out the new QR/Barcode generator field in Creator. I would think most people will want to print these, like I do. I am not seeing any way to control the height or width of the barcode for printing (inside the print/pdf template builder). The
                                • Next Page