[Edited] Campaigns Community Meetup - Eastern regions of USA (Florida, South Atlantic region and Other Atlantic regions) - February 1 - February 3, 2022

[Edited] Campaigns Community Meetup - Eastern regions of USA (Florida, South Atlantic region and Other Atlantic regions) - February 1 - February 3, 2022

Hello everyone and happy new year!

We know it would have been difficult for you to grasp the updates in one go, so we'd like to make it simpler for you. We are conducting a meetup regarding the recent updates made in Zoho Campaigns. In our meetup we will talk about how these latest updates focus on the aspects of efficiency, usability and engagement.

 

Register for free and join us to get all your questions answered on the recent updates. Not only this, but you can also interact with fellow email marketing professionals from your region. 

 

We will be talking about this and much more in our upcoming virtual meetups from 1 - 3 February, 2022. 

 

 

Agenda: 

  • How to engage better with customer centric content using the updated "Topic Management"
  • How to efficiently strategize automated journeys for all your contacts with the updated features in "Workflows"
  • How to manage leads better and coordinate with your sales team using the updated "CRM integration" functionality

  

Date, City, and Time:  

 

February 1, 2022 | Miami, Fort Lauderdale, Tampa, Orlando | 10 AM EST

 

February 2, 2022 | Atlanta, Charlotte, Raleigh, Rockville, Fairfax | 10 AM EST

 

February 3, 2022 | New York City, Philadelphia, Boston | 10 AM EST

 

Registration: 

 

Miami | February 1 - Register Now

 

Fort Lauderdale | February 1 - Register Now

 

Tampa | February 1 - Register Now

 

Orlando | February 1 - Register Now

 

Atlanta | February 2 - Register Now

 

Charlotte | February 2 - Register Now

 

Raleigh | February 2 - Register Now

 

Rockville | February 2 - Register Now

 

Fairfax | February 2 - Register Now

 

New York City | February 3 - Register Now

 

Philadelphia | February 3 - Register Now

 

Boston | February 3 - Register Now

 

You can register for free and interact with email marketing professionals across your region.

 


Regards, 

Team Zoho Campaigns



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      • Tip of the week 03 - Sending emails in batches

        Today's marketers not only want their email marketing to be efficient, but also smart. For an email campaign, you may think you have all the essential elements for lead conversion—a big mailing list, an attractive template design, and the most-engaging message content, but after hitting the ‘send’ button, you may not get the expected conversions. Wondering why? Here’s one of the major reasons. Many marketers miss out on sending the email campaign the right way. Did you know that you should not be
      • Tip of the week 04 - Know about your recipients' 'prime open time.'

        In today's market, the importance of customer behavior is astounding, with a vast amount of research and resources going into finding how customers make decisions. The process of persuading your customers to open your email and click on your call-to-action becomes easy when you understand the psychology behind their behavioral traits. Time to turn into a psychologist! Let's get to the basics—you want your emails to resonate well with your recipients. So, what's the primary thing involved here? It's
      • Zoho Campaigns Expert Diaries on SoundCloud, Spotify, Apple Podcasts, and YouTube

        Hi email champs,  As email marketers, we find great lessons in each other's works—be it the subject lines that worked good, the design that was received well, or the CTA that had the maximum clicks. Email marketing encompasses a wide variety of topics spanning everything from creation and design to development and deliverability.  Here's when we from the Zoho Campaigns team found the need to build an email marketing community comprising of seasoned marketers and email geeks who can help each other
      • Email Deliverability Tip #3: Seal the deal with the preheader

        In the last post, we learned about the subject line. Today we'll be learning about the preheader. A preheader is the short text that follows the subject line in an email. The preheader is designed to hint at what your email message is all about. A good preheader should act as a second subject line and convince your contacts to open the email. Now, let's learn the best way to craft a preheader. Your subject line and preheader should work together and accurately convey the gist of your email. Keep
      • Tip of the week 15 - Add subscription-preferences option. Drive more engagement.

        If crafting content for emails, getting creatives done, and running email campaigns is your love, then unsubscribes are the heartbreakers.  You can save your emails from being unsubscribed/trashed by adding a proper subscription-preferences option in your emails (works best at the time of signup). Giving subscribers the option to choose what they want to receive from you and decide how often (frequency of the emails) your emails should hit their inboxes will increase the reach of your campaigns manifolds. 

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