Introducing Zoho MCP for Bigin

Introducing Zoho MCP for Bigin

Hello Biginners!

We're excited to introduce Zoho MCP for Bigin, a completely new way of interacting with Bigin data using AI. With Zoho MCP, you can securely connect your Bigin account with popular AI agents like Claude, Cursor, Windsurf, and VS Code, which enables AI agents to fetch records, apply advanced filters, trigger workflows, and automate tasks while staying completely aligned with Bigin's access permissions.

What is Zoho MCP?

Before we look at Zoho MCP, it's important to know what MCP is in general. Model context protocol (MCP) is an open standard that defines how applications communicate with large language models (LLMs). MCP enables AI agents—also known as MCP clients such as Claude, Windsurf, Cursor, or VS Code (Copilot)—to understand context and interact with other applications by requesting structured actions called Tools. With MCP, you can prompt an AI agent in natural language and it will perform complex workflows across multiple applications with little to no manual intervention.

Zoho MCP is Zoho's version of this protocol and enables you to create your own MCP server, which acts like a secure control center that handles your MCP client's prompts and permissions, as well as the background tasks necessary to complete your requests. With Zoho MCP, your AI agent can work with more than 950 Zoho and third-party services. Each service provides specific tools, such as fetching records, updating information, sending emails, or creating reports. Once everything is connected, your MCP client can carry out entire workflows simply by receiving a natural language prompt.

How does Zoho MCP help you interact with Bigin?

To illustrate how Zoho MCP can transform your experience with Bigin, let's look at a simple, practical use case.

Use case: Managing follow-ups and pipeline progress

Let's say Zylker Services is a small business that manages all incoming deals and customer activities in Bigin. Their sales team spends most of their days checking overdue activities, drafting follow-up emails, updating deal stages, and confirming next steps for each prospect.

With Zoho MCP, Zylker's sales team can hand over these tasks to an AI agent and focus on actual customer conversations.

For example, a salesperson can simply ask an AI agent:
  1. Show me deals that have no follow-up scheduled for the next three days.
  2. Draft a follow-up email for Emma Scott based on the yesterday's call.
  3. Update a deal stage to Negotiation for any deal that received a reply today.

The MCP-connected AI agent fetches record details, analyzes activity timelines, applies advanced filtering, drafts content, and updates records in Bigin—all through a single prompt.

There's no need to switch between multiple views, search for information manually, run reports, or perform updates. The workflow is completed automatically using the tools configured in your MCP server, all while following the access permissions set in Bigin.

This enables teams to work faster, maintain accurate data, and attain a complete overview of their pipeline without manual work.

Zoho MCP vs. traditional Bigin APIs

Zoho MCP enables a completely different approach to interacting with Bigin compared to what traditional APIs offers. Here's how Zoho MCP differs when executing operational requirements inside Bigin:

Category
Zoho MCP (for Bigin)
Traditional Bigin APIs
Operations
MCP clients independently handle operations end to end using natural language prompts. No need for scripts, schedulers, or manual interventions beyond the initial setup.
Requires manual intervention or custom code. API calls should always be executed through scripts, integrations, or third-party tools.
Operational style
Is completely autonomous, meaning the MCP client can fetch data, apply logic, link actions, and execute workflows independently.
Can be automated but never autonomous, meaning each API action must be programmed, monitored, and executed as part of a predefined integration.
Workflow orchestration
MCP clients understand context and can coordinate multiple Bigin tools (records, filters, workflows, and other Zoho apps) using a single MCP server. All tools execute seamlessly without any additional configuration.
Each API endpoint operates independently and requires custom orchestration logic for coordinating record updates, filters, lookups, or cross-app tasks.
Operation discovery
MCP clients automatically discover available tools, supported actions, and parameter structures from the MCP server and there's no need for external documentation or mapping.
Developers must manually explore API documentation to understand endpoints, payloads, and authentication requirements.
Parameter handling
Supports dynamic and context-aware parameter resolution. MCP can analyze human instructions and convert them into structured operations within Bigin.
Requires strict and static parameters. Each API call must be explicitly constructed with exact fields, formats, and schema.
Data filtering and searching
MCP clients can apply deep, cross-field, context-driven queries compared to what UI filters offers without writing a single line of code.
Requires manual construction of queries, field mappings, and custom conditions for API-based filtering.
Overall workflow optimization
Any workflow in Bigin becomes completely autonomous once tools are configured. MCP handles all logic, decision-making, and sequencing, which reduces operational effort.
Optimization depends completely on manual implementation. APIs can only automate individual actions and never achieve unified, autonomous workflows without custom development.

How does this work?

To get started with Zoho MCP for Bigin, you'll first set up a Zoho MCP Server in the MCP portal, which will act as the secure bridge between your AI agents and your Bigin data.

To configure your first Zoho MCP server, please refer to our complete Zoho MCP for Bigin Setup Guide.

Once the server is configured, you can connect it with supported AI agents such as Claude, Cursor, Windsurf, and VS Code. After connecting, your MCP-enabled AI agent will be able to understand context, retrieve data, and perform actions in Bigin using natural instructions. You retain full control over permissions, authorizations, and connected tools through the Zoho MCP portal.

Availability

Zoho MCP for Bigin is now available for anyone who signs up on the Zoho MCP website. If your organization has access to Zoho MCP, you can start setting up your MCP server and adding Bigin tools. Once configured, you can begin connecting your MCP server with supported AI agents and start working with Bigin through natural language.

We hope that you find this information helpful. Feel free to try this out and provide your feedback in the comment section. If you have any queries or suggestions, you can also contact us at support@bigin.com at any time.


      Zoho Campaigns Resources


        • Desk Community Learning Series


        • Digest


        • Functions


        • Meetups


        • Kbase


        • Resources


        • Glossary


        • Desk Marketplace


        • MVP Corner


        • Word of the Day


        • Ask the Experts


          Zoho CRM Plus Resources

            Zoho Books Resources


              Zoho Subscriptions Resources

                Zoho Projects Resources


                  Zoho Sprints Resources


                    Zoho Orchestly Resources


                      Zoho Creator Resources


                        Zoho WorkDrive Resources



                          Zoho CRM Resources

                          • CRM Community Learning Series

                            CRM Community Learning Series


                          • Tips

                            Tips

                          • Functions

                            Functions

                          • Meetups

                            Meetups

                          • Kbase

                            Kbase

                          • Resources

                            Resources

                          • Digest

                            Digest

                          • CRM Marketplace

                            CRM Marketplace

                          • MVP Corner

                            MVP Corner




                            Zoho Writer Writer

                            Get Started. Write Away!

                            Writer is a powerful online word processor, designed for collaborative work.

                              Zoho CRM コンテンツ



                                ご検討中の方

                                  • Recent Topics

                                  • How to Customize Task Creation to Send a Custom Alert Using JavaScript in Zoho CRM?

                                    Hello Zoho CRM Community, I’m looking to customize Zoho CRM to send a custom alert whenever a task is created. I understand that Zoho CRM supports client scripts using JavaScript, and I would like to leverage this feature to implement the alert functionality.
                                  • Sending automated messages that appear in the ticket's conversation thread

                                    Good morning, esteemed Zoho Desk community, warm greetings Today I am here to raise the following problem, seeking a solution that I can implement: I need to implement an automation that allows me to send reminder messages to customers when I am waiting
                                  • Introducing parent-child ticketing in Zoho Desk [Early access]

                                    Hello Zoho Desk users! We have introduced the parent-child ticketing system to help customer service teams ensure efficient resolution of issues involving multiple, related tickets. You can now combine repetitive and interconnected tickets into parent-child
                                  • Whatsapp Connection Status still "Pending" after migration

                                    Hello, I migrated my WhatsApp API to Zoho from another provider a day ago. So far the connection status is still “Pending”. There is a problem? How long does it usually take?
                                  • Payment Card or Identity form-fill from Vault?

                                    Hello! I'm working on replacing Bitwarden with Vault and one issue I've run into is that I can't find any option to fill address and payment forms from Payment Card or Identity info that has been saved in Vault. Is there a way to do this? Is it a planned
                                  • Ability to add VAT to Retainer Invoices

                                    Hello, I've had a telephone conversation a month ago with Dinesh on this topic and my request to allow for the addition of VAT on Retainer Invoices.  It's currently not possible to add VAT to Retainer Invoices and it was mutually agreed that there is absolutely no reason why there shouldn't be, especially as TAX LAW makes VAT mandatory on each invoice in Europe!   So basically, what i'm saying is that if you don't allow us to add VAT to Retainer Invoices, than the whole Retainer Invoices becomes
                                  • Ability to assign Invoice Ownership through Deluge in FSM

                                    Hi, As part of our process, when a service appointment is completed, we automated the creation of the invoice based on a specific business logic using Deluge. When we do that, the "Owner" of the invoice in Zoho FSM is defaulted to the SuperAdmin. This
                                  • filtering lookup field options based on information in another module.

                                    In our CRM system. We have the standard Accounts and Deals modules. We would like to introduce the ability to classify Accounts by Sector. Our desired functionality is to have a global list of all sectors that an Account can select, with the ability to
                                  • How can i view "Child" Accounts?

                                    It can be very useful in our field of business to know the parent-child account relationship. However, there seems to be a shortcoming in the parent account view:  no child account list. How can we view the child accounts per each account?
                                  • Time Log Reminder

                                    Tracking the time spent on tasks and issues is one of the most important functions of a timesheet. However, users may forget to update the time logs because they have their own goals to achieve. But, time logs must be updated at regular intervals to keep
                                  • Shift-Centric View for Assigning and Managing Shifts in Zoho People

                                    Hello Zoho People Product Team, Greetings and hope you are doing well. This feature request is related to Zoho People - please don't move it to zoho one! We would like to submit a feature request regarding the shift assignment and management view in Zoho
                                  • FSM - Timesheet entires for Internal Work

                                    Hi FSM Team, Several of my clients have asked how they can manage internal timesheets within Zoho FSM. Since their technicians already spend most of their day working in FSM, it would be ideal if they could log all working hours directly in the FSM app.
                                  • [Early-access] Introducing Zoho's CommandCenter - Cross-Zoho business process automation

                                      Resources to help Webinar recording | Documentation  Feature Restrictions Currently available on early-access only for US data center accounts Features Role CommandCenter as a Service uses signals across Zoho services to propel the movement of records
                                  • Someone made ActiveSync and Autodiscover work, with iOS and macOS

                                    Hi, I'm trying to set this up for the fifth day now and I"m not getting anywhere. Weird thing is that somewhen in the beginning, I had it working, when I still had VirtualServers and certificates mixed up. But now it's all fine, I have the XML file from
                                  • Profile Page View Customization

                                    I need to change the fields, sections from the profile view of an emplyoyee.
                                  • Tip #58- Accessibility Controls in Zoho Assist: Learning- 'Insider Insights'

                                    Learning should be clear and interruption-free for everyone. Timely feedback plays an important role in helping users understand actions as they happen, without breaking their focus. In this post, we’ll explore the final section of Accessibility: Learning.
                                  • ZIA "Generate Content" action doesn't have contexual data from the ticket

                                    "Generate Content" action doesn't have contexual data from the ticket. I try to get AI to help me with this ticket but it doesn't seem to have any ticket information as context. Although the ticket has a lot of information in it.
                                  • Zoho Desk - Zoho FSM Integration issue on Mobile and iPad

                                    Hello Team, I am trying to create a Work Order (WO) using the Zoho FSM integration (Add-on Service) that is integrated with Zoho Desk. The issue is that the integration is not working on mobile devices and iPads. While I am able to create the WO, Request,
                                  • E-File Form 1099 Directly With the IRS From Zoho Books

                                    The Form 1099 filing season has begun, and businesses are required to e-file certain forms with the IRS to report payments made to vendors and contractors. If your business made qualifying payments during the year, you must e-file the appropriate Form
                                  • Can I hide empty Contact fields from view?

                                    Some contacts have a lot of empty fields, others are mostly filled. Is there a way I can hide/show empty fields without changing the actual Layout? I would like to de-clutter my view, and also be able to add information later as I am able. I would be willing to learn to code a button, but I am highly confused about it and thus worried it would be beyond me.  I've looked at a lot of the developer documents and I'm not able to make a lot of sense of them.  Thank you in advance to anyone who knows the
                                  • Totals for Sales Tax Report

                                    On the sales tax report, the column totals aren't shown for any column other than Total Tax. I can't think of a good reason that they shouldn't be included for the other columns, as well. It would help me with my returns, for sure. It seems ludicrous
                                  • Suggestions for showing subscribed Topics in CRM (contact record)

                                    We have several Topics set up in ZMA. We also have a sync set up between ZMA and CRM. I'd like to display the subscribed topics on the CRM Contact record. This will allow the Sales team (who uses CRM) to see at a glance what topics a Contact is subscribed
                                  • Replies sometimes creating separate ticket

                                    Sometimes when a customer responds to an email coming from Zoho Desk, instead of adding a reply to the original ticket, a separate ticket is created. This happens even though the response subject line contained the ticket number, and the person responding
                                  • Highlight a candidate who is "off limits"

                                    Hello: Is there a way to highlight a candidate who is "off limits"?  I would like to have the ability to make certain candidate and / or Client records highlighted in RED or something like that.   This would be used for example when we may have placed a candidate somewhere and we want everyone in our company to quickly and easily see that they are off limits.  The same would apply when we want to put a client or former client off limits so no one recruits out of there. How can this be done? Cheers,
                                  • Zoho Trident Windows - Streams Not Visible

                                    Namaste We’re having an issue with Streams not being visible in Trident (Windows), which is important for us as we share many emails internally. It appears that the feature to show Streams above the Inbox folder, as seen in the default mailbox view, is
                                  • Kill zoho meeting

                                    Saying the quiet part out loud. Can zoho please just give up on the idea that they can make a meeting platform and just make our workplace licenses cheaper when you remove it so people can switch to zoom or teams. Tired of the excuses, you guys cant make
                                  • Re-hide fields when option is unselected

                                    Hi all Can anyone help me with this - when I create a 'show' field rule for when a dropdown option is selected, how to I make it so the 'show' option re-hides if that option is no longer selected?
                                  • Allow Attaching Quartz Recordings to Existing Zoho Support Tickets

                                    Hi Zoho Team, We would like to request an enhancement to how Zoho Quartz recordings integrate with Zoho Support tickets. Current Behavior: At the moment, each Quartz recording automatically creates a new support ticket. However, in many real-world scenarios:
                                  • I'm getting this error when I try to link an email to a deal inside the Zohomail Zoho CRM extension.

                                    When I click "Yes, associate," the system displays an "Oops!! Something went wrong" error message. I have attached a screenshot of the issue for reference.
                                  • Custom Fields

                                    There is no way to add a custom field in the "Timesheet" module. Honestly, the ability to add a custom field should be available in every module.
                                  • Workflow Down/Bug

                                    We have a workflow that sends an email to one of our internal departments 10 minutes after a record is created in a custom module. The workflow actually works correctly. However, we have now noticed that on January 8, between 3:55 p.m. and 4:33 p.m.,
                                  • Remove the “One Migration Per User” Limitation in Zoho WorkDrive

                                    Hi Zoho WorkDrive Team, Hope you are doing well. We would like to raise a critical feature request regarding the Google Drive → Zoho WorkDrive migration process. Current Limitation: Zoho WorkDrive currently enforces a hard limitation: A Zoho WorkDrive
                                  • Translation from Chinese (Simplified) to Chinese (Traditional) is not working. It randomly translated. Google Translate accurately but zoho translate is not working at all

                                    Hi friends, The newly added language for translation. https://www.zoho.com/deluge/help/ai-tasks/translate.html "zh" - Chinese "zh-CN" - Chinese (Simplified) "zh-TW" - Chinese (Traditional) my original text: 郑这钻 (and it is zh-CN) translated traditional
                                  • Consultant-Only Booking Page

                                    Zoho Bookings does not allow for Meeting Type OR Workspace-Wide booking pages to be turned off. This is detrimental to organizations that have territory-based or assigned accounts, because if prospects can go to these booking pages and either select the
                                  • All new Address Field in Zoho CRM: maintain structured and accurate address inputs

                                    The address field will be available exclusively for IN DC users. We'll keep you updated on the DC-specific rollout soon. It's currently available for all new sign-ups and for existing Zoho CRM orgs which are in the Professional edition. Latest update
                                  • Call result pop up on call when call ends

                                    I’d like to be able to create a pop up that appears after a call has finished that allows me to select the Call Result. I'm using RingCentral. I have seen from a previous, now locked, thread on Zoho Cares that this capability has been implemented, but
                                  • Custom Sorting based on other columns in table

                                    I need the ability to apply custom sorting to a text-based dimension in the X axis where the sorting is based on another column in the table. For example, I have a chart report where the X axis is a text label. I would like to be able to sort those text
                                  • Feature Request: Enable Custom PDF Layout Editor for All Modules (Including Package Slips)

                                    Hello Zoho Community and Product Team, I am writing to share a suggestion that would significantly enhance the customization capabilities within Zoho Books. We all appreciate the power of the Custom PDF Layouts (the "New" template engine) that allows
                                  • Is there a way to invoke deluge function from within a widget?

                                    Hi! I have custom functions in deluge and I was wondering whether there is any way to call this function through a widget? Something like on click of a button inside a widget, run the deluge custom function. Would this be possible?
                                  • Can a default task Priority be set?

                                    The "Priority" field in the Task layout does not allow a default to be set. Is there another way of doing it? Because the current default is "None" and the Zoho Kanban board design has selected this field as critical information to surface by including
                                  • Next Page