What is Zoho DataPrep? | Self Service Data Preparation

The productivity provider SaaS provided Zoho entered the business intelligence platform field in July 2021. Zoho announced an AI-powered data preparation, business intelligence, and self-service platform application that combined the new Zoho DataPrep application with an enhanced version of Zoho Analytics.

This was to win over business users with a combination of features that focused on ease of use, supporting the data preparation, and the ability to blend internal data with the outside data sources. Zoho DataPrep application is self-service data preparation and management tool that uses machine learning to help business users integrate, transform, enrich, transform, and catalog data for creating and managing data pipelines.

Zoho has also added an integrated enterprise portal builder called Zoho Sites and presentation software called Zoho Show to the platform. This is for helping business users put their ideas into context. Basically, Zoho aspires to reduce any friction by empowering business users to drive decisions with data and without learning any new tools.

In this blog, we will learn about Zoho DataPrep in complete detail. So let’s begin.

What is Zoho DataPrep?

Zoho DataPrep is data cleaning software that enables organizations to prepare high-quality data by automatically looking for errors, discovering data patterns, cleaning, transforming, and enriching data. This is without any need for coding. It also helps in setting up data pipelines for syncing prepared data to Zoho Analytics or to any data warehouses.

Using Zoho DataPrep you can connect, cleanse, transform, enrich, schedule, and export data with ease. In addition, you can also catalog and manage how the prepared data is consumed with fine-grained controls. It is also possible to import data into Zoho DataPrep from over 50+ data sources such as files, FTP, feeds, cloud storage, databases, and data warehouses while making it simple to bring the data together.

The functions of Zoho DataPrep are:

1. Cleansing and Improving Data Quality

Zoho DataPrep helps in automatically profiling data for viewing distribution, outliers, statistics, and data quality. You can clean and improve data quality by removing duplicates, fixing invalid data, and missing values.

2. Transforming Data

Using the AI-powered data preparations and intelligent suggestions, one can apply over 250 transforms and prepare the data. You can learn to take advantage of machine learning to enrich data with sentiment analysis, keyword extraction, language detection, and much more.

3. Data Lineage

You can track every change applied to the data using ruleset. It is also possible to modify, disable, and remove any changes at any point in time. You can reuse rulesets for applying the same set of changes in other datasets while removing automated data preparation.

4. Data Catalog

The Zoho DataPrep can be used to catalog and manage datasets by categories, data quality, custom tags, data readiness, and much more. You can perform a system-wide metadata search powered by Zia for improving discoverability.

5. End to end data Pipelines

The organizations continue to gather data each day and cleaning it is never a one-time task. It includes setting up pipelines by automating imports, preparing data using rule sets, and exporting to destinations. This status can be monitored and one can also get notified in case there are any changes to improve the data quality.

Basically, you should use Zoho DataPrep because it helps in doing the below-mentioned things.

Empowers business users with a self-service data preparation
Offers high-quality data for any business need
Helps in identifying the next step with augmented data preparation
Brings unstructured data into the fold
Helps in being expansive scale with the cloud
It is an extensible data preparation platform with powerful APIs.

Zoho DataPrep is multipurpose software by design. It can fit in wherever it is needed. It helps in:

1. Advanced Analytics

The high data quality helps the data analyst to get deeper insights from business intelligence and analytics tools. The use of Zoho DataPrep reduces the time and effort needed to prepare the data.

Basically, data analytics enables organizations to interpret and analyze the data and make data-driven decisions. The data analysts can clean and prepare inconsistent and invalid data before coming on to analysis and insights.

The data analysts and scientists spend around 80% time preparing data and the use of Zoho DataPrep helps in speeding up the process and improving the data preparation experience.

2. Data Warehousing

You can run automated data pipelines from various sources to Amazon Redshift, Microsoft Azure SQL, and other popular cloud data warehouses.

It is also possible to build resilient and end-to-end data pipelines while connecting multiple siloed data sources to the data warehouse of an organization. This can be done with easy to maintain and low-code platform.

3. Machine Learning

The overall efficiency of the machine learning model is dependent on the quality of the data used for training it. The use of Zoho DataPrep helps the data scientists with data cleaning at a full scale without any need for coding.

Zoho DataPrep can be used to perform data collection, cleaning and pre-processing, feature engineering, and data labeling with the Zoho DataPrep.

4. Business Processes/Migration

You can migrate data between business apps using the DataPrep. It can be used for cleaning and enriching the data in business applications such as CRM, help desk, and survey tools for weeding out any duplicates and validating records.

Hence, the Zoho DataPrep can be used for enhancing the data quality, improving data flows, inefficiencies, and removing any redundancies across an organization.

Now that we have had a look at Zoho DataPrep in complete detail, let us now have a look at the features of Zoho DataPrep in complete detail. This will help in understanding what Zoho DataPrep can do for us.

1. Connecting to Multiple Sources

You can eliminate data silos in an organization, connect to it and a variety of other sources including feeds, files, cloud storage, warehouses, databases, and business applications.

Import Files: It is possible to import files from anywhere in a wide range of formats including CSV, XLS, TSV, TXT, XML, XLSX, HTML, JSON from local storage, URLs, FTP servers, or from cloud drives such as Google Drive, Dropbox, OneDrive, and Box
Warehouses and Databases: It is also possible to import data from a wide range of warehouses and databases.
Tight Integration: Zoho DataPrep allows in connecting and cleansing data directly from Zoho Analytics using the built-in connectors.

2. Improving Data Quality

With Zoho DataPrep, you don’t ever have to miss out on important data with an intelligent solution.

Data Quality: Zoho DataPrep helps in viewing valid, invalid, and missing data from each column using the data quality bar. You can filter and cleanse data using intelligent suggestions while improving the data quality and removing duplicate and invalid data.
Smart Modelling: You can automatically find data types, create custom data types to find and fix invalid data, and get suggestions for joining the datasets.
Data Distribution: Zoho DataPrep helps in understanding your data better with the help of multiple widgets like value distribution histogram, outliers, text patterns, value statistics, and more.

3. Transform and Enrich Data

Using the interactive data preparation studio, the data can be transformed without any code.

Smart Selection: You can highlight the required part from the data and DataPrep helps in looking for selection patterns to offer accurate suggestions for extracting, counting, replacing, and splitting data.
Transforming: It is possible to format and change the data using more than 250 transformations without the need for any coding. The data can be reshaped using pivot, unpivot, and summary transforms.
Blend Data: The data can be blended from a wide range of sources using the join and append transforms.
AI-Powered Enrichment: The data can be enriched with AI-powered transforms such as keyword extraction, language detection, sentiment analysis, and much more.

4. Automating Workflows

The automation of mundane tasks is one of the quickest ways to reduce time in preparing data. With the use of Zoho DataPrep, it is possible to schedule the data preparation workflows and receive alerts as well.

End-to-end Data Pipelines: You can set up end-to-end data pipelines by connecting data from multiple sources, blending and cleaning data, and syncing to various destinations.
Monitoring Data Quality: The use of Zoho DataPrep helps in continuous monitoring of data quality while sending alerts anytime the quality drops.
Tracking and Reusing: The rulesets can be used to track any changes made to the data and reusing them across datasets.

5. Catalog Data

The built-in management capabilities help in classifying, cataloging, and governing data using the Zoho DataPrep.

Discover Data Easily: The data can be discovered easily using a system-wide search capability powered by Zia.
Mark as Ready: When the data is all prepared and set, it can be marked as ready for letting your team know that the data is available for sharing and exporting.
Data About Data: More metadata can be added to the datasets and workspaces using the tags and improving searchability and filtering. All the important details about the datasets and workspaces can be found in a single overview pane.

6. Safe Data Sharing

You can collaborate seamlessly with the teams and offer fine-grained permissions for ensuring that the users access the data intended for them.

Setting Access Permissions: You can set access permissions for sharing data, share workspaces with users and groups in an organization, and set role-based access controls to share data securely.
Data Audit: You can get a detailed report of changes made to your data. The datasets when shared and exported can be tracked and exported. In addition, you can also verify if the security measures are applied to protect personal data before sharing or exporting the datasets.

7. Security and Compliance

The Zoho DataPrep enables you to find personal data in your dataset, ensure privacy by masking or tokenizing sensitive data, and also enables to adhere to privacy policy and data protection regulations such as GDPR.

All the data associated with the Zoho DataPrep is encrypted in transit and at rest.

Zoho DataPrep In Sum

An important part of any business analytics tool starts with preparing the data for insights. Zoho’s DataPrep is an AI powered data preparation platform that takes out a lot of manual work for correcting formatting, updating fields, and determining missing values. This enables the clients to set up once and save time without being dependent on difficult processes and inaccurate spreadsheets.

The Zoho DataPrep platform is on its way to becoming AI-driven data analytics and self-service tool through data preparation and augmented analytics. It is a BI platform that will allow its customers to clean, unify, and analyze cross-departmental data and obtain an encyclopedic view of the company.

This is a solution that combines Zoho DataPrep which automates and simplifies challenges of importing data sources along with an enhanced version of Zoho Analytics 5.0. The users launch queries for a deeper understanding of data by using the graphical tools or using Ask Zia which is Zoho’s conversational AI platform. The end goal is to make things simple for end-users so that they can construct and share analytics featuring pre-built visual dashboards for data integration and flexible deployment.

Conclusion

Zoho DataPrep is advanced self-service data preparation and pipeline service that helps organizations prepare and manage huge volumes of data. In case you wish to implement Zoho DataPrep then get in touch with a qualified and certified Zoho partner who can guide you at each step.

I hope that you learned something new

Cheers!

Abhi

(Seasoned Zoho Authorized and Certified Partner)

Feel free to contact me if you have any queries

Email: abhishek(@)encaptechno(dot)com

Call: +1-416-405-8185