For example, I created a custom module called "Partners". I created a web form which allows new Partners to self sign-up. Whenever a new job is added in the system, I want to e-mail all of the Partners the job. Simple enough. Most staffing firms want an e-mail to go out to candidates or firms whenever a new job is added, ideally respecting their preferences. The point is that most would prefer to not have to manage a list of recipients, unsubscribes, notify preferences, etc. It should be a self-managing process. 

However, there is no way to do it in Zoho Recruit. While all the other pieces are in place, the workflow alert "Email Recipients" field does not have an option to enable the end to end scenario. In the E-mail Recipients list, it only specifies two groups.

"Persons associated with this module"

-- and --

"Other persons"

What's missing? Well there is no option for "Persons not associated with this module". I need to email all persons from module X whenever a new job is added. 

In fact, the custom module won't even show up in the list unless a specific record in the custom module is associated with a job through a look-up field, in which case it would only have mailed that specific partner. The second group would be for the case where the the recipient is an internal user, group, etc. which is not relevant to my scenario. 

Sure, I could specify a separate DL alias, of course that would defeat the manageability benefit. I can do that outside of Recruit. 

Ugh. Do any other Zoholics routinely find themselves thinking about how to leverage workflow rules by coming up with creative Zoho workarounds, only to end up really frustrated? It feels like whomever designed this product has zero recruiting/staffing industry experience.