App Spotlight: ActiveDEMAND extension for Zoho CRM

App Spotlight: ActiveDEMAND extension for Zoho CRM

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ActiveDEMAND extension for Zoho CRM 


ActiveDEMAND is a cost-effective marketing automation platform. Integrate it with Zoho CRM and keep moving prospects through sales funnel on real-time. Manage drip campaigns, newsletters, appointment scheduling, webforms, and more without switching screens. 

 

 

Business needs 

  • Switching between applications to see what is happening in marketing and sales can be time consuming. 
  • Effective sales and marketing platform integration is vital for seamless process flow and easy collaboration between teams. 
  • And duplicating records from one app to another manually will increase the possibility of human errors. 

 

Solution 


Connect ActiveDEMAND to Zoho CRM and: 

  • Sync leads automatically to Zoho CRM. 
  • Get company insights and other details of the prospects captured through ActiveDEMAND available in Zoho CRM in real time. 
  • Have complete control of your marketing activities and stop drip campaigns from the contact's profile in Zoho CRM once the deal is closed. 

  • Enable sales reps to view marketing engagement directly from contact profiles in Zoho CRM.  
  • Automate engagement, Zoho tasks, Zoho deal stage changes, email sequences, and SMS sequences through ActiveDEMAND to reduce sales agent's workload. 
  • Customizable sync options gives you freedom to choose the amount of data to be synced as per your needs. 

 

Benefits 

  • Improve lead nurturing activities by having the entire history of customer engagement on the page. 
  • The real-time prospect insights gained through marketing campaigns will help your team making better decisions and follow up on potential customers who are more likely to close. 
  • Bridge the gap between marketing and sales teams and grow as an organization.