Can I use merge tags with a conditional clause?

Similar to Mailchimp's "IF / ELSE / ENDIF" functionality, I want to be able to display a sentence with a personalised field only if that merge tag is not empty for the given record.

Is this possible on Zoho Campaigns?

See http://kb.mailchimp.com/article/how-do-conditional-smart-merge-tags-work for how it works on Mailchimp.

Thanks

Phil