Picture yourself at your favourite coffee shop, Bean & Brew. You come by every morning for your usual cappuccino, and occasionally you get an extra cold brew and a muffin or two in the afternoon. Interestingly, Bean & Brew has a new idea of offering a Coffee Pass. You can pay $50 in advance for 25 drinks. Each time you purchase a coffee, the system automatically deducts one drink from your prepaid balance. The goal is to have no wait time at the counter.
Some weeks, you go there every day. You might skip a few mornings at other times. No matter what, you've already paid in full, and you're just taking money out of your balance/credit as you go.
You can immediately add money to your balance if it gets low or runs out. If you have extra drinks at the end of the month, you can even roll them over to the next month. The payment process seems straightforward and clear while giving you full control.
That's the simplest way to explain Prepaid with Drawdown.
The New Reality
Prepaid with Drawdown is quietly gaining ground because people need it in today's world. Businesses that offer AI, machine learning, and cloud services have a unique problem as they slowly move into consumption-based billing. They can't predict how their services will be used. A customer might make a few API requests one week, and the next week, they might process millions of data points or hours of video.
Traditional monthly billing is difficult to maintain. Customers often receive bills they weren't expecting, and businesses have to wait longer for money and take on more credit risk.
That's when Prepaid with Drawdown comes into play.
Customers pay in advance for a set number of credits or usage units. The system automatically takes credits from the prepaid balance every time they use the service, whether it's transcription minutes or an API call. Customers can always see what's left, add more when they need to, and, depending on the provider's policy, roll over unused credits.
It's a model that combines predictability and flexibility. It lets customers control costs while businesses keep a steady flow of cash.
Prepaid with Drawdown in Zoho Billing
Zoho Billing has built-in support for Prepaid with Drawdown billing, which makes it easy for businesses to switch to this new model quickly and easily. This prepaid drawdown will change the game for setting up fair and real-time cash flow if you work in AI services, SaaS, cloud computing, or any other business model that relies on consumption.
This is how it works:
Create prepaid plan or add-on: Define prepaid products so that customers pay for usage credits in advance.
Drawdown Addon: Link usage lets services automatically take credits out of prepaid balances.
Real-time usage tracking: Track usage through Zoho's API or admin console and see the balance change right away.
Manage Overage and Rollover: Set up how overage usage is billed and how unused credit can be rolled over.
Top-Up and Overrides: Let customers add credits in the middle of a billing cycle or change the number of credits when they sign up for a subscription.
Statement and Invoicing: Statement shows the number of credits/units consumed, and it can be invoiced instantly or with the upcoming cycle along with overage charges.
Scenario:
Let's say a cloud storage service offers a safe place for startups and content creators to store and back up their data.
The service provider offers a Prepaid Storage Plan because file uploads and downloads can vary a lot from month to month. Every customer pays in advance for a certain amount of data credits, like 5TB. Zoho Billing keeps track of how much they use every time they upload or download files and takes the same amount out of their prepaid balance.
The service provider also offers a Compression Service, where each GB of compressed data users receive 0.5 GB worth of credit.
Anna subscribes to the prepaid storage plan.
She consumes 800 GB of data on the first day.
Zoho Billing takes 800 GB off their prepaid balance right away, leaving them with 4200 GB.
Anna consumes 100 GB of compressed data, which Zoho Billing seamlessly handles through a drawdown rate and reduces the credit by 50 GB.
Again, on day 10, another 1000 GB was used, leaving Anna with a balance of 3150 GB in credit at the end of the month.
When usage tracking is connected to Zoho Billing in real time using APIs, all of this happens in real time.
Suppose, the balance credit reaches zero, Zoho Billing automatically starts tracking any extra usage as overage. This extra usage will be charged at standard rates on the next invoice or right away if the business chooses to "Charge Now." Also, The service provider rolls over the credits to the next billing cycle to make it flexible and fair.
Key Takeaways
For Customers | For Business |
Pay in advance to avoid surprise bills or missing payments. | Getting paid before services are used will improve cash flow.
|
Keep an eye on the credits you use and your remaining balance right away. | Keep unpaid bills and late payments to a minimum. |
Buy more units whenever you need them to handle a spike in use. | Track how people use your service in real time to optimize service delivery. |
Unused credits can be carried over when policies allow them, so there is no waste. | Overage can be tracked and monetized easily without service interruption. |
I am confident that the next time you use your coffee pass at Bean & Brew, or any other prepaid service, you will realize it is more than just a convenience. It's a small, everyday reflection of how many big data-driven companies are changing how we pay for technology.
The Prepaid with Drawdown model has scope in every business we encounter. We will provide additional use cases in the comments to make it easier for companies to adopt this model logically.
Recent Topics
Empowered Custom Views: Cross-Module Criteria Now Supported in Zoho CRM
Hello everyone, We’re excited to introduce cross-module criteria support in custom views! Custom views provide personalized perspectives on your data and that you can save for future use. You can share these views with all users or specific individuals
Change Currency symbol
I would like to change the way our currency displays when printed on quotes, invoices and purchase orders. Currently, we have Australian Dollars AUD as our Home Currency. The only two symbol choices available for this currency are "AU $" or "AUD". I would
File Field Validation
Hello all, We are tracking our customer NDA agreements in our CRM and have created 2 fields to do so, an execution date field and a file upload field. I want to create a validation rule to ensure that when the execution date field is populated that the
Hide "Section" headers when using a form as a subform in "List view"
When using a form as a subform and setting the "View Type" to "List View" it is not possible to hide the section headers. This can become an issue if I have a section which is not applicable to this subform and I hide the fields within that section and
Super Admin Logging in as another User
How can a Super Admin login as another user. For example, I have a sales rep that is having issues with their Accounts and I want to view their Zoho Account with out having to do a GTM and sharing screens. Moderation Update (8th Aug 2025): We are working
Users Name & Email in Reports
Hi, I would like to show the Users Name from their Zoho Acount in All Entries/Reports as well as the current Account Email. Thanks Dan
Add additional field to quick search results
IN the advanced search, we can add any field to the columns. In the regular search results (before you press enter, there is no option to modify the results. It would be super useful to include a custom field where it currently displays the pipleine
Books API Receiving an Error that Doesn't Make Sense when Creating Credit Note - trying to use 'ignore_auto_number_generation' argument
Hello, I'm working on a newly created routine and I'm getting an error that doesn't make sense when trying to create a new Credit Note. Here is my POST request. Endpoint: https://www.zohoapis.com/books/v3/creditnotes?organization_id=########## Body: {
Bug Report and Suggestions for Improvement in Zoho Applications
Hi Zoho Team, I’d like to report a few bugs and improvement suggestions I’ve noticed while using Zoho products: Zoho Cliq Video Call: The camera sometimes turns off automatically during video calls. This seems to be a bug — please check and fix it. Zoho
Audio/video quality issues with Zoho Meeting – Any roadmap for improvement?
Hi Zoho Team, We’ve been using Zoho Meeting for both internal and external meetings, and unfortunately, the experience has been consistently poor. The video and audio quality are so unreliable that it often renders meetings ineffective—especially with
AI generated meeting notes associated to Account or Deal
As our organization works to improve efficiency we are looking for a solution to leverage AI to generate meeting notes and then add those notes to a CRM record such as an Account or Deal. I see Zoho has a Notebook AI offering that talks about the ability
Need Help: Updating Related Records via Subform Entries in Zoho Creator
Hi everyone, I’m trying to set up a workflow in Zoho Creator where each row in a subform updates related records in another form automatically. Here’s the situation: My main form (e.g., “Receipts”) contains a subform where each row selects a related record
What is Resolution Time in Business Hours
HI, What is the formula used to find the total time spent by an agent on a particular ticket? How is Resolution Time in Business Hours calculated in Zohodesk? As we need to find out the time spent on the ticket's solution by an agent we seek your assistance
Zoho Desk - Community - Customer Portal - Description Field UX Improvement
Hi Zoho Desk Team, As a prolific user of Zoho Cares Community, I find it very frustrating that I cannot increase the size of the Description box (this one which I am typing this message). Many apps with multi line text fields have a small handle in the
Add the same FROM email to multiple department
Hi, We have several agents who work with multiple departments and we'd like to be able to select their names on the FROM field (sender), but apparently it's not possible to add a FROM address to multiple departments. Is there any way around this? Thanks.
Can I change the format of the buttons in the email templates?
Hi all! We have been working hard trying to brand our email templates, and have some way to go yet. One of the things we can't seem to edit is the green ${Cases.CUSTOMER_PORTAL_BUTTON} button and the font of the View Ticket text. Is there any way of doing
Introducing parent-child ticketing in Zoho Desk [Early access]
Hello Zoho Desk users! We have introduced the parent-child ticketing system to help customer service teams ensure efficient resolution of issues involving multiple, related tickets. You can now combine repetitive and interconnected tickets into parent-child
I NEED MORE CUSTOM FIELDS!!!
Why can I only have 60 custom fields! It's not enough. I want another 100 extra custom fields to do what's necessary for my business! I'm sure I can't be the only one with this problem!!! How hard would it be to fix this? Just fix it for me please at least!
Call transcrition working for ringcentral?
I don't see anything about what telephony providers can be used. The Zoho support person A said that RingCentral isn't supported. Zoho support person B said that it works, just make sure the call recording link works. Excellent instructions here: Call
Zoho Analytics - Feature Request For Time Based Data Source Fetch
Hi Analytics Team, I have a client using Zoho CRM and they want a weekly report at 4:30pm every Friday, emailed to the sales team showing a pie chart of Closed Won Deals for that week. This is easy to achieve in Analytics but not so easy to ensure the
Zero Personalization of the File Sharing Experience
By now (2025) this is the maximum level of personalization available for a Zoho sharing link. We gently asked Zoho if we could modify at least the background, and they replied that it cannot be customized. We're truly disappointed – and surprised every
Lead to Contact Conversion with multiple email address fields
We are a B2C business with a strong repeat cycle, and as such it's not uncommon for customers to use multiple email addresses with us. We have both our Contacts & Leads modules set up with 3 email fields. (Primary Email / Secondary Email / Historic Email)
Introducing Dark Mode / Light Mode : A New Look For Your CRM
Hello Users, We are excited to announce a highly anticipated feature - the launch of Day, Night and Auto Mode implementation in Zoho CRM's NextGen user interface! This feature is designed to provide a visually appealing and comfortable experience for
Does Thrive work with Zoho Billing (Subscriptions)?
I would like to use Thrive with Zoho Billing Subscriptions but don't see a way to do so. Can someone point me in the right direction? Thank you
Resizing a Record Template Background Inage
Hi everyone, I have an issue which I can't seem to resolve: Basically, I'm designing a record template in certificate form. I've specified A5 landscape. I've set my background image the same dimensions with total pixels at 443,520. Whatever I try, when
Exporting Charts from ZohoCRM
Hi...I'm relatively new to ZohoCRM, but very happy with it so far. I have all my leads and potentials accurately entered, and like the reports that I can view, with charts at the top of the data. But when I export the data, I'm receiving only the data, whether I export as excel, csv or pdf. How can I export both the chart and the data? In case it makes a difference, I'm using the free version right now. I tried researching the other editions to see if a paid version of the software offered the ability
Zoho CRM - Scheduled Reports Which Contain Chart
Hi Zoho CRM Team, I'm requesting that the Report Export and Scheduling feature be enhanced to include a chart, if one has been created on a report. At the moment I have a report which shows Sales This Week by Deal Owner and a pie chart at the top of the
Show price book list price
When using price books, once you add products to the price book in the Products related list you can display the Unit price which is the default list price; however, there is no option to show the price book list price. To see the price book list price
Zoho FSM API Delete Record
Hi FSM Team, It would be great if you could delete a record via API. Thank you,
"Authorize to Access Your Account"
Hi, I'm trying to log into cliq on my phone but I can't. It says "Authorize to access your account - Verify your identity to access your account using oneAuth credentials", and asks for a password. I tried maybe 100 different passwords and nothing works.
Automatically Update Ticket Status in Zoho Desk Based on Actions in Zoho Projects
Hi Zoho Desk Team, Hope you’re doing well. We’re using the Zoho Desk–Zoho Projects integration to manage tasks related to customer tickets, and it works well for linking and tracking progress. However, there are a few important automation capabilities
All new Address Field in Zoho CRM: maintain structured and accurate address inputs
The address field will be available exclusively for IN DC users. We'll keep you updated on the DC-specific rollout soon. It's currently available for all new sign-ups and for existing Zoho CRM orgs which are in the Professional edition. Managing addresses
sms long credits
I’m trying to purchase Long Code credits so I can send SMS campaigns to my contacts. However, when I click the “Buy Now” button, the page appears blank and doesn’t load any purchase options. Could you please assist me in purchasing the Long Code credits
Whatsapp Limitation Questions
Good day, I would like to find out about the functionality or possibility of all the below points within the Zoho/WhatsApp integration. Will WhatsApp buttons ever be possible in the future? Will WhatsApp Re-directs to different users be possible based
Tip #48- Power Your AI Workflows with Zoho Assist on Zapier’s MCP- 'Insider Insights'
We’re thrilled to announce that Zoho Assist is now part of Zapier’s Model Context Protocol (MCP), bringing remote support automation right into your AI ecosystem. What is MCP? The Model Context Protocol (MCP) is Zapier’s new framework designed to connect
Insert Cookie Policy in Zoho Sites
Hello, i need to insert a banner on my site because i'm in Italy so i have to respect EU laws for Cookie Policy and Privacy Policy. I see that i need to insert a code in <head> section of my site to show a banner/popup with cookie info. How i can do this? Thank you Luca
Nimble enhancements to WhatsApp for Business integration in Zoho CRM: Enjoy context and clarity in business messaging
Dear Customers, We hope you're well! WhatsApp for business is a renowned business messaging platform that takes your business closer to your customers; it gives your business the power of personalized outreach. Using the WhatsApp for Business integration
Marketing Tip #1: Optimize item titles for SEO
Your item title is the first thing both Google and shoppers notice. Instead of a generic “Leather Bag,” go for something detailed like “Handcrafted Leather Laptop Bag – Durable & Stylish.” This helps your items rank better in search results and instantly
Customer Parent Account or Sub-Customer Account
Some of clients as they have 50 to 300 branches, they required separate account statement with outlet name and number; which means we have to open new account for each branch individually. However, the main issue is that, when they make a payment, they
Forced Logouts - Daily and More Frequent
In the last month or so, I've been getting "power logged out" of all of my Zoho apps at least daily, sometimes more frequently. This happens in the same browser session on the same computer, and I need to re-login to each app separately after this happens.
Next Page