WooCommerce Integration: Drive Sales with Zoho Marketing Automation

​

We’re thrilled to announce a powerful update to the Zoho Marketing Automation WordPress plugin with WooCommerce integration! This enhancement enables new possibilities for businesses running online stores using WooCommerce, empowering them to merge seamless marketing strategies with e-commerce operations.

What’s New?

Previously, our WordPress plugin offered tools like the Web Assistant and signup forms to help you engage with your website visitors. Now, we've significantly expanded its capabilities with:

WooCommerce Integration:

• Seamless Data Sync: Automatically import customer data, order details, and customer segments into Zoho Marketing Automation for a comprehensive view of your audience.  
• Targeted Campaign Automation: Launch automated emails for cart abandonment, post-purchase follow-ups, or personalized product recommendations based on buying behaviour.  
• Purchase-Based Segmentation: Create dynamic lists using purchase data to deliver hyper-relevant promotions or loyalty programs.  
  
• ​ROI Measurement: Measure how marketing efforts directly impact sales by linking campaigns to WooCommerce transactions.  
  
  

Signup Forms:

• Effortless Lead Capture: Capture leads directly on your WordPress site with high-converting signup forms.

• Customizable Design: Design beautiful, brand-aligned forms to match your website's look and feel.

• Easy Embedding: Embed forms anywhere on your site effortlessly using simple shortcodes.

• Automatic Lead Sync: Captured leads sync automatically to Zoho Marketing Automation for immediate follow-up.

• Visibility Control: Easily control form visibility with a simple on/off toggle.
  
  

​

Web Analytics:

• Visitor Behavior Insights: Gain powerful insights into how visitors interact with your website.

• Engagement Tracking: Track time spent on pages and engagement patterns across your site.

• Granular Tracking: Track all pages, specific content, or designated categories for detailed analysis.

• Time-Based Analysis: Implement time-based tracking to focus on specific periods or new content.

• Instant Activation: Activate or deactivate website tracking instantly from your WordPress dashboard.
  
  

Why this matters to your WooCommerce store

For every WooCommerce store owner, this integration represents a significant step towards unifying your marketing and sales efforts. Imagine the possibilities of automatically nurturing new customers with tailored content after their very first purchase, or re-engaging shoppers who have left items lingering in their cart, all happening automatically.

By leveraging real-time, actionable data from your WooCommerce store, you can craft highly personalized and effective marketing campaigns that are proven to drive conversions, significantly boost customer retention, and ultimately maximize your roi. This integration empowers you to move beyond generic marketing and create meaningful connections with your customers that translate directly into business growth.

Enhanced Capabilities, Simplified Workflow  

Setting up is effortless—activate the integration within your WordPress dashboard and watch your store and website data flow into Zoho Marketing Automation.

Quick and easy plugin installation

• From your WordPress dashboard, navigate to Plugins > Add New.

• Search for "Zoho Marketing Automation" and click Install Now.

• Click Activate.

We are confident that this powerful WooCommerce integration will be an invaluable asset for your business, enabling you to build stronger customer relationships, drive more sales, and achieve your e-commerce goals.

Happy marketing!

Best regards
Zoho Marketing Automation Team

• Topic Participants

• Moncy Samuel

  

• Paulina J.

• Jeshua Chinnappan Edward

  

• Sticky Posts

• Marketer’s Space - Automating CRM Actions with Journeys – Part 2

  Hello marketers! Welcome back to another post in Marketer’s Space. In our previous post, we explored how CRM actions in Journeys help marketing and sales teams work together by nurturing CRM leads and pushing only engaged prospects back to sales. If you

• Introducing automation and utility conversations in WhatsApp marketing

  We’re excited to announce the addition of two new features to our WhatsApp integration: Automation and Utility conversations. These enhancements will allow you to streamline your marketing efforts and engage with your customers more effectively by automating

• Tip of the week 02 - The art of 'seeing' your leads

  What's the last page that your lead visited before signing up for your brand? What was the page that first convinced your lead to explore more about you? Where are your leads coming in from? Well, these are some perennial questions today's marketers live upon. And, knowing the answers to these questions is crucial, considering the vitality of leads in every business. In the journey of finding lead opportunities, it's important to understand that every detail about a lead is useful. While the channels

• Zoho Marketing Automation Update: Topics, Contacts, and List Management

  At Zoho Marketing Automation, our highest priority is making it easier for you to use our product to accomplish your business goals. With that in mind, we are updating three of our pivotal features: Topic, Contacts, and List Management.   These existing

• Important: Zoho MarketingHub is now Zoho Marketing Automation

  Hello Everyone,   We hope you all are doing well. We'd like to notify you that we have rebranded Zoho MarketingHub to Zoho Marketing Automation. We'll discontinue using the term "MarketingHub" from May 26, 2021. However, there will be no changes in the

• Recent Topics

• Zoho Commerce

  Hi, I have zoho one and use Zoho Books. I am very interested in Zoho Commerce , especially with how all is integrated but have a question. I do not want my store to show prices for customers that are not log in. Is there a way to hide the prices if not

• PROBLEMA AL CONECTAR EL DOMINIO

  hola buenas tardes hoy estoy tratando de crear mi registro y no me deja conectar el dominio  me dice que el dominio ya está vinculado a una cuenta y la verdad no tiene conectado el dominio a ninguna cuenta  tengo acceso al hosting y cpanel que se compro pero al revisar los dns estan apuntando al mismo hosting del panel  del proveedor del domini ... como hago para poder crear la cuenta con ese dominio, incluso cree un registro pero no  me deja vincularlo el dominio es integrasoft.co agradezco me ayuden  

• Delay in delivery of emails

  I'm experiencing random delays for emails sent from Zoho account. Headers show that the message reached mx.zohomail.com almost instantly, followed by a delay of anywhere from 3-15 minutes (and counting). Please confirm whether this is a system-wide

• Zoho Mail not working. Constant OTP

  Firstly, my emails have been playing up for over a year. They are struggling to send and I have to press Send a few time to make them going. They mostly hover with a loading note saying Sending. I emailed Zoho and they got it working, but now it is doing

• Zoho Mail Storage Usage Discrepancy – Incorrect Storage Reporting

  Dear Zoho Support Team and Community, I previously raised a concern about inaccurate storage usage reporting in Zoho Mail but did not receive a clear or satisfactory response. To investigate further, I meticulously calculated the storage used by all folders

• Announcing 12 new connectors in Zoho DataPrep

  We’ve just made data management even easier - Zoho DataPrep now supports 12 new external connectors to help you build more robust, scalable ETL pipelines. Why it matters: ✅ Broader data access ✅ More automation, less manual work ✅ Smarter pipelines, better

• What Is ZOHO-Workplace? Why was I charged?

  Hi, Today my PayPal account was charged $12.72 for ZOHO-Workplace. The transaction ID is 15S32484H3826544W. What is this charge for? It is the first time I am seeing it.

• Building a custom site

  do we have an option in Zoho to build custom sites like adding custom functionalities? want to make a site like https://trackscourier.com/jnt-tracking-ph/. Is it doable? Please assist.

• Missing Payload Details

  Hi All, Does anyone know how to fix missing webhook payload data in the next step of the flow? Payload comes into the webhook -- All details here When i go to use the webhook data in the next step -- the majority of the payload data is missing

• Numeric options in Decision

  Zoho really needs to add options for numeric comparisons in the Decision action. These are the ones that should be implemented: Greater than Less than Greater than or equal to Less than or equal to Equal to (although this is actually handled already)

• Supercharge your VoC analyses with data from anywhere: Modules are now sources for VoC

  Dear customers, We hope you're well! Your customers talk about your brand, praise your service, criticize your offerings, or promote your business—literally from anywhere on the internet—and it has become strategically necessary to factor in all possible

• Nouveautés Zoho Flow - Intégration SAP S/4HANA et SAP HANA

  Bonne nouvelle! Deux applications très attendues dans la galerie d’intégrations de Zoho Flow sont désormais disponibles : ✨ SAP S/4HANA ✨ SAP HANA Que vous gériez des opérations d’entreprise ou des systèmes de données, ces intégrations vous permettent

• Record/edit view to pop-up simultaneously with button click from report of a different form

  I have two forms: Form A & Form B. Form B contains all of the same fields of Form A, plus a few additional fields. I've created a button in the report view of Form A that creates a new record in Form B and populates all the applicable fields, (I've posted the code I used below), but visually nothing happens on the screen. If I want to finish filling out the remaining fields in Form B, I have to navigate to the report and open the record. How do I get this new record to just pop-up when I click the

• How to get NSE/BSE Stock Prices in Zoho sheets?

  I've been looking for a function that provides me with the NSE/BSE listed stocks price in Zoho Sheets like GOOGLEFINANCE in Google sheets, but I found none. Please help if there is any way to het stock prices?

• INVOICE DONT HAVE AN INCOME ACCOUNT FIELD TO POST TRANSACTIONS

  INVOICE DON'T HAVE AN INCOME ACCOUNT LIKE THE EXPENSE ACCOUNT FIELD IN THE EXPENSE MODULE. PLEASE CAN YOU TELL ME WHAT TO DO TO ADD THIS FIELD AND FUNCTION TO POST IT TO THE RIGHT INCOME ACCOUNT. THANK YOU VERY MUCH

• Error in Deluge script, but all should be OK

  I get an error when using the following deluge script (sensitive info changed with ***). This script should parse a projectnumber out of the subject or body text and put it in a custom field of the ticket. The error: Validation failed for the condition

• Problems with clipboard paste into ticket comments

  Problem as title. Using Chrome get to paste contents of clipboard but submit gives 'you've exceeded the character limit of 30,000 for this comment' irrelevant of actual number of characters. Edge just pastes txt 'undefined' irrelevant of actual contents of clipboard All other areas of Zoho desk work fine with clipboard paste (i.e. new ticket description) it's just comments on existing tickets that seem to have problem. Was all working fine until early yesterday (14th) Client is Windows 10 Pro 1803

• Mapping Issue

  since, Tickets are already mapped with the Requestors and when we map Requestors with Organization, then Tickets are not visible under that Organization. Kindly solve this issue.

• New features and improvements in Desk's integration with Zia powered by GPT 

  Hi everyone, We’re pleased to announce several new enhancements in Zia Powered by GPT integration. These updates bring more customization options, improved response generation, and additional language support. Below is an overview of the enhancements

• Painéis do Zoho CRM ajudam na Gestão Comercial?

  A gestão do departamento comercial é uma questão fundamental para qualquer empresa. Uma boa gestão proporciona previsibilidade, alinhamento e melhores resultados. Acredito que todos que adquirem uma plataforma de CRM buscam uma gestão ágil e eficiente

• Adding transferwise.com as an online payment method

  Hi, I am not a fan of using Paypal or google pay, can we look at introducing transferwise.com as a payment method as i think it will work better in the corporate world. https://transferwise.com/ Cheers

• How to Bulk-Update Sales Orders in CRM

  Hi - I need to bulk update existing sales orders with dates from our ERP of when the sales orders were created. I made a date field on the Sales Order module where I want to insert that data. I can't Mass Update because I am not updating the fields to

• How do mass change start date and end date?

  You can mass do everything else, so maybe I'm missing something. But if I have a bunch of tasks and want to assign multiple tasks within a date set, how do I do that without doing them one by one?

• Announcing New Features in Trident for macOS (v.1.2.0)

  Hello Community, Trident for macOS has quite a few new features that will improve your business email communication. Let's take a quick look at them. Creating templates Earlier, you could save email drafts as templates in Trident. With the current update,

• Products in time entry

  Morning, Is there a way to add the product field to the time entry layout? Giving us the ability to identify a product per time entry. Thanks Rudy

• Zoho.eu and U.S. Cloud Act? Can U.S. request Zoho.eu data?

  Given the current political situation in the U.S. and possible near future implications for data privacy and security, I am curious about Zoho’s obligation to comply with the U.S. cloud act or other U.S. requests for private customer information from

• Zoholics Europe Awards

  We're excited to announce that at this year's Zoholics events across Europe, we're holding customer awards for the first time ever! This is your chance to shout about the amazing things you've created, connected, or achieved with Zoho's developer application!

• Why "balance due" for the VOIDED INVOICE is not zero?

  We wonder why the "balance due" for the VOIDED INVOICE is not zero? For example our case, we issued invoice for a client for MYR1000, then after client request for cancellation. Client haven't make payment yet. So we marked the invoice as void. We think

• Format handling error

  Hi, I'm having an issue when merging a document using a custom function when with decimal numbers. In my template preview, it's seems correct ,but when I do the merge and attach the file to a record, all types of docs aren't displaying the number correctly.

• Announcing New Features in Trident for macOS (v.1.20.0)

  Hello everyone! Trident for macOS is here with interesting features and enhancements to elevate your workplace communication and productivity. Let's take a quick look at them. Change the "From" email address easily. When composing or replying to an email,

• Announcing new features in Trident for Windows (v.1.27.6.0)

  Hello Community, Trident for Windows is here with exciting new features to elevate your email communication. Let’s dive into what’s new! View and manage .pst files. A .pst (Personal Storage Table) file is an Outlook Data Storage file format for storing

• Email limit reached

  I'm assessing whether zoho crm will work for our startup, however I tried to send emails to my leads and after 12 emails got the notification that email limit has been reached. That is ridiculously low. Whats wrong and how can you fix that. I am still

• Importing Into Zoho CRM

  Do you have a list in Excel that you would like to import into Zoho CRM? If your administrator has not restricted your ability to import, the process is fairly easy to accomplish, but understanding the options can make everything go smoother. First you may need to prepare the spreadsheet Remove any extra rows from the top of the spreadsheet, like titles or blank lines. Row 1 should be the column headers. Row 2 should be where the data starts. Make sure that there is a column for any required fields

• Analyze the Name of the Deal Owner and Created by

  I need to display the Name of the User who created a deal and the Deal Owner. Since both fields are lookups to the same table (Users), it defaults to the user record of the Deal Owner and I cannot display the name of who created it. I can generate the

• Date Import Problems

  I'm trying to import products from csv/xls files, but I can't get the Sales Start Date field to import. I know the import is working because all the other information is imported, but the Sales Start Date field is left empty. I think it must be a format

• Canvas and Related lists

  Hi, As much as I like canvas, when adding in a asection with related lists,it doesnt mimic the same functionality as the standard view within the CRM e.g left hand panel will show the module and total number of records. Is there a way of indicating this

• New Search Function

  Hey Team, The search function updated in our CRM about a week ago, so I assume it was an automated update across Zoho. It no longer displays leads/deals etc in Chronological order so that the most recently created or updated is the first to display which

• Problem with the "Search" function

  Hi, I've been using Workdrive for a few days and lately, the files I added in Workdrive don't appear in the search. It looks like my latest files aren't indexed. Are you aware of this issue ? 

• [Webinar] Deluge Learning Series - AI-Powered Automation using Zoho Deluge and Gemini

  We’re excited to invite you to an exclusive 1-hour webinar where we’ll demonstrate how to bring the power of Google’s Gemini AI into your Zoho ecosystem using Deluge scripting. Whether you're looking to automate data extraction from PDFs or dynamically

• Getting error "invalid warehouse_id" when trying to update any transaction in Zoho books

  I got a message from Zoho saying that the Warehouse and Branch has been merged into one category "Locations" Once I migrated to this setup I was no longer able to edit any invoice / create creadit notes - got an error saying "invalid warehouse_id" I never

• Next Page