Social Media Calendar and Zoho Project

Social Media Calendar and Zoho Project

Does anyone have the best approach to managing multiple social media calendars within or around zoho projects?

I can use Google Docs to hold a 6 week schedule. I am less concerned about tracking employee's time as I am having a visual of the social projects for clients. 

What if we  use iCalender sync  to create  editorial project calendars in Google Calendar?