How to link fields between account and ticket?

How to link fields between account and ticket?

I hope this is a quick question. I have added a new field for accounts called 'account standing'. In ZOHO CRM there is a way to map a field to another area of the system. Basically I want the Ticket owner to be able to see the account standing of the account when a new ticket comes in. This can just be a display if they can support or not support the customer. 

Any help on how this might work or how to link the fields would be great,

Thankis