A decade ago, we started Zoho Social with a simple vision: to make social media management easier, smarter, and more impactful for your business. What began as a small idea has grown to a powerful platform that helps businesses across the globe reach their audiences through the most popular social media networks.
Over the years, we've managed to adapt to changing trends and the ever-evolving social media spectrum according to various industries. From our very first customer to our now-thriving community filled with people, this journey wouldn't have been as easy and fun without you, our beloved users.
From then to now
- Launched in 2015 with a core focus on publishing and scheduling; broadened further into monitoring and social listening, measuring performance, AI-powered writing for social media, and collaborating with peers and customers

- Expanded from four to 14 social media channels

- Grew from our first sign-up to 700k+ sign-ups

- Processed and published 100 million+ posts with more than 24k posts published or scheduled in a day and 10 million+ messages

- Evolved from a passionate team of eight who planted the seed to a dynamic family of 55, carrying our vision forward.

Our top 10 features from the past 10 years
2015: Launch of Zoho Social
Zoho Social was launched with publishing, scheduling, collaborating, and performance analysis features. Further, in the same year, more features like bulk scheduling were introduced to make it easier for businesses to handle their social media channels and engagement while they're away.
2016: Addition of Instagram and integration with Zoho CRM
Instagram, one of the most popular social media channels being used by businesses, was added to Zoho Social. Brands started leveraging this space to be a part of a visual storytelling experience and connect with their customers and prospects.
The first ever method to track the ROI from social media marketing efforts was introduced on Zoho Social through the Zoho CRM integration. The process of lead generation and measuring output became easier via automation and defining rules for lead forms and social media interactions.
2017: Zoho Social for agencies
Zoho Social for agencies – a new edition of the product – was introduced, catering to agencies handling the social media accounts of multiple clients. With Social, agencies could use bulk-scheduling, lead generation automation, and advanced analytics to handle their clients' data efficiently and deliver better results without the chaos.
2018: Zoho Social's integration with Zoho Desk and the introduction of Google Business Profile
Zoho Social's integration with Zoho Desk took customer service to a whole new level. Being able to convert social media mentions and queries from customers directly into tickets helped businesses bring their support and marketing teams together on one platform, while ensuring that not a single query was missed.
Google Business Profile was added to Zoho Social, helping businesses onboard their listings and stay competitive in their local market. Reviews and questions could be monitored and answered easily, providing more credibility and assurance to customers and prospects.
2019: Improved analytics dashboard
The entire Reports dashboard was re-imagined with advanced individual cards for specific networks. Customized dashboards could be built with a dynamic date range, and they could be shared and scheduled to be sent out regularly to members of the team or clients. These analytics gave businesses and agencies a holistic view of how their social media channels are performing, and gave them chances to improve wherever required.
2020: UI enhancements to make the tool look more engaging and user-friendly
As the world was battling to survive through some of the worst times we'd all faced, Zoho Social was being fine-tuned to help businesses easily go remote without any hassle. With the motive to brighten things up and make it easier to navigate, Social was made more colorful while drop-downs and re-arrange options were introduced to allow quick shuffling between brands and channels.
2021: Introduction of Canva and YouTube
Designing social media posts became a lot more interesting with the introduction of Canva. With its numerous templates, graphics and add-on elements, Canva on Zoho Social made it easier for businesses to design their images and share them instantly to their social channels.
With video content being consumed excessively by consumers, YouTube was added to Zoho Social for businesses to leverage the trend and make their channels more engaging. The analytics helped businesses understand how their videos were being received and improve their strategy to hold their customers' attention for a bit longer.
2022: Addition of Pinterest, TikTok, and Image editor
As social media consumers kept growing, so did the channels. Zoho Social kept up with the pace and introduced Pinterest and TikTok for businesses to widen their horizon and reach a vast audience with diverse content tailor-made for each social platform.
Image Editor was introduced to edit and make images enhanced and suitable for all the supported social channels.
2023: Zia's integration with OpenAI and introduction of Mastodon and Inbox
With AI-driven enhancements and technology taking the lead, Zoho Social introduced the OpenAI integration. With this, users could make use of Zia, the AI-powered writing assistant, to help generate content for their channels.
Mastodon started gaining popularity as the decentralized platform that would help businesses create and nurture a community, so Zoho Social swiftly added this to the list of channels to make the job easier.
Inbox, a single dashboard to manage and respond to all interactions across all social media channels, was introduced. Brands would never miss any single mention because of the assignment rules and priority levels that could be added to each interaction.
2024: Introduction of Threads, WhatsApp, and Telegram
Threads, WhatsApp, and Telegram business accounts were introduced on Zoho Social, taking the list of channels supported to the current number of 14. This made Zoho Social bigger, better, and a one-stop solution for businesses to take care of all their social media needs.
What's next?
The next decade is all about automation, better audience insights, and integrations that simplify your social media management. We’re working on exciting new features that will help you scale, engage, and grow your brand like never before.
We'd like to thank you immensely for being a part of our incredible journey and this community! Your support, feedback, and trust have helped shape Zoho Social into what it is today. We hope to have you with us in the journey ahead.
Thank you
Zoho Social
Recent Topics
Customer Grouping
Hi, how can I group multiple customers into single group. So that I can have idea of accounts receivables of all the customers in single group. Like if there are multiple subsidiaries of same company we have having a business with, and want to view the
Two currencies
More and more I am finding that internattional payments' fees are unpredictable. I would like, on my invoices that are in a foreign currency (eg. USD$ or EUR€) for there to be a GBP£ TOTAL display alongside the invoice's currency total. This would make
GST Slabs Redefined: Stay Compliant Using Zoho Books!
Hello Everyone! The Government of India is rolling out new GST rates, a major reform aimed at simplifying the current tax structure starting 22 September 2025. GST will move from four slabs (5%, 12%, 18%, 28%) to two main slabs (5% and 18%), plus a special
Need Inactive accounts to be visible in Reports in Zoho Books
I N=need Inactive accounts to be visible in Reports in Zoho Books to do recons of the accounts but when i see the same they are not visible in the Accountant - Account Transactions report
Edit item custom fields
Getting this error : Transactions have been created with the custom field. Hence it cannot be deleted. Not trying to delete it, just trying to change which modules to show in or to not show at all in transactions !
Zoho Books - How to Invoke a Custom Function in Schedulers
We have multiple schedulers that send emails to customers in batches. Currently, we are maintaining the same code across several schedulers. Is it possible to use a custom function inside a scheduler script? If yes, how can we invoke the custom function
Use Zoho Books to bill for work done in Zoho Desk??
I'm trying to see if something is possible (and if yes, how). We use Zoho One to manage our business. We have a lot of clients that will put in a ticket (via portal) to have work done. Out techs will pick up the ticket, do the work, and then log the time
Zoho Finance Suite - Customer Custom Tabs - Dynamic Link
Hi Finance Suite team, When creating a Custom Tab for a Client Portal, there is no option to add dynamic parameters. This would be very helpful for adding Zoho Analytics dashboards which can be dynamically filtered through the URL to only show information
Modular Permission Levels
We need more modular Permissions per module in Books we have 2 use cases that are creating problems We need per module export permission we have a use case where users should be able to view the sales orders but not export it, but they can export other
Blueprint or Validation Rules for Invoices in Zoho Books
Can I implement Blueprint or Validation Rules for Invoices in Zoho Books? Example, use case could be, Agent confirms from client that payment is done, but bank only syncs transactions tomorrow. in this case, Agent can update invoice status to done, and
Feature Enhancement Request – Text Formatting Options in Item Description (Zoho Books/Quotes Module)
Dear Zoho Development Team, Greetings from Radiant360 Integrated Technical Services LLC. We would like to bring to your attention a functional limitation we've encountered within the Item Table / Quote Description section of Zoho Books (and Zoho CRM Quotes).
Bank Receipt Catagorization
Hi, how can I match a bank deposit to multiple customer's invoices ? For e.g. A single person paid to us on behalf of different five customers. I need to keep the separated invoices for each customer
Payment on a past due balance
Scenario: Customer is past due on their account for 4 months. We suspend their billing in Zoho books. Customer finally logs into the portal and enters a new credit card. We associate that cardwith their subscription, which will permit the card to be used
How to export all line-item descriptions for a specific item in Zoho Books?
I am trying to audit a specific item (“Item X”) that has been invoiced multiple times with different line-level descriptions. Here’s the situation: I am using Zoho Books (Professional). Each invoice may contain the same item but with different descriptions
List of hidden features
Hi Friends, I had another support chat today and low and behold the feature that I wanted just simply needed to be "enabled". I thought I'd share, and maybe see if others had some similar experiences. 1. This one is from 5 ish years ago. I asked if there
How to change a BAS that has been filed
I have discovered that a group of expense transactions were accidentally placed in a asset account rather than an expense account. As a result I need to adjust the transaction and consequently most of my BAS to correct the error. Because the BAS have
How to Export PDF with a custom Template
I need to export Sales Order with a Custom Template I have created How can I do it? I see an API to export the PDF but how can I choose which template to choose to generate the PDF
Associate email with a potential or project.
I have a pivotal requirement to associate emails from various suppliers (contacts) with different potentials or projects, on an email by email basis as they come in. This question appears to have been raised before but I cannot find a definitive yes "it can be done". Could anyone please tell me, yes or no. If the later I can stop wasting time and look at alternative crm systems. I would love not to have to do this. Thanks in advance.
Function with Search Records was working until a few weeks ago, around when "Connected Records" was released
I have a custom function that has been running for nearly a year now, which suddenly stopped working around the time Zoho released the "Connected Records" update. The function is no longer finding the record using the searchRecords function. I've changed
Is CRM On Premise available
Hi Zoho team, Can you please let me know that CRM Zoho is available for On Premise as well? Thanks, Devashish
How to sync from Zoho Projects into an existing Sprint in Zoho Sprints?
Hi I have managed to integrate Zoho Projects with Zoho Sprints and I can see that the integration works as a project was created in Zoho Sprints. But, what I would like to do is to sync into an existing Zoho Sprints project. Is there a way to make that
Online Assessment or any aptitude test
This video is really helpful! I have one question — if I share an assessment form link (through email or with the application form on my career page), how does Zoho Recruit evaluate it? Can a candidate use Google or external help while taking the test,
Incoming Threads Report
From data to decisions: A deep dive into ticketing system reports Customers raise questions and issues through multiple channels, such as email, chat, or tickets. To monitor the number of queries received on a specific day from each channel, leads can
Conditional layouts - support for multi-select picklists
Hi, The documentation for conditional layouts says the following: "Layout Rules cannot be used on the following field types: Auto Number Lookup Multi Select Lookup User Lookup Formula File Upload Multi Line" I have a custom module with a multi-pick list
How to apply customized Zoho Crm Home Page to all users?
I have tried to study manuals and play with Zoho CRM but haven't found a way how to apply customized Zoho CRM Home Page as a (default) home page for other CRM users.. How that can be done, if possible? - kipi Moderation Update: Currently, each user has
Cloudflare Turnstile is now available in Zoho Forms!
Hello form builders! We have added a new layer of protection to help you keep your forms free from bots. Instead of forcing users to prove they are human, Cloudflare Turnstile quietly checks browser signals in the background. Your real users glide through,
Power of Automation :: Unique Task & Issue Prefix Format and Sequencing Rule
Hello Everyone, A custom function is a software code that can be used to automate a process and this allows you to automate a notification, call a webhook, or perform logic immediately after a workflow rule is triggered. This feature helps to automate
【Zoho CRM】キャンバス機能のアップデート
ユーザーの皆さま、こんにちは。コミュニティチームの藤澤です。 今回は「Zoho CRM アップデート情報」の中から、キャンバス機能のアップデートをご紹介します。 目次 グリッドについて フォーム表示のタブについて 1. グリッドについて ビジュアルデザインは細部の調整に手間がかかりますが、キャンバスのグリッドを使えば要素を整理し、バランスよく配置できます。 画像やデータなどの要素をグループ化せずに簡単に配置できます。 余白を調整することで、要素間の視覚的なバランスを保つのに役立ちます。 「表示切り替え基準の幅」を設定すると、デザインをレスポンシブに調整できます。
Deleting unwanted ticket replies
Hello, In a Zoho Desk Ticket thread, sometimes one of the recipients has auto-reply activated. This creates a new message in the Ticket thread that not only pollutes the thread, but most importantly cannot be replied properly because usually auto-reply e-mails don't do "reply all", so the other recipients are not included. I want to delete such a message in the Ticket thread. I searched the help of Zoho Desk, but only found a way to mark as Spam (https://help.zoho.com/portal/kb/articles/marking-support-tickets-as-spam)
Issue: Ticket Export Does Not Include Ticket Threads
Dear Zoho Desk Support Team, I hope you’re doing well. I wanted to bring to your attention that the current ticket export feature in Zoho Desk does not seem to include the ticket threads or conversation history. When exporting tickets, only the summary
Ability to Set Client Name During Portal Invitation
Hi Zoho Team, We would like to suggest an important enhancement to the Zoho Creator Client Portal functionality. Zoho Creator recently introduced the option to set a client’s display name in the Client Portal settings, which is very helpful for creating
スマホでキャンペンメールを見ると正しく表示されない
キャンペーンのメール(HTML)を作成しましたが、スマホ表示に切り替えると正しく表示されません(添付参照)過去に作成したキャンペーンでは特に意識してませんでしたが、問題なく表示されていたようです。うまく表示される場合とされない場合の違いは何でしょうか?
Zoho Calendar Integrated Into CRM?
I've searched around the forums but couldn't find anything addressing this . . . Is there a plan to integrate Zoho's stand alone calendar solution into Zoho CRM? The CRM calendar does an OK job but is very basic and the Zoho calendar is great, but I've only figured out to subscribe to my CRM calendar within ZCalendar - there is no 2-way sync. My preferred solution would be for ZCal to become the default calendar/event solution within Z CRM. Is this on the roadmap? Thanks
Can I Create Different Page Layouts Based on a Specified Module Pick List Field
I am trying to work out how to create different page layouts based on a specified module pick list field value, like the Salesforce feature where you can define multiple record types and then create custom page layouts for each record type. This is a super important feature as for almost all the modules we are using (Leads, Potentials, Accounts) we need to be able only show fields relevant to the record type. E.g. We need a very different page layout for a consumer lead Vs a commercial lead, same
Scheduling Tasks in Relation to Project End Date
I use Zoho project to help manage tasks that relate to a number of specific business events that take place. I would like to be able to have my project end date be the date of the event and then work "back" from that date to say... Add a task 2 weeks before the project end date to remind me to XYZ. Does anyone know if there is a way to base task timings back from a project due date rather than a project start date?
Notes of Tasks in Zoho CRM
Hello, Is there a way to filter the Notes that appear on a Task to only show the notes related to that specific Task and not display all the Notes of the objects related to that Task (Accounts, Contacts, Deal, etc). In essence, our team struggles to understand
Passing the CRM
Hi, I am hoping someone can help. I have a zoho form that has a CRM lookup field. I was hoping to send this to my publicly to clients via a text message and the form then attaches the signed form back to the custom module. This work absolutely fine when
How to next stage blueprint in Zoho Creator
Hello, I have question, its possible to next stage blueprint? in case, Start - (first stage) Leader 1 (with condition 1) - (second stage) Leader 2 (with condition 2) - (third stage) Leader 3 (with condition 3) - (fourth stage) After first stage, i want
Feature Request: Email Follow-Up Sequences Similar to Zoho CRM
I’m wondering if Zoho Recruit is planning to introduce a feature similar to the Email Automation – Follow-Up Sequences that is available in Zoho CRM. In CRM, this allows users to send a series of timed follow-up emails triggered by specific actions (for
Currency limitation when integrating Zoho CRM & Zoho Books
Brief Video of Problem: https://www.loom.com/share/d61d1d07d0904e149d80c1901a22418e. Background · Our business is based in Australia and we have to have Zoho Books in AUD to comply with tax and reporting regulations in Australia. · We sell
Next Page