In contemporary email communication, email authentication plays a pivotal role in mitigating email fraud, spam, and phishing attacks. Brace yourself for a new level of security. Starting February 2024, Gmail and Yahoo will be implementing robust email authentication requirements to combat harmful messages and emphasize the crucial role of data security. This measure aims to prevent restrictions on sending rates, message blocking, and marking messages as spam.
Who will experience the effects?
The updated security guidelines apply to all users, particularly those who send 5000 or more than 5000 emails per day from ZOHO DESK. Not following these guidelines may lead to email delivery delays, blocked messages, or the categorization of emails as spam.
Not to worry. We are here to support you with the best possible solutions.
Basic details that every sender should be aware of
To safeguard your path in 2024, it is mandatory to follow the fundamental requirements, beginning with email authentications.
When utilizing a Gmail domain in the 'From' address, it is essential to configure the address with its dedicated SMTP for ensuring accurate mail delivery.
For recipients on gmail.com or googlemail.com, it is recommended to publish DMARC for the sender domain to enhance prompt mail delivery.
Verify with your own SMTP
In adherence to the new guidelines, reply emails sent from Zoho Desk with From addresses belonging to gmail.com, googlemail.com, to any domains may be bounced or marked as spam. Therefore, we kindly request all customers to configure these From addresses with your own SMTP verification and use TLS for transmitting email rather than Zoho SMTP. If the From addresses were verified previously with your own SMTP, we will continue using the same authentication for all notification emails sent from Zoho Desk.
Rolling out SPF & DKIM
SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail) are vital email authentication protocols that protect against spam, phishing, and spoofing. SPF verifies the authenticity of emails from your domain, while DKIM confirms their source by validating authorized servers associated with sending domains. These protocols work together to validate emails, ensuring that they originate from legitimate sources and have not been tampered with during transmission. This implementation enhances the overall security of your email communications by reducing the risk of email spoofing, phishing, and other malicious activities.
Minimal Spam Rate
Maintain spam rates below 0.10% and ensure they never exceed 0.30% for optimal email deliverability.
Essential Requirements for Users Sending 5000 or More Emails Daily
Implement DMARC Policy
DMARC (Domain-based Message Authentication Reporting and Conformance) is an authentication technique that leverages the Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM) to authenticate emails. This helps in preventing forging emails and engaging in unauthorized activities through them.
How DMARC Works:
1: Publish the DMARC policy outlining instructions for mailbox providers' receiving servers on how to handle emails that breach the policy.
2: Authenticate your sender domain by implementing SPF and DKIM.
3: The receiving server will apply the DMARC policy and execute the instructions specified in the policy.
4: The receiving server will send a report detailing how it handled the email to the reporting email address specified in the DMARC record.
Sample: DMARC record
v=DMARC1\; p=none\; rua=mailto:dmarc-aggregate@mydomain.com\; ruf=mailto:dmarc-afrf@mydomain.com\; pct=100
v: Signifies the DMARC version in use.
p: Signifies the policy established by the business.
rua: Specifies the URI for sending a consolidated report, including information on SPF and DKIM validation results, details about the sending and receiving domains, and the percentage of successful authentications.
ruf: Specifies the email address where the comprehensive SPF/DKIM failure report will be delivered.
pct: Denotes the percentage of emails subject to the policy application.
To prevent emails from being marked as spam, bounced, or experiencing delays in delivery, it is mandatory to set your policy (p) to none in DMARC record. “p = none”
If the policy (p) is set to "quarantine" or "reject," the emails will either be redirected to the spam folder or will not be delivered to the recipient, respectively.
Ensure DMARC Alignment
DMARC alignment pertains to the uniformity in the alignment of email authentication mechanisms, particularly SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail), with the domain asserted by the sender.
Sample DMARC - SPF Alignment
Sender Address | From: Header | Strict Alignment | Relaxed Alignment |
support@mycompany.com | support@mycompany.com | Pass | Pass |
support@admin. mycompany.com | support@mycompany.com | Fail | Pass |
support@mycompany.org | support@mycompany.com | Fail | Fail |
SPF Strict Alignment: A precise match between the SPF-authenticated domain and the domain specified in the header's "From:" address.
SPF Relaxed Alignment: The domain indicated in the "From:" address of the header should either match or be a subdomain of the SPF-authenticated domain.
Sample DMARC - DKIM Alignment
From: Header | DKIM d= domain | Strict Alignment | Relaxed Alignment |
support@mycompany.com | mycompany.com | Pass | Pass |
support@admin. mycompany.com | mycompany.com | Fail | Pass |
support@mycompany.org | mycompany.com | Fail | Fail |
DKIM Strict Alignment: A precise match between the relevant DKIM domain and the domain specified in the header's "From:" address.
DKIM Relaxed Alignment: The domain mentioned in the "From:" address of the header must either coincide with or be a subdomain of the SPF-authenticated domain.
Add ARC headers
Implement ARC (Authenticated Received Chain) authentication to avoid Gmail categorizing the email as unauthenticated, especially when utilizing frequent mail forwarding practices.
For additional information on ARC authentication, please refer to the official Google document linked here.
Set up SPF & DKIM
Mail authentication protocols such as SPF & DKIM should be implemented for organization sending emails to google or yahoo recipients.
What are the consequences if the deadline is not met?
Adhering to the sender requirements before the deadline is crucial for optimizing email delivery. Failure to meet the criteria detailed in this article may lead to your email not reaching its destination as intended or being categorized as spam.
Quick Summary:
The Update - Gmail and Yahoo are implementing robust email authentication standards from February 2024.
The Effects - Failure to meet these requirements may result in emails being categorized as spam or not reaching their intended destination.
The Action to be taken - Users sending 5000 or more emails daily must implement SPF, DKIM and publish DMARC policies.
Regards,
Sumaya Howth - Product Manager
The Zoho Desk Team
Recent Topics
Is there a API to fetch tasks in a Board/Section
I am writing a scheduled function that retrieves all the tasks and send an reminder on cliq. I cannot seem to find a API to fetch tasks (by user / board / section) What are the way to fetch tasks?
Zoho Books - uploading company logo squashed
I am trying to upload my company logo with the following dimensions - 240 x 240 pixels and a file size of 106Kb. When I look at the logo in my invoices, it is squashed and not the right size. Any idea what is going on? I've tried uploading jpeg and png
Streamline Custom Dashboards
I'd like every brand have the same dashboard. Is there a way to streamline them so every brand has one? Or that I can use the same dashboard from another brand?
Integrate MS Teams with Zoho CRM for faster collaboration
Availability Editions: Standard and above DCs: All Release status: This feature has been released for all users in all DCs. Help resource: Microsoft Teams integration Hello everyone, We're adding MS Teams to our lineup of CRM chat integrations—Cliq, Slack,
Easy way to delete attachments
I've reached my data limit and would like to run a view/report, and mass delete attachments. Is there an easy, fast way to do this? Moderation Update: Post Summary: There are two features the post discusses a) Easy way to remove Email attachments Will
Ho to restrict access to row level to Zoho Analytics users
Let me explain the scenario we are trying to achieve. We have an online system our team members work with. On it we have 6 users that manage data from different areas (North, South, East and West). We would like to transfer this information to a Zoho
Remove the link between app admin roles and org admin privileges
Greetings Zoho One Team, Currently, assigning someone as an admin in certain Zoho apps, such as Cliq, Connect, Mail, Vault, or Forms (and maybe other apps as well) automatically grants them org admin privileges, even though they are not listed as org
Standalone function is not working
Hi, We have created a standalone function to integrate with a third-party service using OAuth. However, the standalone function's REST API key is expiring automatically after some time. When we regenerate the API key from the admin account, the function
All Deluge environments draggy! Negatively impacting productivity
Hello, I have been using Zoho flow, CRM, Project, etc to develop custom functions, integrations. etc. for over 5 years. However, just about 3 days ago, I observed the deluge integrated environment is now acting draggy across all Zoho products using Chrome
Pass json to ZDK.Client.openMailer TO parameter
Hello I try to make send emails to a list of emails with : ZDK.Client.openMailer({ from: 'example@zoho.com', to: details_output, subject: 'test Mailing List', body: 'Test Mailing List Body' }); where details_output is an array like : [{ "email": "testcarte18078@test.com",
How to remove banners at the top of email web page
Every day, I find valuable screen real estate being consumed by Zoho advertising themselves at the top of my email web page. I can dismiss that "announcement", but something else will come back the very next day. How do I permanently dismiss them as 99%
My domain provider does not support to DKIM records
My domain provider does not support to DKIM records in zoho mail. It does not allowed underscore in a TXT name but zoho had provide DKIM records already with an underscore This is the zoho provides But my domain provider does not allowed
Zoho email experiencing delay when receiving emails from AWS SES
When sending an email from our SES, our non-Zoho email is receiving emails almost instantly with a 1-2 min delay, however, the zoho email we send to is experiencing delays from 3-4 hours and sometimes dont recieve them at all. Any idea what might be going
How to listen to ticket change
Hello community, I created a widget, which checks all departments, if the user has written there as well, as some customer do this. Overall it works fine, except that I have to refresh the widget tab every time I go to another ticket. How can I listen
Filter report using dynamic filter using function not working
Hi - I am trying to dynamically filter a report as follows: when I save the filter it looks like this: However when I run the report it is not returning results as I expect. I have tested the function. If I copy and paste the output of the function and
Did you know you can secure your content with Zoho Writer?
Sometimes you need to protect certain parts of your content to conceal sensitive information or prevent changes to important sections of a document. Zoho Writer offers several tools for securing content to help maintain privacy, security, and confidentiality
Webhook when estimate is refused is not firing
Hello, I use a workflow through make that sends estimate with zoho books (I paid books and sign). -Those estimates when accepted are firing the webhook that I create in zoho sign (photo 1) -However when refused they are not firing the webhook that I created
How to add coloring on List Reports
Hi guys, I would like to add colors to List reports. Is there an option to apply table colors other than using the custom layout? Thank You!
How do I delete a test email address to which I am supposed to send a test email?
How do I delete an email address added to a test email recipient that is no longer needed due to resignation or other reasons?
Formula fields - Request for dynamic recalculation / proper implementation
Hi Guys, I have a big problem with Zoho formula fields. They don't recalculate each time the record is viewed - only when a record is edited. Formula fields should be updated dynamically each time a record is retrieved. As an example: I have a formula
Create custom rollup summary fields in Zoho CRM
Hello everyone, In Zoho CRM, rollup summary fields have been essential tools for summarizing data across related records and enabling users to gain quick insights without having to jump across modules. Previously, only predefined summary functions were
Creating smart filters manually
Hi Team, One of my colleagues accidentally deleted the Notification folder in Zoho Mail. Now all the emails are directing to spam instead of inbox. Is there any way to create the smart filter manually?. With Regards, Logeswar V
Is there a way to get Guided Conversation responses to appear on a ticket?
Hello When using the Create Ticket block, is there a way to save all of the responses the user has inputted on the ticket once it's been made?
Tickets Assigning Automation
I am trying to build a bot which can automatically assign the tickets to the concerning team as of now we have a dedicated person who read the emails, understands the query and then assign it to the dedicated team. I have built an prototype of the same
PDF API FROM ZOHO CREATOR DELUGE SCRIPT
Hi I am in need of using a PDF Api to compress and Merge PDF files from zoho creator. Any support on this would be really helpfull any sample code for any PDF API would be extremely heplfull
Zoho Desk using APIs
We have generated the necessary tokens and successfully executed the following calls: • List all tickets • Get a ticket • Create a ticket We have encountered difficulties when attempting to perform searches using the APIs related to SEARCH, as it returns
Knowledge Base - Import PDF/Doc
Our company already has guides and manuals in PDF/word format. Is there a way to directly important these as articles for our customer portal? When doing a copy/paste the formatting gets a little skewed and images don't post over either.
Paid Support Plans with Automated Billing
We (like many others, I'm sure) are designing or have paid support plans. Our design involves a given number of support hours in each plan. Here are my questions: 1) Are there any plans to add time-based plans in the Zoho Desk Support Plans feature? The
Credit Card Terminal for Zoho Books
Hello, Instead of punching the credit card number manually for customer payment, do you have a third-party hardware credit card reader that works with Braintree? Thank You
Checklist/ save to onedrive/ a group of items invoicing in Zoho FSM
hi, is there a way to add a specific checklist to any WO without passing eachtime by the model customization? can we save file such picture directly in our sharepoint ak onedrive? is there any way to add a group of item pre defined to make invoicing easier
Splitting a List into different rows
I am getting a List from a for each loop. But I can't figure out how to separate each item that is separated by a comma. Example Zone 1 - Front Door,Zone 2 - Rear Door,Zone 3 - Side Door I need it too look like this: Zone 1 - Front Door Zone 2 - Rear
This domain is not allowed to add. Please contact support-as@zohocorp.com for further details
I am trying to setup the free version of Zoho Mail. When I tried to add my domain, theselfreunion.com I got the error message that is the subject of this Topic. I've read your other community forum topics, and this is NOT a free domain. So what is the
Zoho Analytics - CRM Sync Failure
We have experienced consistent sync failures between our Zoho CRM and Analytics apps, but there aren't any details provided as to why this failure might be occuring. Please advise on troubleshooting steps so we can figure out how to restore the sync.
Setup Leave Policy which increases based on years of service
Please confirm if this is correct. Effective after 0 days of employment, Opening Balance is 6 days. Valid only for the first year of employment and Accrual and Reset are disabled. Effective after 1 year of employment, Opening Balance is 10 days. Valid
Zoho Books Price list associated to a cusomer
how we can associate a price list to a costumer? pls don't send me to your FAQ section (Associating Price List to a Customer:: Knowledge Base | Zoho Inventory) nothing it's explained and there no place where we add price list to a customer
How to create Sepa Direct Debit XML file: solution and code
Even though Books provides a payment integration for Stripe and Gocardless (in Europe) there are customers that want to use the Sepa services of their own bank. Mainly because Stripe and Gocardless are quite expensive. In that case they would need a Sepa
Why can't I see the email from Zoho Campaigns Automation under Zoho CRM Leads module?
I recently did update the field mapping on our Leads sync services between Zoho CRM and Zoho Campaigns. The end goal is to create tailored email drip campaigns with the use of segments and automation. I understand you can build cadences, email templates,
Zoho Payments integration
What are you going to get Zoho Payments integrated with Zoho Forms? It's kind of embarrassing to have several payment options... but not your own, which has been out for quite a while.
Query About Updating Records in Batches via API
We are working on integrating the Creator application with an external app, and we need to update thousands of records daily. I understand that the "Update Records" API is available; however, it appears to be designed for updating multiple records with
📣📣 Zoho Bookings - Feature Roadmap 2024
Hi Everyone, Thank you for all the support you have been showing Zoho Bookings. We had a fabulous 2023, with a bunch of new features and over 60K new users. In 2024, our prime focus will be on user experience, and we have a few vital features coming in
Next Page