The Advanced Analytics for Facebook includes a set of prebuilt reports and dashboards over your Facebook Pages activity data. By studying engagement patterns and trends, you can ultimately bring in more engagement to your Facebook Pages.
Zoho Analytics is a business intelligence and analytics solution that helps you derive insights from your business data, through its powerful reporting and analytical capabilities. You can create dynamic and interactive reports and dashboards in minutes, with no IT help.
It offers the following important capabilities:
Advanced Analytics for Facebook Pages enables you to analyze the responses for your Facebook Pages engagement. With Zoho Analytics you can easily slice and dice your Facebook Pages activity data, and transform it into actionable insights by using the power of data analytics.
Advanced Analytics for Facebook Pages brings in all the capabilities of Zoho Analytics described above.
Social media marketers or analysts who are using Facebook Pages as the channel. This helps to learn about your response for the activities in the Facebook Pages and the type of users who are interested in your page.
They can comprehend what brings better engagement into their page or type of users who are more interested in your service. This helps in better decision to grow their business.
Facebook Pages Analytics is bundled free for all the paid users of Zoho Analytics. The Zoho Analytics paid plans starts at $25 per month. Click to learn more about Zoho Analytics pricing page.
Yes, we do provide a 15-day free trial for this connector from the date of setup.
Anyone to whom you privately share your Workspace, tables (data), reports and dashboards, created in Zoho Analytics, for collaboration is considered a 'User' in Zoho Analytics. A user is identified by his/her unique email address, with which their Zoho Analytics account was registered.
Suppose you subscribe to the Zoho Analytics Standard plan, you can privately share the data/reports in your account and collaborate with 4 other persons. Now your Zoho Analytics account is said to have 5 users (including yourself).
In Zoho Analytics, a row or record is defined in the same context as in a database (or spreadsheet). In simple terms, a table consists of rows (records) and columns (fields). Each row in a table represents a set of related data and has the same structure. For example, in a table that represents "Insights", each row would represent a single record. The number of rows calculated for pricing is the sum of all rows/records stored across all your Workspace tables in your Zoho Analytics account.
Initial data import will take from a few minuted to a couple of hours depending on the volume of the data. You will receive an email notification once the import is complete. If you access the Workspace before the initial fetch, it will not display any data.
The import/sync process of your Facebook data can fail sometimes, due to a variety of reasons. Hence, you may receive such emails occasionally. The Zoho Analytics team will look into it immediately and get back to you, after taking the required corrective action.
Case 1: You will receive the Setup Process Failed mail when there is a failure during the initial fetch. In this case, we request you to:
Case 2: You will receive the Synchronization Failed mail if there is any failure during the data synchronization process between Facebook Pages and Zoho Analytics, after the initial setup & import of data. This might be a momentary failure due to any internal issues. This import schedule will get suspended if there are five successive failures.
You can choose to synchronize data at one of the intervals mentioned below.

Note:
Yes, you can set up the Facebook Pages Analytics in any of the existing Workspace or in any of the Advanced Analytics Workspace to analyze data together. You can do this by creating a new table by importing data.
No, you cannot add/modify data in the Facebook Pages tables. Data from Facebook Pages will automatically get synced into Zoho Analytics in the different tables. You cannot edit any of this data or add new data records from within Zoho Analytics.
However, you can add new tables and add/import data into that, to create reports combining it with the data from Facebook Pages.
No, you cannot add new columns. But, you can add Custom and Aggregate Formulas (i.e., calculated fields) to these tables to help you create powerful reports. Refer Adding Formulas to know more on this.
At present, we do not provide an option in the user interface. If you require this transfer, please do mail us to support@zohoanalytics.com . We will get your requirements and handle this.
You can re-authenticate the setup by following the below steps.
You can remove the connector from the Data Source page.
You can create reports using the data from the following modules:
Yes, you can create reports using the columns from different tables. All the modules (tables) from Facebook Pages will be linked by default. You can create reports by simply dragging and dropping the required columns into the reports designer.
Zoho Analytics supports a wide variety of reports.
When you setup/configure the Facebook Pages Connector, 50+ default reports & dashboards are automatically created. These hand-picked reports will be pretty useful in analyzing your help data effectively.
You can quickly review the default reports from the Facebook Pages Sample Workspace.
Formulas, as the name indicates, are calculations that help you derive key business metrics that can be used for reporting and analysis. Zoho Analytics provides a powerful formula engine to create any type of calculations required, to enable creating the required reports. Refer Adding Formulas in Zoho Analytics to know more.
To know how to create your own formulas refer to the Adding Formulas in Zoho Analytics help page.
The default formulas added by Zoho Analytics are listed below. You can view these formulas by opening the corresponding table and selecting Add > Edit Formulas from the toolbar.
The following are the default formulas in the General Insights table.
| Formula Name |
Formula |
Formula Type |
Description |
| Fans Online Percentage |
Custom |
("Fans Online Per Day"/"Fans")*100 |
This formula calculates the percentage of fans who are online per day. |
| Page Fan End of Day |
Custom |
"Fan Adds"-"Fan Removes" |
This formula calculates the count of fan increments per day. |
| Total Page Reactions |
Custom |
"Actions Post Reactions Like Total"+"Actions Post Reactions Haha Total"+
"Actions Post Reactions Wow Total"+"Actions Post Reactions love Total"+
"Actions Post Reactions Sorry Total"+"Actions Post Reactions Anger Total" |
This formula calculates the total number of Reactions per day. |
| Unlikes Unique |
Custom |
(-1)*"Fan Removes Unique" |
This formula calculates the count of fans who have unliked per day. |
The following are the default formulas in the Insights by Time table.
| Formula Name |
Formula |
Formula Type |
Description |
| Time Interval |
Custom |
Concat("Actual Time",':00 hrs - ',"Actual Time",':59 hrs') |
This formula finds the time of the day when the fans are online. |
| Maximum Fans Online |
Aggregate |
max("Insights by Time"."Fans Online") |
This formula calculates the maximum number of fans online. |
The following are the default formulas in the Insights by City table .
| Formula Name |
Formula |
Formula Type |
Description |
| City Only |
Custom |
substring_index("City",',',1) |
This formula retrieves the city from the location details. |
The following are the default formulas in the Post Insights table.
| Formula Name |
Formula |
Formula Type |
Description |
| Post URL |
Custom |
concat( 'https://facebook.com/',%22Post Id") |
This formula constructs the URL of the Facebook post using the post ID. |
| Total Reactions |
Custom |
"Reactions Like Total"+"Reactions Love Total"+"Reactions Wow Total"+
"Reactions Haha Total"+"Reactions Sorry Total"+"Reactions Anger Total"
|
This formula calculates the total number of Reactions per post. |
To define a lookup relationship between two tables, it is essential that the tables have at least one column which is common between them. Follow the below steps to look up a column from Facebook Pages along with the data from any other source.
Yes, you can join data from multiple tables to create the reports. Refer to Joining Tables in Zoho Analytics for detailed help on this.
Zoho Analytics allows you to drive the data required by writing standard SQL SELECT Queries. This feature is called Query Tables. With Query Tables, you can also combine data from different tables and create reports from the same. View this video demo to know about how to create Query Tables in Zoho Analytics.
You can integrate and perform cross-functional analytics with most business applications that Zoho Analytics integrates with.
To import data from business apps,
A lookup relationship will not be created automatically between the Facebook Pages modules and the modules of the application that you are trying to import. You will have to manually link the tables using a lookup relationship.
To manually create a lookup relationship refer this help link - Click here.
You can easily share the reports that you create with the other users in your organization. Refer to Sharing and Collaboration help page for more details on this.
Once you privately share a report to your colleagues they will be able to access the reports as you do. Refer here to know how to access the reports.
Zoho Analytics offers three user roles - Account Administrator, Workspace Administrator, and User. Click to know more about the Zoho Analytics Organization Model and User Roles .
This is the expected behavior. Only when the users to whom the reports are being shared is set as a Workspace Administrator, they will be able to edit the reports. If a normal user wants to edit the report, he/she will have to save the report with a new name using the Save As option toolbar. The User can edit this report. To know more about user roles click here .
Yes, you can. Refer the topic Apply filter criteria.
Yes, you can export the report/dashboard in various file formats such as CSV, EXCEL, PDF, HTML, and Image. Click to know more.
In order to print the report/dashboard, you first need to export it. You can export the report in various file formats such as CSV, EXCEL, PDF, HTML, and Image. Click to know more.
If you are the Administrator of the Zoho Analytics or a 'Workspace Administrator', you can schedule reports and dashboards to be emailed automatically. Refer to the email schedule section in this help documentation .
Yes, Zoho Analytics supports various rebranding options such as Portal rebranding/white labeling and Logo Rebranding .
Yes, certainly. Register for a demo in this page .