Bulk Messaging

Bulk Messaging

Bulk messaging lets you send a message to multiple contacts at once. Each contact receives it as a personal message in their WhatsApp chat.

Imagine you're a travel agency celebrating its 10th anniversary. To mark the occasion, you're offering 10% off on all tour packages. You want to share this offer with all your leads and customers, but you want each person to receive it as a personal message rather than as a group message. This is where bulk messaging can help.

You can use bulk messaging to share:
  1. Announcements and updates
  2. Promotional offers
  3. Product or store launches
  4. Event invitations and reminders
  5. Important notifications

Why use bulk messaging?  

Bulk messaging helps you:
  1. Reach multiple contacts at once - Send the same message to a list of contacts without messaging each person individually.
  2. Keep messages personal - Each recipient receives the message in their own personal chat.
  3. Save time and effort - Communicate with a large number of contacts without manually sending the same message. 

Prerequisites   

To create and send bulk messages, you need:
  1. A WhatsApp Business account connected to Zoho Social.
  2. An approved WhatsApp message template.
Notes
To learn more:
  1. Learn how to connect your WhatsApp Business account with Zoho Social.
  2. Learn how to create a WhatsApp message template.
Once your WhatsApp Business account is connected and you have an approved message template, you can create a contact list for sending bulk messages to your contacts.

Create a bulk messaging list.  

To create a bulk messaging list:
  1. Go to Settings -> Integrations.
  2. Hover over WhatsApp and click Show Details.

  3. Select the Bulk Messaging tab.
  4. Click + Add Bulk Messaging List.


  5. Enter a name for the list.
  6. Click the dropdown and choose how you want to add your contacts:
  7. Enter manually to add contact details individually.
  8. Import a file to upload contacts using a .CSV, .XLS, or .XLSX file. Follow the guidelines provided for the file format and contact details.
  9. Click + Add to add more contacts or files, if required.
  10. Click Save.


Notes
Note:
  1. You can add up to 200 contacts to each list.

Send a bulk message  

You can send bulk messages from the Compose window after creating a bulk messaging list.
  1. Click the dropdown next to + New Post.
  2. Select Create Bulk Message.



  3. Click the dropdown in the top-left corner and select the bulk messaging list you want to send the message to.
  4. Select a category.
  5. Select the WhatsApp message template you want to send.
  6. Review the message in the preview.
  7. Click Post Now to send the message immediately. You can also Save as Draft or Schedule it to send later.


Notes
Note:
  1. If you create a new WhatsApp message template, messages using the template will be delivered to contacts only after the template is approved by Meta.