Marketer’s Space - Ace Your Spooky-Season Marketing with Pre-designed Templates in Zoho Campaigns

Marketer’s Space - Ace Your Spooky-Season Marketing with Pre-designed Templates in Zoho Campaigns

Hello marketers,
Welcome back to another post in Marketer’s Space! We’re in Q4, which means that you have endless opportunities to connect with your audience, starting with Halloween campaigns! In this post, we’ll show you how to design the perfect Halloween email campaign using Zoho Campaigns.

Designing Spooktacular Email Content

1. Include GIFs and images 

Halloween is the one time of year where you can go all out with visuals! Add fun GIFs, spooky icons, and creative images to grab your reader’s attention. Zoho Campaigns offers a wide range of predesigned templates with eye-catching visual elements that are sure to make your readers scream (in delight!)

2. Use Halloween fonts and colors 

Add creative fonts in your banners and use bright Halloween colors like orange, purple, black, and grey to bring out the festive feel. You can also include your brand’s colors so your campaign stays consistent. With Zoho Campaigns’ predesigned templates, you can easily swap banners, change color palettes, or add your own logos - all within a few clicks using the Template Editor.


NotesNote: Halloween fonts can be used in your banner and added as an image within the content. Fonts themselves can’t be used directly in the templates because of email client restrictions.

3. Have a suspenseful subject line 

Halloween is the perfect time to get creative with your subject lines. Use suspense to catch attention - like “Something wicked just arrived…” or “A treat inside, no tricks!”
Avoid words that might trigger spam filters, and keep it short and intriguing.

Why Use Predesigned Templates

Zoho Campaigns offers a variety of predesigned templates to help you create Halloween campaigns with ease. Here’s why marketers love them:
  1. Beginner-friendly: Great if you’re out of ideas or don’t have a design team. Pick a predesigned template and edit it in minutes. The Template Editor lets you add images, buttons, and text that fit your campaign perfectly.
  2. Fully editable: Change colors, fonts, and layouts. Add your brand logo, banners, or even product sections with a Buy Now button.
  3. Well-organized library: Templates are categorized into Welcome, Holidays, Seasons, Deals and Offers, Thank You, Event Announcements, Sales and Promotions, Newsletters, Webinar, Survey, and Birthday templates. You’ll find Halloween templates under the Seasons category.
  4. Reusable designs: Once you customize a template, you can save it to your library and reuse it for other campaigns. No need to start from scratch every time!
Ashton, a marketer for a home décor store, wants to promote Halloween-themed party décor to his customers. He picks a predesigned Halloween template from the Seasons category and using the Template Editor, he:
  1. Adds three product images in a column layout.
  2. Adds “Get Now” buttons under each product, linking them to the website.
  3. Adds a short line above the buttons showing discounted prices.
  4. Inserts his brand’s logo and a “Visit Website” CTA at the bottom.

It takes Ashton less than 10 minutes to design and finalize his email campaign. He saves the design to his library so he can reuse it later. So that’s how you can create spooktacular Halloween campaigns with Zoho Campaigns! From predesigned templates to an easy-to-use editor, you have everything you need to create festive, professional emails that stand out in the inbox.

Happy campaigning - and have a hauntingly good Halloween!

Regards,
Pearlin Nitika
User Education
Zoho Campaigns Team
      • Recent Topics

      • Introducing workflow automation for the Products module

        Greetings, I hope all of you are doing well. We're happy to announce a few recent enhancements we've made to Bigin's Products module. The Products module in Bigin now supports Workflows, enabling you to automate routine actions. Along with this update,
      • Power up your Kiosk Studio with Real-Time Data Capture, Client Scripts & More!

        Hello Everyone, We’re thrilled to announce a powerful set of enhancements to Kiosk Studio in Zoho CRM. These new updates give you more flexibility, faster record handling, and real-time data capture, making your Kiosk flows smarter and more efficient
      • Zia Formula Expression Generator for Formula fields

        Hello everyone! Formula fields are super useful when you want your CRM to calculate things for you but writing the expression is where most people slow down. You know what you want, but you’re not fully sure which function to use, how the syntax should
      • Issue with Zoho Creator Form Full-Screen View in CRM Related List Integration

        Hi Team, We have created a custom application in Zoho Creator and integrated it into Zoho CRM as a related list under the Vendor module, which we have renamed as Consignors. Within the Creator application, there is a form named “Pickup Request.” Inside
      • Wrapping up 2025 on a high note: CRM Release Highlights of the year

        Dear Customers, 2025 was an eventful year for us at Zoho CRM. We’ve had releases of all sizes and impact, and we are excited to look back, break it down, and rediscover them with you! Before we rewind—we’d like to take a minute and sincerely thank you
      • Customer Parent Account or Sub-Customer Account

        Some of clients as they have 50 to 300 branches, they required separate account statement with outlet name and number; which means we have to open new account for each branch individually. However, the main issue is that, when they make a payment, they
      • Restrict Users access to login into CRM?

        I’m wanting my employees to be able to utilize the Zoho CRM Lookup field within Zoho Forms. For them to use lookup field in Zoho Forms it is my understanding that they need to be licensed for Forms and the CRM. However, I don’t want them to be able to
      • Unknown table or alias 'A1'

        I would like to create a subquery but i am getting the following error: Unknown table or alias 'A1' used in select query. This is the sql statement:  SELECT A1.active_paying_customers, A1.active_trial_customers, A1.new_paying_signup, date(A1.date_active_customers), 
      • in the Zoho creator i have address field based the customer lookup im selecting the addresss , some times the customer address getting as null i want to show as blank

        in the Zoho creator i have address field based the customer lookup im selecting the addresss , some times the customer address getting as null ,i want to show as blank instead of showing null. input.Billing_Address.address_line_1 = ifNUll(input.Customers_Name.Address.address_line_1,"");
      • Question about upgrade and storage space Zoho Notebook

        After upgarding my Zoho Notebook plan, I am running into the following issue. I just upgraded from a free Zoho Notebook subscription to Pro Lite after I got a notification in my Window Zoho Notebook desktop app saying that I had run out of space. However,
      • Create user

        Hello I want to create user, but i get this error Unusual activity detected from this IP. Please try again after some time.
      • Printing to a brother label maker

        I see allot of really old unanswered posts asking how to print to a label maker from a zoho creator app. Has their been any progress on providing the capability to create a customized height & width page or print template or whatever to print labels?
      • Sync desktop folders instantly with WorkDrive TrueSync (Beta)

        Keeping your important files backed up and accessible has never been easier! With WorkDrive desktop app (TrueSync), you can now automatically sync specific desktop folders to WorkDrive Web, ensuring seamless, real-time updates across devices. Important:
      • Track online, in-office, and client location meetings separately with the new meeting venue option

        Hello everyone! We’re excited to announce meeting enhancements in Zoho CRM that bring more clarity and structure to how meetings are categorized. You can now specify the meeting venue to clearly indicate whether a meeting is being held online, at the
      • Announcing new features in Trident for Mac (1.32.0)

        Hello everyone! We’re excited to introduce the latest updates to Trident, which are designed to reinforce email security and protect your inbox from evolving threats. Let’s take a quick look at what’s new. Deliver quarantined emails. Organization admins
      • Marketing Tip #5: Improve store speed with optimized images

        Slow-loading websites can turn visitors away. One of the biggest culprits? Large, uncompressed images. By optimizing your images, your store loads faster and creates a smoother shopping experience leading to higher sales. It also indirectly improves SEO.
      • SMS to customers from within Bigin

        Hi All, Is there anyone else crying out for Bigin SMS capability to send an SMS to customers directly from the Bigin interface? We have inbuilt telephony already with call recordings which works well. What's lacking is the ability to send and receive
      • Admins cannot see each others' Scheduled Reports?!

        Very frustrating that as an admin I cannot see what my reports my fellow admins have created and scheduled.  After asking about this on the help chat, I was told the issue is trust and security.  By giving someone Admin status, it means we trust them with those responsibilities. Please change this, it is not a good process to have to bother other users to change a report or change users within a report.
      • Writer update results in BitDefender blocking it as malware

        After updating Writer to latest update, Bitdefender blocked the app and writer no longer runs.
      • Missing Import Options

        Hello, do I miss something or is there no space import option inside of this application? In ClickUp, you can import from every common application. We don't want to go through every page and export them one by one. That wastes time. We want to centralize
      • Zoho CRM Portal Field Level Permission Issue

        Hi Support Team, I am using the Zoho CRM Portal and configuring field-level editing permissions. However, we are unable to restrict portal users from editing certain fields. We have created a portal and provided View and Edit (Shared Only) access for
      • Custom Fonts in Zoho CRM Template Builder

        Hi, I am currently creating a new template for our quotes using the Zoho CRM template builder. However, I noticed that there is no option to add custom fonts to the template builder. It would greatly enhance the flexibility and branding capabilities if
      • Collaboration with customers made easy with Zoom Meeting and Zoho Desk integration

        Hello everyone! We are happy to announce that you can now integrate your Zoho Desk account with Zoom Meeting. The integration bridges the gap between digital communication and human connection, empowering teams to deliver timely support when it matters
      • CRM Canvas - Upload Attachments

        I am in the process of changing my screens to Canvas.  On one screen, I have tabs with related lists, one of which is attachments.  There doesn't appear to be a way to upload documents though.  Am I missing something really obvious?  Does anyone have
      • TrueSync regularly filling up my local disk

        Seems that WorkDrive's TrueSync randomly starts filling up my local hard drive space. None of the folders have been set as "Make Offline" but still it seems to randomly start making file offline. The settings of the app is so minimal and is of no real
      • Kaizen #194 : Trigger Client Script via Custom buttons

        Hello everyone! Welcome back to another interesting and useful Kaizen post. We know that Client Scripts can be triggered with Canvas buttons and we discussed this with a use case in Kaizen#180. Today, let us discuss how to trigger Client Script when a
      • Picklist field shows "none" as default

        Hello, Is there an option to avoid showing "none" as the default value in a picklist field? I also don't want to see any option displayed. My expectation is to have a blank bar, and then when I display the drop-down list, I can choose whichever I wa
      • Stage-probability mapping feature in custom module

        Hi, I'm building a custom module for manage projects. I would like to implement the stage-probability feature that Potentials has. Is this possible?
      • Field Description is very small

        Hello, The field Description in the activity is very small. Why don't try open a new window, or a bigger popup, or increase the width of the "popup". Example:
      • StatusIQ

        Please add StatusIQ to data sources. We using site24x7 and StatusIQ together and site24x7 integration is already there. Thanks and regards, Torsten
      • In Zoho People, the Operations buttons are frequently not visible or do not appear consistently.

        In Zoho People, the Operations buttons are frequently not visible or do not appear consistently. We request you to please investigate and address this issue, as it is affecting daily HR operations and user access.
      • Marketing Tip #14: Increase cart value with product bundles

        Bundling products is a great way to increase average order value while giving customers more convenience. Think “camera + tripod + memory card” or “soap + lotion + bath salts.” Bundles make shopping easier and feel like a better deal. It’s a win-win for
      • Problem with Workdrive folders

        I'm having a problem a problem accessing files in a Zoho work drive folder when using the Zoho writer app. The problem folder appears grayed out in the Zoho work drive window in both the online and writer application. However I can open the folder in
      • Pre-orders at Zoho Commerce

        We plan to have regular producs that are avaliable for purchase now and we plan to have products that will be avaliable in 2-4 weeks. How we can take the pre-orders for these products? We need to take the money for the product now, but the delivery will
      • Can multiple agents be assigned to one ticket on purpose?

        Is it possible to assign one ticket to two or more agents at a time? I would like the option to have multiple people working on one ticket so that the same ticket is viewable for those agents on their list of pending tickets. Is something like this currently
      • Edit default "We are here to help you" text in chat SalesIQ widget

        Does anyone know how this text can be edited? I can't find it anywhere in settings. Thanks!
      • Feature Request: Sync Leave Tracker to Zoho Mail / Calendar or provide option to download information

        Zoho Leave Tracker offers the option to sync the leave Calendar to Microsoft 365 and Google Calendar. Adding an option to sync to Zoho-Mail Calendar would avoid duplication and add significant value for users. An alternative would be to allow users to
      • Compensation | Salary Packages - Hourly Wage Needed

        The US Bureau of Labor Statistics says 55.7% of all workers in the US are paid by the hour. I don't know how that compares to the rest of the world, but I would think that this alone would justify the need for having an hourly-based salary package option.
      • Multiple currencies - doesn’t seem to work for site visitors / customers

        I am trying to understand how the multiple currency feature works from the perspective of the website visitor who is shopping on my Zoho Commerce site. My site’s base currency is US Dollars (USD) but my store is for customers in Costa Rica and I would
      • Archiving Contacts

        How do I archive a list of contacts, or individual contacts?
      • Next Page