A product based customer onboarding automated process

A product based customer onboarding automated process

Hello, 

We have a project to create an automated customer onboarding segmented by product. As we close the deal, if that deal is related to a specific product, the customer receive a series of e-mails. 
Can it be done?
How it can be done?
Can I program this process using CRM, or do I need to sync with other Zoho Products.
We have a Zoho One account and desperately need this automated process.
Best Regards,
Matheus Ramos

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