Associate lead fields / activities with account values?

Associate lead fields / activities with account values?

Hi,

Let's say I have an Account field called "Account Score".

I have a Lead who works at a company (that company is an Account). The Lead is not yet a Contact (because we've never been in contact with them). 

The Lead visits one of our pages, where an automation is going to increase their Lead Score +1. I'd like for that account score to also increase +1. Is this possible in Zoho?

Thanks,

Andrew


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